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140 Flips | 16 Magazines | 12 Likes | 5 Following | 4 Followers | @tag800 | Keep up with tag800 on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “tag800”

The 1 Thing Nobody Understands About Social Media Marketing (and It's Seriously Mind-Boggling)

You're doing it wrong.<p>Let's get down in the weeds for a second about social-media marketing.<p>I cannot tell you how many times a day I hear the words, "We need to be on Facebook. We should be posting more on Twitter. We should show people our culture on Instagram."<p>Nobody cares.<p>That's the cold, …

Social Media

United Airlines Is Using Virtual Reality to Show Off Its Swanky New Business Class

Ever since United and Continental merged in 2010 to create the world's largest airline, Daniel Cuellar's department has been hard at work creating a …

Virtual Reality

What UK startups make of the shocking Brexit vote

Thanks to the Tory government, Brexit has been an awful prospect hanging over U.K. startups since this time last year — the vast majority of which strongly hoped to remain in the European Union.<p>But today founders in the U.K. have been grappling with the nightmare made real after the public voted in …

Startups

How to Write a Blog Post (That Actually Gets Read)

Blogging lets you teach, inspire, and engage an audience—even drive traffic to your products—at scale.It gives individuals and brands an accessible …

17 Marketing Influencers Share Their Favorite (Little Known) Apps

Millions of Twitter followers, hundreds of thousands of Facebook fans. What’s the one thing that every single marketing influencer has in common?<p>If …

Harnessing the Power of Mobile Programmatic Data

Mobile was cited by US marketers as the number one area of opportunity in programmatic advertising according to research from eMarketer. Brands who …

Marketing

How Startups Can Get Media Attention Without Hiring a PR Agency

In my last post, I outlined four reasons why early-stage startups shouldn’t hire PR firms. There are exceptions to just about every rule, but I stand by that advice for the vast majority of cases.<p>Still, that piece lacked actionable guidance for startups to get press on their own. This post will …

20 Must-Have Mobile Apps for Busy Digital Marketers

The interconnectivity of today’s world means that digital marketers are never “off the clock”. Just because it’s a Saturday at 5pm, that doesn’t mean …

Meet the 30 Most Influential People in Food

Who can deny that food has gone from simple sustenance to trendy to a topic that has come to dominate our lives—whether having to do with public …

Advertising Industry

5 Books to Read if You Get Caught in a Travel Delay

You'll have better things to do than curse the TSA.<p>You've packed your bags, watered the plants (wait...did you water the plants?), and set your out-of-office email. It's holiday time! What are you waiting for? Oh, that's right. The plane is late! Your ride is stuck in traffic! The train had to halt …

Books

Fingerprints and DNA of up to 800 terror suspects destroyed because of errors by spies and the police

Border Security campaign banner<p>The fingerprint and DNA profiles of up to 800 terror suspects have been destroyed because of errors by spies and the police, it has emerged.<p>The number of destroyed cases represents of one in 10 of the 8,000 extremists whose details are held on the Government’s …

The 14 coolest fashion startups in London

1/<p>14. Wool and the Gang — an online network of knitters<p>Wool And The Gang<p><b>What it is:</b>Wool and the Gang is an online store for wool and knitting …

4 social media lessons from Beyoncé

<i>This article was originally published on PR Daily in May 2016.</i> <br>Managing a brand’s social media and public perception is not easy.<p>Social media pros …

Social Media

Google's AI has read enough romance novels to write its own

In an effort to make its apps more conversational, Google fed its AI engine a whopping 2,865 romance novels so it can improve its understanding of language.<p>The idea is to improve the way Google products respond to users. Software engineer Andrew Dai, who led the project, told BuzzFeed News that …

HTC Vive launch plagued by problems in Europe

Virtual reality headset HTC Vive is now on sale – but if you're in the UK or Europe, you may not have realised.<p>That's because the manufacturer has …

