Péter Tóth-Czere

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Everything You Need to Know About Subfolders, Subdomains, Microsites and SEO

A Moz Top 10 PostIt’s not always clear what the best route is for structuring a website for SEO.For example, you might be faced with a need to …

Algorithms

Content Marketing & SEO: The Bigger Picture

Working to integrate your SEO and content marketing efforts? Columnist Trond Lyngbø discusses the benefits and challenges of marrying these two …

Itt az új Search Analytics, avagy keresési statisztikák

<b>A Google a mai napon világszinten elérhetővé tette a Webmester Eszközök új fejlesztését, a Search Analitics-et.</b><p>Keresőoptimalizálási szempontból egy …

Why You Need A Persona-Based Content Marketing Strategy

Each member of a buying team has different challenges and interests. Columnist Arnie Kuenn tells you how to home in on those needs to help close a …

Marketing

Google Confirms New Experiment With Twitter In Search Results

Google is expected to begin showing Twitter content in search this month, is this a screen shot of tweets in Google's mobile search results?

Google AdWords Announces New Tools & Formats As Mobile Search Surpasses Desktop

Tuesday's #StepInsideAdWords event featured new mobile-friendly ad formats for three verticals, re-vamped automation tools, and attribution and …

Marketing

The Reach, Engagement, and ROI of Content Marketing vs. Native Advertising (New Research)

As the efficacy of outbound marketing continues to wane, more and more marketers are considering native advertising and content marketing as viable …

A Guide to Google+ Collections

Get ready to learn just about everything you’ll need to know about the latest major release for Google+<p>MasterClass?<p>Over the coming months myself and …

Maps

Introducing Buffer for Pinterest: Easily Schedule Your Pins, Manage and Measure

Pinterest is a happening place.<p>With more than 70 million users and 50 billion Pins, there’s always something new to cook, craft, buy, read or be …

Content Marketing VS Native Advertising (Chart)

How Content Marketing and Native Advertising Differ<p><b>Content marketing vs native advertising—</b>which should you use?<p>Content marketing and native …

Internet Marketing

10 Tactics for Launching a Product Using Social Media

I’ve witnessed a seismic shift in the way new products are launched over the past decade. As the founder of a firm that helps launch products, services, businesses, and communities, I’ve watched the days of an embargoed launch date and a single exclusive media story disappear. The Internet has …

Public Relations

The Definitive Guide To Conversion Optimization – Chapter 1

The Definitive Guide To Conversion Optimization<p>Written by Neil Patel & Joseph Putman<p>Chapter One<p>What Is Conversion Rate Optimization?<p>When it comes to …

How to Use Dynamic Content for "Smarter" Marketing

What Is Conversion Rate Optimization? [FAQs]

Atompilot | Content Marketing For SaaS and B2B Companies

In this guide you'll learn:<p>» The single biggest conversion mistake people make ( tip #1 )<br>» Why you might be scaring away your visitors ( tip #4 )<br>» …

Conversion Rate Optimization 101: How to Get More Conversions From Landing Pages

Oli Gardner from Unbounce stopped by #Bufferchat to share the essentials of conversion rate optimization.<p>Catch the full recap here! And continue …

Marketing

Elements of Personalization & How to Perform Better in Personalized Search - Whiteboard Friday

From information about your location and device to searches you've performed in the past, Google now has a great deal of information it can use to …

Landing Page​s​ 101 ​| ​Landing Page Conversion Course

Welcome to<br>The Landing Page Conversion Course<p>In this 11-part course landing page expert Oli Gardner and 10 renowned conversion rate optimization …

Marketing

Content Marketer Checklist for Content Editorial Calendars

<i>Editor’s note: Because editorial calendars continue to be the cornerstone of content marketing planning, we’ve updated this 2014 post by Jodi Harris.</i> …

How to Take Your Visual Content to the Next Level

Shares 9K<p>Do you want to share stronger visuals?<p>Have you looked at what other content creators are doing?<p>Watching what works for others in your …

The Ultimate Guide to Content Syndication

Syndication is a term that originates in broadcast television. The idea behind syndication was that if a network had a show that was successful and …

Marketing

How to Integrate Google+ into Your Editorial Calendar

<b>4 Techniques for Better Integrating Google+ into Your Editorial Calendar</b><p>Even though Google+ has a massive user base and proven SEO advantages, …

How to Create a Content Marketing Strategy

<b>Content marketing strategy isn’t a “nice to have”—it’s a requirement.</b> Recent research from the Content Marketing Institute found that more than 80% …

10 Ways to Improve Your Content Marketing

Looking for ways to improve your content marketing? Are you wondering what resources you should be reading to boost your content marketing …

How To Succeed At Content Marketing In 2015

2015 Content Marketing Trends [Research / Charts]<p>Is your 2015 content marketing on track to succeed?<p>Before you can answer this question, you need to …

The Omni-Channel Technique You Need to Implement

Adaptive content is a content strategy technique designed to support meaningful, personalized, interactions across all channels. The urgency of …