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3 Exercises for When You're Really Freaking Sore

When choosing an activity for your active recovery, pick one that gets you moving but isn't so challenging that you risk breaking down your muscle tissue even more, says Cosgove. This means that if jogging is easy for you, go on a jog. If you think that might be too strenuous, take a nice, long …

The 6 Best Marketing Ideas I Have Ever Heard | Inc.com

You never know what you are going to be asked when you go around the country flogging a book. My favorite question thus far: "What are the best marketing ideas you have ever heard?"<p>My response:<p>1. 50 isn't fatal.<p>I always liked the answer attributed to Willie Sutton when he was asked why he robbed …

Marketing

Why Smart People Struggle with Strategy

Strategy is often seen as something really smart people do — those head-of-the-class folks with top-notch academic credentials. But just because these are the folks attracted to strategy doesn’t mean they will naturally excel at it.<p>The problem with smart people is that they are used to seeking and …

How the Best Board Directors Stay Involved

“Ask me for anything,” Napoleon Bonaparte once remarked, “but time.” Board members today don’t have that luxury either. Directors remain under pressure from activist investors and other constituents, regulation is becoming more demanding, and businesses are growing more complex. McKinsey research …

Management

Is Innovation More About People or Process?

What’s more critical to producing a breakthrough innovation – finding creative people or finding creative ideas? This is a question Pixar head Ed Catmull has asked a great many people, and he says they tend to be pretty much split on it 50/50.<p>This astonished Catmull. Fresh off eight blockbuster …

Innovation

Making the Consensus Sale

Sales reps have long been taught to seek out the executive who can single-handedly approve a deal at a company. But whether they’re selling to a customer with 50 employees or 50,000, reps today rarely find a unilateral decision maker. More often, they discover that the authority to make decisions …

Management

Why Strategy Execution Unravels—and What to Do About It

Since Michael Porter’s seminal work in the 1980s we have had a clear and widely accepted definition of what strategy is—but we know a lot less about translating a strategy into results. Books and articles on strategy outnumber those on execution by an order of magnitude. And what little has been …

Management

Red Ocean Traps

In America, corporate performance has been deteriorating for decades. According to Deloitte’s landmark study “The Shift Index,” the aggregate return on assets of U.S. public companies has fallen below 1%, to about a quarter of its 1965 level. As market power has moved from companies to consumers, …

Innovation

Conversion Rates: 13 Content Marketing Strategies Every Business Must Implement

Ever since traditional forms of advertising have taken a backseat, businesses of all sizes are relying solely on digital marketing strategies to pull …

How To Use Funnels For Your Inbound Marketing Strategy

Funnels have been a focal sales strategy for decades, serving as a general model for anyone looking to get the most out of a given lead pool. By breaking down the sales process into a series of steps, starting at the wide end of the funnel and working to the narrower end, salespeople can more …

Why CMOs Need To Adopt A New Marketing Ecosystem

There is a myth out there among CMOs that they are being hired because they are talented at coming up with ideas, talented with words, talented at hiring other creatives. Unfortunately, that myth feeds the ego of the CMO, who then feels pressured to come up with and execute on the next big idea. …

Marketing

5 Strategic Planning Mistakes to Avoid | Inc.com

Autumn is almost here again, and, for many companies, that means it's time for the annual strategic planning session. A common corporate go-to is SWOT analysis, in which you assess your company's internal <i>strengths</i> and <i>weaknesses</i>, as well as external <i>opportunities</i> and <i>threats</i>. But be careful: SWOT …

Management

How Da Vinci-Like Thinking Helps You Imagine Future Success

Da Vinci’s belief that “everything connects” helped make him the 15th-century Italian Renaissance man we all admire today. And it was another legendary thinker who noted that “the past is prologue.” Connect the dots to create a pretty picture for you and your business.<p>In recent years, Leonardo da …

Creativity

10 Paradoxical Traits Of Creative People

Creative people are humble and proud. Creative people tend to be both extroverted and introverted. Creative people are rebellious and conservative. How creative are you?<p><i>Editor’s Note: This is one of the most-read leadership articles of 2013. Click here to see the full list.</i><p>I frequently find myself …

Creativity

The Hotel Workout to Keep You Fit on the Fly

Here's how it works: Perform 30 seconds of each exercise back-to-back. When you've completed all six exercises, rest for 1 minute. That's 1 cycle. Perform 3 cycles total. Fair warning: The exercises will get progressively more difficult each cycle. Watch the video above to follow along with the …

The 9 Best Butt Exercises

9 Butt Exercises for a Super-Toned Tush<p>Yeah, you squat. But aren’t you ready to mix it up a bit?<p>So sick of squats? We hear you. The key to a gravity-defying backside is introducing new exercises that tone every inch of your rear. These 9 moves from the <i>Women’s Health Big Book of Exercises</i> target all …

Skinny Jeans

7 Awesome Ways to Use a Foam Roller

Knock out muscle pain with the foam roller.<p>Aching muscles can last for days, so speed up your recovery by rolling them out. These seven exercises from <i>Shape-Up Shortcuts</i> only take 10 to 15 minutes. Grab a foam roller—like the LuxFit Premium High Density Foam Roller—and do them after a workout, …

Make Your Glutes Burn!

