Social Media Playbook

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Make Your Content Boomerang for WebSite Traffic Growth

How to Boomerang Your Content for Traffic Growth<p><b>Content Boomerang.</b> What is a <i>boomerang</i>? According to Wikipedia it is: <b></b>a bent or angular throwing club …

Marketing

A Total Beginner’s Guide to Building a Social Media Strategy

For all businesses, creating a consistent social media strategy is a must. Social media is an enormous market for growing the awareness and customer …

Marketing

Five reasons to be enthusiastic about the future of social media marketing

<i>By Mark Schaefer</i><p>It has been fun and useful to debate many of the problems going on in the social media world. But I thought it would be a great time …

Strategies to deal with losing readers through the newsfeed evolution

<i>By Mark Schaefer</i>For the past year or so, I’ve been working on a project I’ve called the “re-invention of the blog.” My vision is to create a space …

9 Social Media Trends to Pay Attention to In 2018

What social media trends are worth your time and investment this year?<p>From new features, consumer preferences to different brand opportunities, there are a lot to look forward this year that will help every marketer develop a unicorn (solid) strategy to refine their marketing plans.<p>Let's take a …

Marketing

How to Tune-up Your Social Media with Anchor Audio

Anchor Audio to Tune Up Your Social MediaWith Anchor Audio via Anchor.fm, you’ll enjoy a fun, speedy, and exciting experience on the social media …

Marketing

Time to Finally Get Serious About Social?

You don’t have to be a king or queen of social, spouting the latest lingo or flexing your trending muscles, to reap the benefits of social media …

Marketing

Are You Walking a Social Media Tightrope?

Shares 115<p>Are you walking the Social Media tightrope too?<p>Do you ever think you’re going to fall off any second? Ever wrestle with yourself, …

Social Distraction (AKA Media) Adventures

Diving into the Social Media pool was like taking a dip in shadowy shark infested waters to me.<p>For the sake of business (and after much …

How to Turn Your Social Media Upside Down

<i>Results-oriented</i> sounds so buzzwordy (is that a word?!) I hesitate to use it. But I think asking yourself <i>why</i> you want to include social media in your …

Marketing

Amplify Your Content [It's Easy with a Social Media Megaphone]

Shares 274<p>You just published an impressive epic post, and now you’re waiting for the big surge of traffic.<p>Your work is done.<p>Or is it? Instead of the …