Susan Theis

7 Flips | 1 Magazine | 12 Following | @susantheis | Keep up with Susan Theis on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Susan Theis”

Facebook Engagement Is the New Focus Group

Facebook engagement won't necessarily rev a brand's sales, but it does serve one purpose, according to a new report: It acts as market research for …

75% of Brands' Facebook Posts Are Photos, Study Says

Ever since Facebook officially launched Timeline for businesses in 2012, brand marketers have found increasing success at engaging their audiences on …

Facebook Passes 1 Billion Monthly Mobile Users

A year and a half after Facebook first announced 1 billion monthly active users, the social network has more than 1 billion monthly active users on …

Facebook Launches a Newswire to Surface More Breaking News

Facebook wants to be your digital newspaper, and it's not beating around the bush to make that happen.<p>The social network launched FB Newswire on …

The State of Content Marketing in 2014

<i>This post was authored by Shane Snow, co-founder and CCO of Contently.</i><p>Revolution. That’s the term Brian Alvey, the man who built the software …

Instagram Is a Marketer's Best Friend — For Now

Instagram represents by far the best platform for marketers to interact with consumers, according to a recent study from Forrester Research.<p>Looking …

Facebook Still Reigns Supreme Among Young Adults

Although Facebook may be losing steam with teenagers, as recent studies have claimed, young adults are still as active as ever on the social media …