The Uncommon Exercise That Will Make Your Glutes Burn<p>It'll also wake up your backside and help you lift more weight during all other lower-body moves<p>By Kelsey Cannon, Photography By Corbis Images<p>A <b>miniband</b> might not be the first tool you reach for when building a stronger, more powerful lower body, …

Strategy Isn’t What You Say, It’s What You Do

You sometimes hear managers complain that their organization has no strategy. This isn’t true. Every organization has a strategy: its strategy is what it does. Think about it. Every organization competes in a particular place, in a particular way, and with a set of capabilities and management …

Strategize First, Analyze Later

The people who gravitate to strategic planning functions and strategy consulting firms tend to be highly analytical. That, I believe, is a problem. To be sure, analysis is important but in the end, strategy is and will always be a creative process.<p>Strategy is not the inevitable outcome of a process …

Strategy Is No Longer a Game of Chess

Legendary strategists have long been compared to master chess players, who know the positions and capabilities of each piece on the board and are capable of thinking several moves ahead.<p>It’s time to retire this metaphor. Strategy is no longer a game of chess because the board is no longer set out …

Abs Exercises Better Than Crunches

10 Abs Exercises Better Than Crunches<p>Sayonara, situps! Kick your abs workout into overdrive by trying one of these killer tummy-toning moves.<p>If you still think that doing crunches will score you amazing abs, you're in for a rude awakening. Flattening your belly requires multi-muscle exercises that …

The Ultimate Body-Weight Workout

Order Your Body Is Your Barbell Today! <b></b><p><b>DIRECTIONS</b><br>Alternate between Workouts A and B three times a week with a day of rest between them. Do the first four body-weight exercises in each workout as a circuit and the last two back-to-back as a superset; see the directions before each group of exercises. …

The Exercise Move That Works Your Belly, Butt and Hips

<b>Alteration: Hands-Up Bridge</b><br>Get in the basic bridge position, but this time do the move with your hands directly in the air; it forces you to engage your abs and glutes more.<p><b>Alteration: Unilateral Bridge</b><br>Go back to the basic bridge position, but this time raise one knee to your chest or extend it all …

The Dead-Simple Esquire Fitness Program

A simple, if intimidating, workout plan created by Mark Merchant, co-owner of As One Fitness. Implement immediately. The GIFs should help.<p><i>Published in the April 2014 issue</i><p><b>Six days a week</b> for six weeks, you'll alternate between two series of exercises, increasing the amount of work you do each week. …

Workouts

Prime Your Body for Peak Performance

Unleash your potential with this new core move<p>A great warmup leads to a great workout. It elevates your heart rate, enhances the communication between your mind and body, and activates your muscle fibers, so you can go full steam ahead into your routine.<p>But doing arm circles won't cut it, says …

Heart Rates

The Best Workout for a Toned, Tight Butt

Exercise 1 Prone Leg Raise<p>Lie facedown on the floor with your head supported by crossed arms, legs shoulder-width apart, core engaged <b>(a)</b>. Contract your glutes to lift your legs about 12 to 16 inches off the ground and bring them together to touch <b>(b)</b>. Pause, then slowly lower back to start. That's …

Pushup Mistakes

“Your technique is just as important when doing a pushup as it is when you're doing a heavy lift,” says Doug Nepodal, co-owner of Classic Iron Kettlebells in Ventura, California. “If you want to increase your gains, you’ve got to keep perfecting your technique.”<p>Here’s how to clean up your pushups, …

Weekend Challenge: Medicine Ball V-Up

Hello, abs of steel!<p><i>Join the</i> Women's Health <i>Weekend Challenge to help you meet your fitness goals fast and make your weekend workouts count. Check out our Facebook page every weekend and challenge yourself to try a new exercise. Thousands of women already have. Join them, and achieve your fitness</i> …

3 Myths That Kill Strategic Planning

In its simplest form, strategic thinking is about deciding on which opportunities to focus your time, people, and money, and which opportunities to starve. One of history’s greatest strategic thinkers, Napoleon Bonaparte summed it up this way: “In order to concentrate superior strength in one …