Future of PR on Flipboard
By Stuart Bruce | Public relations, public affairs, crisis communications and corporate communications for the digital and social era. Curated by Stuart Bruce - international PR adviser and trainer, university lecturer, conference speaker, media commentator.
Is digital where the biggest skills gap lies? An article on The Guardian website argues that in marketing “While we obsess over fixing the digital …Public Relations
Posted on April 3, 2015 8:47 am by Shel Holtz | Content | Visual Communication | Wearables | Blogging | Brands | Business | Content …Personalized News
To continue enjoying this article, please sign in. You can register for free for limited further access, or subscribe now for full access to all our …Earned Media
As the election campaign gathers pace we are reminded once again of how close and overlapping two “professions” are – PR and politics.A UK general …Public Relations
Facebook seized the headlines this week precisely by making a play for the headlines — offering to host news and other content in return for a share …Facebook
The public relations business missed out on the opportunity for search but it could have a second chance.
In 2012 the search engine optimisation (SEO) …Public Relations
Simon will start in his new role in May, advising national and local governments, multinational corporates and international foundations.
He will be …Pacific Northwest
The PR Council is to focus on the key areas: data, integration, economics of reputation and the future of in-house.
The priorities were agreed …Public Relations
ON MARCH 18th, at an Arab media get-together, Twitter announced that it will open an office in Dubai. Not before time. Smartphone growth has rocketed …Social Media
Communicators have always faced many challenges in getting their message across but now there’s a new hurdle: doubt.
We live in a world where we have …
Lucian Jacobs is the kind of Silicon Valley founder that makes the rest of them look bad. He gets drunk in public, gropes women at the bar, and is having an affair with an unpaid intern. And to top it all off, he’s scheduled to speak at South by Southwest tomorrow — at a panel about women and …Social Media
Anne Gregory, Global Alliance Chair
Last month and this is a period of travelling for me when it will be my privilege to visit and work with …
The GIF was apparently the official answer Google sent to a reporter in response to his seeming scoop on a new YouTube livestreaming plan.The post …
SVP, client services, Airfoil
More than 20 years’ experience in marcomms working with large brands such as McDonald’s, Starbucks, and …
Great founders start businesses not to create a company but to solve a problem, to serve a calling, and to understand that they have a purpose that can actually make a meaningful difference. But of course, they also want their businesses to survive – and thrive – after they’ve moved on.
Jake Swearingen, The Atlantic’s social media editor
Though Facebook drives far more traffic to content than any other social media network, Twitter …
Here's a rundown of what worked and what didn't in using Twitter for our research of three local news ecosystems.
Trust Me, PR is Dead is the provocative title of Robert Phillip’s long-awaited second book. It’s had many PR practitioners up in arms that a …Public Relations
By onMarch 18, 2015 in CIPR, Ethics, Training
Today is the first day of the new recording cycle for Chartered Institute of Public Relations (CIPR) …
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Photo by Olga Bereslavskaya.
The sixth Davos World Communication Forum (#WCFDavos) was probably the best ever with almost 150 participants from 30+ …
Wed Mar 11, 2015 2:55pm EDT
By Tom Bergin
LONDON (Reuters) - A little-noticed change in the way Google selects search results has allowed company statements to top the list of news links shown when users search for information on businesses.
The measure may cost news publishers web traffic and risks …Google
It’s important to understand the full context relating to social media statistics before you act on them.
I came across this stat the other …
Call it Goldman Apps. A Goldman Sachs-backed messaging and social networking service is planning to roll out broadly to Wall Street by July, complete …Goldman Sachs
The Washington Post’s Rajiv Chandrasekaran is the latest legacy media star to strike out on his own in the startup world, announcing on Thursday …Journalism
By onMarch 4, 2015 in Conference Speaking, MENA, Middle East, public relations
Playing the Three Wales Game at the World Communication Forum in Davos …
A recent CIPR survey has identified a widening gap between the skill sets PR practitioners have and the skill sets that businesses increasingly need. …
Photo credit: Chris Potter
The Internet and social media have clearly revolutionized business, yet public relations has largely failed to adapt, …
The Qualifications for Communicators Trends Survey 2015 reveals that PR measurement is the top skills gap and digital communications/social media is …