Digital Marketing and Social Media

By Tawanna Browne Smith | Tools, tips, best practices and strategies for blogging and digital marketing.

3 Effective Tips To Increase Your Video Views

YouTube

Email Marketing Tips for Travel and Hospitality Businesses

Kimberly Maceda // 17.09.17<p>Spending money on experiences over things is becoming more popular. Most people today prefer going to art exhibits, doing …

Digital Marketing

How to Build a Simple Social Media Marketing Funnel

The combination of the rising costs of AdWords -- along with the unreliability of SEO -- is pushing more and more marketers to move their e-commerce products into the realm of social media.<p><i>By Phil Laboon, serial entrepreneur and CEO & co-founder of Growth Stackers.</i><p>The combination of the rising …

Social Media Marketing

4 Things About SEO I Wish I Knew When I Started

SEO has taken the online marketing world by storm.<p>And for good reason:<p>70% of the links that users click after searching for a keyword are organic.<p>And …

SEO

Creator Monetization Report 2017: How Bloggers, Video Creators, and Podcasters Make Money

Are you a blogger, video creator, or podcaster? Are you wondering how creators are making money? Look no further. In the first study of its kind, …

Podcasting

How to Use Emojis in Social Media Marketing - Stencil

Every year emojis are becoming more popular and used more every single day. On average, there are over 60 Million emojis sent on Facebook alone every …

Social Media Marketing

15 Best Shopping Bots for eCommerce Stores

As more consumers discover and purchase on social, chatbots are becoming a crucial part of conversational commerce.<p>Bots allow brands to connect with …

To Bot Or Not? How To Use Facebook Messenger Bots For Your Business

Unless you’ve been living under a rock for the last year, there is a lot of hype surrounding chatbots in the marketing space. Ever since Facebook …

Chatbots

How to Optimize Your Facebook Ads: A Proven Approach

Want to improve the performance of your Facebook campaigns? Wondering how to successfully test and fine-tune your Facebook ads? To explore his …

Digital Marketing

– by ManyChat

WordPress Tags: What Are They & How To Organize Them?

When we talk about organizing a WordPress blog structure, tags and categories play a major role.<p>People who’ve migrated from BlogSpot often get …

A Comprehensive Guide To Keyword Research By Juggernaut Method

Words are really important when it comes to search engines, because honestly everything starts from here. It’s the absolute beginning. If you master …

SEO

The Importance of Keywords in SEO: A Beginner’s Guide

<i>Use the proper keyword and you will get more search engine traffic…</i><i>Optimize your website/blog keywords and you will rank faster…</i>How many times have …

SEO

Two Important Things (Other Than Length) To Make Your Long Form Content Rank

Long form content has gradually taken over the blogosphere, thanks largely to Google’s emphasis on publishing high-quality content.This subtle …

SEO

Long Form Content SEO Ranking Strategy: 11 Must Follow Tips to Rank

Have you ever written a piece of long form content or eBook of 4000 words and above before?If you haven’t, you probably don’t know the benefits and …

SEO

A Peek Behind the Business Of Social Media

“If I want a couch or something, I get ahold of the company and ask for it and they send it.”<p>“Do you have to post about it,” I asked.<p>“No. But they …

Social Media Marketing

Creating Community: How Retailers Can Build an Engaged Customer Base

For retailers, relationship-building is essential. Relationships build trust, and without trust, retailers have an uphill battle to making …

Marketing

Chat Bots Aren’t a Fad. They’re a Revolution.

Chat Bots Aren’t a Fad. They’re a Revolution.<p>If you thought chat bots might quietly disappear, think again. They’re evolving fast, and only getting …

Chatbots

How to Integrate Facebook Messenger Bots With Facebook Live

Want more leads and conversions from your Facebook Live videos? Did you know using a chatbot can boost your results? Integrating Messenger bots with …

Facebook

Email marketing 101: Successful newsletter campaigns

One of the best ways to kick-start your digital marketing efforts is by building a healthy list of interested contacts and regularly emailing content …

Digital Marketing

Keyword Research: The foolproof method

Keyword research is only a small part of SEO, but it’s an important one. No SEO strategy is complete without this vital portion of research, and …

SEO

Going Viral: How I got 10k Views on Medium in 4 days

<b>I kept hearing about a ton of people having success on Medium but I was always scared to publish on there.</b><p>I kept thinking:<p>“I don’t want to start …

Personable is profitable: A case to rethink your content marketing strategy

It’s no secret that a well thought out content marketing strategy can boost a brand’s visibility. If executed properly, it generates leads and has a …

Marketing

10 Hacks To Optimize Your Facebook, Instagram Twitter In 2017

A common phrase tossed around the marketing world is, “Content is King”. In the world we live in today, that couldn’t be truer. But in a saturated …

Social Media Marketing

5 Digital Marketing Trends Your Business Needs to Try

In order for your business to keep growing in the digital marketplace, you've got to develop a marketing strategy that keeps up with the technology.<p>We are a society tearing through the digital landscape, and there’s no hint of us slowing down anytime soon. New stars are born every day in the …

Marketing

Global Email Deliverability Improves Slightly, But U.S. Lags Behind

One of every five email marketing messages fails to reach its intended recipient, according to Return Path’s annual email deliverability …

Latest YouTube update lets you send videos without leaving the mobile app

Why it matters to you<p>You no longer have to copy and paste a link from YouTube in order to share it with your contacts. With YouTube's update, users …

Mobile

How to Turn Your Email Subscribers into Brand Promoters

This column is authored by Antonina Makarenko, Marketing Content Manager, TriggMineThe post How to Turn Your Email Subscribers into Brand Promoters …

Marketing