Sam Gupta

32 Flips | 4 Magazines | 10 Likes | 3 Following | 3 Followers | @synapseworldwid | Keep up with Sam Gupta on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Sam Gupta”

Announcing the Web Developer's SEO Cheat Sheet 3.0

Today we're excited to make freely available the new <b>Web Developer's SEO Cheat Sheet 3.0</b>.<p>Ever since the indelible Danny Dover created the original …

Engines

5 Simple Steps to Evaluate SEO of A Website in 2014

SEO strategies are constantly changing for the demands of search engines. Some strategies were really effective in the early 2000s, but nowadays …

Top 7 Online Marketing Trends That Will Dominate 2015

Changes and advancements in the digital marketing field are accelerating, and it can be hard for the casual observer to keep up. So, as we near the end of 2014, let’s review the marketing trends we’ve seen this year, as well as what we can expect in 2015.<p>If you’re interested in last year’s trends …

Incredibly Useful, Illustrated Guide to On-Page Topic Targeting for SEO

<i>Topic n. A subject or theme of a webpage, section, or site.</i><p>Several SEOs have recently written about topic modeling and advanced on-page optimization. …

SEO

2015 Predictions For CMOs And Digital Marketing

In 2015, digital marketing budgets will increase by 8%, according to a recent Gartner’s CMO Spend Report, a survey of 315 marketing decision makers representing organizations with more than $500 million in annual revenue.<p>Customer experience is the top innovation project for 2015, continuing its …

The 9 Best SEO Plugins for WordPress Blogs + One Reality Check

<b>Of the world’s top 100 blogs, 48% rely on WordPress, the content management system that makes it easy to blog.</b> In fact, 60 million of the over 634 …

Online Marketing News: PageRank Is Dead, Google Gets Anti-Ads, Every Tweet Ever

<b>10 Marketing Predictions for 2015 [INFOGRAPHIC] –</b> There have been many changes in the digital marketing space over 2014, and that has marketers …

8 Free Keyword Research Tools for PPC Advertising

Whether it’s SEO or PPC advertising, search engine marketing campaigns should begin with keyword research. This research is arguably the most …

AdWords

8 Reasons to Combine Social Media and SEO [INFOGRAPHIC]

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30 Millennial Demographics You Need [Charts]

Millennials Like More Than Social Media<p>There are <b>77 million millennials between 18 and 36 comprising 24% of the US population.</b><p>Millennials are as big a …

How To Use Social Media To Attract Millennial Buyers

Understand Your Millennial Customer Or Lose Her Business<p>Aged 18 to 33, <b>millennials represent a key marketing demographic. Millennial buyers are</b> …

5 Ways to Use LinkedIn for Reputation Management | SEJ

When it comes to online reputation management, most people head right to Google for solutions. They look for keywords that could harm them, or …

SEO

New to SEO? Need to polish up your knowledge? The Beginner's Guide to SEO has been read <b>over 3 million times</b> and provides comprehensive information …

Your Start-to-Finish Guide to Using Google's Disavow Tool

Have you used Google's disavow tool? You might want to. If you have been actively involved in SEO for your website over the last few years, there is …

Goodbye, SEO: PR is the new king

Remember when you would search for something and come across a website riddled with nonsense words?<p>Those Wild-West days of SEO are now recalled with …

5 SEO Tactics To Kick-Start The New Year

If you’re like most people, you’ve probably already checked out for the year. Clients are out of the office, you’re on vacation, and 2015 contracts …

Search

Local SEO In 2015 - Look At The Big Picture

When you're doing Local SEO, columnist Greg Gifford reminds us, you must take a step back and look at the big picture if you want to be successful.

Marketing

20 KPIs you should monitor in Google Analytics

A <b>Key Performance Indicator or KPI</b> refers to a set of measurements reflecting the <b>performance</b> or <b>success</b> of an organization in terms of progress of its</b> …

Analytics

SEO Guide: How to change your Domain name without losing your rankings

Changing the domain name of your website can have a serious impact on <b>SEO</b> and <b>organic traffic</b> and generally it is not advised from SEO perspective. …

SEO

60 SEO tips & Online Marketing techniques for ecommerce Websites

Improving the Online Marketing presence of an Ecommerce website is usually a very <b>challenging task</b>. This is because the Online Marketers & SEO …

SEO Strategy for 2015 Will Focus on Lead Generation

The emerging trends of 2015 are taking shape as the year draws to a close. As far as SEO strategy goes, a major focus for marketers will be using SEO …

The Ultimate SEO Checklist: 15 Steps to Optimize Your Content Marketing Plan

<i>Editor’s note: Because search engine optimization continues to evolve and is essential in any successful content marketing plan, we’ve updated this</i> …

B2B Marketing eBook: Inspiration From 14 Marketing Influencers

The digital marketing industry is shaped by great minds that, while keeping one eye on the work at hand, are focusing the other on the future. These …

Marketing

Why Website Structure & Content Marketing Go Together Like Spaghetti & Meatballs

When you think of two things that go well together, combinations like peanut butter and jelly, spaghetti and meatballs, and lamb and tuna fish may …

The Marketing Department of the Future

My first marketing job was in porn.<p>After leaving my journalism career and having studied marketing in an M.B.A. program in Boston, I moved to Israel …

Grow Your Own SEOs: Professional Development for Digital Marketers

Finding your next SEO hire is hard, but it's only half the battle. Growing a team isn't just about hiring—it's about making your whole team, newbies …

How to Use Google Analytics Behavior Reports to Optimize Your Content

Do you want to know what content performs best on your website?<p>Have you heard of Behavior reports in Google Analytics?<p>Knowing how visitors move …

The State of Digital Marketing in 2015 [INFOGRAPHIC]

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