Nvidia is interacting with hundreds of deep-learning startups

Nvidia chief executive Jen-Hsun Huang said that deep-learning artificial intelligence has become a new computing platform, and the company is dealing with hundreds of startups in the space that plan to take advantage of the platform.<p>Speaking at the GPUTech conference in San Jose, California, Huang …

Deep Learning

InkHunter is an AR app for trying tattoos before you ink indelibly

If you’ve been procrastinating about getting a tattoo here’s a neat little AR app, called InkHunter, that’s aiming to help you decide what and where to ink without having to regret that snarling wolf facial tat after the fact.<p>The app includes a selection of designs by different tattoo artists that …

Sherlock Season 4 Begins Filming at Last

The game is afoot.<p>Four years passed between the publication of the first Sherlock Holmes adventure, <i>A Study in Scarlet</i>, and the second, <i>The Sign of the Four.</i> So by comparison the fans of BBC’s modern-day take on the story hasn’t been nearly as torturous. But yes, finally, two years after the end of …

How Word of Mouth Marketing Influences IoT Strategy

Huey Lewis and the News, a 1980s music group, sang about the Power of Love.<p>If the group released their song today, they could update it to the Power …

Marketing

Valve’s SteamVR and Vive ad is one of the best VR ads yet

Virtual reality is painfully difficult to advertise. If you try to advertise the hardware, people can only see how dorky the user looks. If you …

6 Content Marketing Resources Brands Should Be Aware Of

Yes, I know my title ends in a preposition. Sue me, grammar police of the world. There’s a reason that content dominates the world of marketing: It allows businesses to leverage their knowledge and stand out from their competition. Besides being cost effective, content marketing provides value that …

Marketing

5 Steps to Radically Improve Your Social Media Marketing in Just 15 Minutes

This quick-but-simple review of your social media efforts can yield big dividends.<p>"Audit is my favorite word in the English language," said no one, ever. But according to a new Medium post from Buffer's Kevan Lee, if you're a business owner, you should probably subject yourself to one anyway.<p>No, …

Social Media

11 Alarming Online Marketing Stats That Should Influence Your Digital Strategy

The first ever TV ad was for Bulova watches and was broadcasted in 1941 on American screens long before social media was even a brain child of …

Marketing

Facebook Ads Strategy: How Marketers Need to Alter Their Techniques

Do you use Facebook ads? Want to learn the latest strategies? To discover what’s changed with Facebook ads and how to get better results, I interview …

David Ogilvy’s 20 unconventional rules for getting clients

It took David Ogilvy 15 years to go from obscure tobacco farmer to owner of an advertising agency, billing over $55,000,000 per year (that’s over 450 …

Fifty apps that are reinventing mobile gaming

iPad,iPhone,Racing games,Tablet computers,Apple,Puzzle games,Culture,Computing,Microsoft,Smartphones,Windows Phone,Technology,Games,Telecoms,Shoot 'em ups,Mobile phones,Android,Google,Role playing games,Alternate reality games,Software<p>Solve a murder mystery, grow a tree, spend the day as a sailor, …

Mobile Gaming

Research shows culture is the most critical attribute for mobile app marketers

While it’s fairly common knowledge that iOS and Android users have different priorities and tendencies, one wouldn’t necessarily guess that Apple customers have a more than 300 percent higher conversion rate in key app categories. It might also come as a surprise that certain cultural groups, …

Apps

Mobile app to help Indian workers in Gulf countries - IBTimes India

The app, MigCall, provides helpline numbers of some essential services and is available in six Indian languages.<p>Indian embassy in Muscat, Oman, …

44 Best Mobile Apps and Tools for Social Media Marketers

<i>This post originally appeared on the Buffer blog.</i><p>You get a ton done when you’re at your computer, speeding away on the day’s social media strategy.<p>Might there be a way to wring some productivity when you’re away from your desk?<p>Mobile apps and tools can make it so a marketer’s entire day is filled …

Ferrari's new app lets you virtually dismantle your $300,000 sports car

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Apps