Higher Education Marketing

By Stuart Banbery | Student insight, brands that cut through the noise and disruptive digital marketing

Complete view of Student Journey in Higher Education

How important is a “Complete View of the Student Journey’ in Higher Education<p>Today, Universities have large budgets to support the student …

5 Great Ways to Engage Your Audience on Instagram

<i>This post was originally published on Creative Market.</i>Over the last three years, Instagram has evolved from a place to post photos of your food to a …

Social Media Marketing

Student Recruitment: Openness and Marketing to Millennials

George Orwell once said, “In a time of universal deceit, telling the truth is a revolutionary act.” True, he was probably talking about the corrupt …

Collaboration is the basis for strategy

• 30 March 2016<br>• 360 views<p>Involving your customers and stakeholders in the evolution of your strategy can inject creativity and new concepts. We run …

Why Your Business Needs to be on Snapchat [Infographic]

While we’ve had access to the Internet since the early 1990s, we’ve only started to experience the full effects of its disruption on public …

How Financial Services Are Marketing On Instagram

<i>Subscribe to our industry digest for the latest news and trends on top Instagrammers, YouTubers, bloggers, & Snapchatters!</i><p>How Financial Services Are …

Instagram

7 Speaking Habits That Will Make You Sound Smarter [Infographic]

For many people, even the thought of public speaking can lead to panic. The crowd. The lights. The dreaded Q&A session. It's a lot to deal with.But …

Public Speaking

J. Walter Thompson show dancing is a good move for Parkinson’s sufferers

<b>Creative Agency:</b> JWT Melbourne <b><br>Media Agency:</b> Carat (VIC)<p>The power of motion-activated technology brings the benefits of dance to life for people with …

Drone captures giant movie quotes along Bournemouth Beach

5 Apps to Empower College Students' Study Skills

By D. Frank SmithSmartphones and tablets are everywhere, but which apps can actually help students in their college work?

Education Technology

University of Huddersfield Student Recruitment CRM Launch

The University of Huddersfield is a Times Higher Education award-winning University, famed for its Entrepreneurial accolades and business approach. …

How to Disrupt Higher Ed: Cues from Dating, Disney, and Digital

As the digital and cultural landscape continues to evolve, it’s critical that we (and our clients) grow along with it. This is especially relevant in …

Education

How to stand out in a crowded Higher Education Sector

Let’s cut to the chase. In order for a University to stand in a crowded Higher Education sector, it’s no longer enough to have a great course …

The top five video marketing campaigns of 2016 - so far...

In November, Facebook reported that its total video views had hit 8 billion per day, doubling figures recorded just seven months earlier. A similar …

How to become a higher education marketing thought leader

Like it or not, the truth is that your ability to become a Higher Education marketing thought-leader will be determined by the successes stories you …

AES Student Recruitment CRM

Facebook Live: What Marketers Need to Know

Have you heard of Facebook Live video? Do you want to use Facebook Live for business? Facebook Live lets you connect with your fans, friends and …

Facebook

How to Create a Snapchat Geofilter for Your Event

Have you heard of Snapchat geofilters? Want to use them to promote an event or your business? Snapchat On-Demand Geofilters let you design custom …

Snapchat

p>LONDON: Native advertising will account for over half of digital display advertising across Europe within five years according to new data.

LONDON: Native advertising will account for over half of digital display advertising across Europe within five years according to new data.<p>Figures …

Advertising

Headline, Controversy, Click, Share – Who Is Really Profiting From Our Outrage?

Facebook's new Like button is here: Reactions are now available to everyone

Facebook's redesigned Like button is finally here.<p>After months of testing, the social network is finally rolling out reactions to everyone, Facebook announced Wednesday. The update, which includes five new reactions — Love, Haha, Wow, Sad and Angry — will be available to all users in the next …

Facebook

Nurturing Leads With Social: How to Warm Up Your Following

Do you engage with your customers and prospects on social media?Want tactics to warm up your leads?To discover how to move people from fans to …

Social Media Marketing

It Started with a Blog (Full version)

New report tracks key influencers for international students

Who influences international students’ study abroad decisions? And what types of goals are driving students’ interest in study abroad? These are some …

Education

How to Use Analytics to Increase Instagram Engagement

Do you use analytics to increase Instagram engagement ? How do you grow your Instagram account?I’m going to share some solid tips to increase …

Social Media Marketing

The State of the Mobile Experience: How People Use Their Phones Today [Infographic]

Learn more about the current state of the mobile experience, and how phone calls fit into the buyer's journey.

Mobile Marketing

How to force metrics to take feelings into account

Plagued by higher education’s obsession with metrics, university staff are moving towards quantifying the emotional business of alumni relations<p>How we use metrics in higher education is a fiercely debated topic , and as the Teaching Excellence Framework is rolled out, looks set to stay high on the …