Thierry Bonnafous

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40 Eye-Opening Customer Service Quotes

Customer service excellence has always been and will always be one of the critical competitive advantages for any business. Here are 40 quotes supporting this premise:<p>Make a customer, not a sale. ~ <i>Katherine Barchetti</i><p>The goal as a company is to have customer service that is not just the best but …

Use a Task Map to Improve Your Team’s Performance

If you’ve noticed your team is functioning unevenly and its esprit de corps isn’t what you’d hoped, it’s time for you to ask yourself whether your people are deployed optimally.<p>Employees’ skills and interests can evolve over time, as can the goals of your group, so misalignment can happen without …

Choosing the Right Customer

All companies claim that their strategies are customer driven. But the term “customer” is among the most elastic in management theory. A working definition might be that your customers are the people or entities that buy your products and services and supply your revenue. That includes any number …

Tiebreaker Selling

Customers in B2B markets are becoming increasingly sophisticated about purchasing. Recognizing that most products and services they buy are not strategic to their businesses, they begin by simply seeking suppliers that will meet their basic specifications at a competitive price. Then, after they’ve …

Three Mistakes to Avoid When Networking

We all know networking has the potential to dramatically enhance our careers; making new connections can introduce us to valuable new information, job opportunities, and more. But despite that fact, many of us are doing it wrong — and I don’t just mean the banal error of trading business cards at a …

Who Can You Trust?

Imagine that you’re negotiating a multiyear deal to provide outsourcing services to a large company. The client tells you that her firm wants to sign on for a certain level of services, but she’d like you to be willing to deliver more on the fly, trusting that you’ll be able to work out terms for …

Brands Aren’t Dead, But Traditional Branding Tools Are Dying

Back in the days when the internet was young, many believed that as it grew brands would become a thing of the past. Leading information economy thinkers propagated this view, including Carl Shapiro and Hal R. Varian, who published the highly influential book, <i>Information Rules,</i> in 1999 (Varian is …

Comment monter son resto de hipster ?

Deux fois par semaine, des idées pour ne pas faire comme tout le monde<p>J'accepte de recevoir des bons plans et des idées plusieurs fois par semaine …

Idées

10 Ways Companies Drive Away Talent

If there’s one word that’s almost certain to appear somewhere on every business’s website, that word is <b>talent</b>. Companies of every size love to talk about talent! They can talk about talent all day long.<p>It’s easy to talk about talent on a website or in a recruiting brochure. It’s easy to say “We …

Want To Be A Strong Leader? Act Like A 4-Year-Old

I love being around little kids. I loved hanging out with my kids when they were little, and I love hanging out with my grandkids, to an extraordinary degree. But I enjoy spending time with little kids to whom I’m not related, as well.<p>Partly, it’s just fun. But mostly, I see qualities in little …

The First Strategic Question Every Business Must Ask

What business are you in? It seems like a straightforward question, and one that should take no time to answer. But the truth is that most company leaders are too narrow in defining their competitive landscape or market space. They fail to see the potential for “non-traditional” competitors, and …

Don’t Persuade Customers — Just Change Their Behavior

Most businesses underestimate how hard it is to change people’s behavior. There is an assumption built into most marketing and advertising campaigns that if a business can just get your attention, give you a crucial piece of information about their brand, tell you about new features, or associate …