Rob Desbruslais

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10 best brand examples of social media engagement

Americans spend more time on social networks than any other internet activity, including email (source: Business Insider).<p>This fact may be a key …

The 10 things in advertising you need to know today

<b>1. Here's how much Steve Jobs used to obsess over presentations.</b> In a Fast Company interview about their new book "Becoming Steve Jobs: The Evolution of a Reckless Upstart Into a Visionary Leader," Brent Schlender and Rick Tetzeli talk about just how deeply committed to nailing his speaking …

All of the countries joining China’s alternative to the World Bank

<i>Update: Since this post was published, Finland has also announced it is applying to join.</i><p>Russia, the Netherlands, and Australia announced over the weekend that they will be joining the Chinese-led Asian Infrastructure Investment Bank (AIIB), whose membership has become something of a test of …