Dexter Strickland

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The 21 Principles of Persuasion

How is it that certain people are so incredibly persuasive? Can we all harness those skills? After studying the most influential political, social, business and religious leaders, and trying countless techniques out myself, these are the 21 critical lessons I’ve identified to persuading people. …

The Best of Art of Manliness 2013 | The Art of Manliness

Merry Christmas! The crew at the Art of Manliness will be taking the coming week off to spend time with family and reboot before the new year. So we …

How to avoid voodoo hiring

Hiring the right people is one of the most important parts of a CEO's job. Even if you and your co-founder are all-stars, your company will fail if …

The Smartest Leaders Make Their Own Opportunities

We all know no one posts the best jobs. The really juicy positions usually get handed around like a treasured prize within social networks. Maybe you’ll see a notice on LinkedIn, or a posting on your alumni listserv — but probably not. The most exciting jobs have an infinite number of aspirants, so …

The Pearl Of Leadership Comes From Collaborative Action

Serendipitous to the opening chapter of the book, <i>The Mona Lisa Is So Small,</i> I was at the <i>Muse</i><i>é de Louvre</i> visiting the magnificent collection of Italian masters when I received notification of a copy of <i>Flat Army: Creating a Connected and Engaged Organization</i>(Wiley 2013). My reaction was quite …

Five Ways To Build An Effective Team

It is not easy to be the CEO of an up-and-coming startup, especially when you are frequently out of your office talking to investors and the actual time you spend in contact with your team is limited. It gets even more complicated when you manage multiple teams working in different cities.<p>Is it …

Getting the Best From Every Employee: Communication Techniques That Work

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Eliciting the best work from your employees is the mark of an effective leader. But, effectively communicating what exactly you expect from them can be difficult.<p>"Unclear expectations lead to inefficient processes and subpar performance," …

5 Keys to Inspiring Leadership, No Matter Your Style

Inspiring greatness is all about leading by example. The best leaders have these habits in common.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>This article is included in</i> Entrepreneur Voices on Effective Leadership<i>, a new book containing insights from more than 20 contributors,</i> …

How to Lead With Charisma and 4 More Business Tips From the Week

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>A roundup of the best tips of the week from Entrepreneur.com.</i><p>The NBA Finals this week are giving us a great showcase in two distinct leadership styles -- the outspoken dynamic of Miami Heat superstar LeBron James, and the reserved, …

Leadership Playbook: 3 Ways to Coach, Not Criticize, Employees

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Most entrepreneurs hate giving their employees feedback on how they're doing. As a result, they do this once a year in the form of employee performance reviews, or, at worst, they avoid the process entirely.<p>That's because people often …

Marketing ROI: Budgeting Your Money Wisely

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>I started marketing well before the Internet so I have ample experience with marketing strategies whose return on investment is hard to measure. Back then, we still valued analytics, but we learned to make do with reasonable estimates and …

7 Marketing Strategies That Work Better Than Advertising

Marketing used to mean advertising. If you wanted to sell something awareness on a mass scale was the shortcut. Remarkability or transparency didn’t …

The Marketer’s Guide to Reaching Millennials

Much public hand-wringing and gnashing of teeth have been made of late on the subject of brand marketers targeting millennials and their appetite for …

Creating Presentations That Persuade

One of the hardest thing for presenters to do, from my experiences, is convey their message in a clear, concise manner. So before you plot out the fine points of your presentation, start by making a list of the critical parts that you want to include. Sometimes it’s as simple as a single message, …

The Five Sales Tactics Every Entrepreneur Must Master

From sell-outs to used-car salesmen, it’s no secret that selling gets a bad rap. It’s so uncool, in fact, that it’s one of the positions startups have the hardest time filling with young employees.<p>“The concept of selling isn’t cool,” says Steven Osinski, a sales expert at San Diego State University …

How to Hire a Great Salesperson

Hiring a good salesperson is both an art and a science. In the past, "relationships" were at the top of many hiring managers' lists. But while …

Employment

Hiring & Recruiting | What Makes a Great Employee | Inc.com

Despite the sluggish economy and continued reports of high unemployment, all the small business owners I know (including me) are looking to hire. The obstacle to doing so is not new health care laws as some would have you believe, nor is it always a lack of job-specific or industry-specific skills. …

Why Customers Don’t Buy

The real enemy of salespeople today isn’t their archrivals; it’s no decision. That’s according to the several hundred business-to-business salespeople I conducted recently.<p>What is it that prevents a prospective customer from making a purchase even after they have conducted a lengthy evaluation …

10 Things Every Customer Wants | Inc.com

Why does a customer buy from one vendor rather than another? According to research recently conducted by The Rain Group (detailed report here), customers tend to buy from sellers who are superlative at the following tasks:<p><b>1. Bring New Perspectives and Ideas</b><p>If customers could diagnose their own …

The Best Talent Is Bringing Out Talent in Others

"A superior leader is a person who can bring ordinary people together to achieve extraordinary results." Many years ago, an entrepreneur told me …

How To Make Better Phone Calls in Business

Phone calls. We all have important ones and want to maximize the impact, which can be hard to do when you aren’t face-to-face.<p>Many first-time …

Ten Techniques for Quickly Building Trust With Anyone

**Warning – the content of this post is so effective that I encourage you to think carefully how it is used. I do not endorse or condone the use of …

8 Steps To Actually Get Good At Phone Calls

Remember phone calls? You should, because they are often the best way to get your ideas across. Here’s how to give good phoners.<p>We can’t hide behind email. Why? Real business relationships are formed in two ways, says entrepreneur-turned-investor Mark Suster: in person and over the phone. The dude …

If You Want to Raise Prices, Tell a Better Story

Ask a CEO if they want to spend a pile of money on an analysis of their company’s story, and they’ll probably throw you out of their office. But if you tell them that you have a powerful insight that can help them raise the prices on all of their products, they might ask you over to their house for …

Top 10 Marketing Books of All Time | Inc.com

In previous posts, I've identified the best motivational books of all time and the best sales books of all time. Today, I've selected 10 books about marketing that I believe should be in every business library.<p>Some of these books explain how technology has changed the strategy and tactics of …

Marketing

11 Simple Tips For Having Great Meetings From Some Of The World’s Most Productive People

Mark Zuckerberg, Richard Branson, Nilofer Merchant, Clay Shirky, Valentina Rice, Guy Kawasaki, and others know about getting things done, being productive, and keeping a crowd engaged. So when they talk, we should listen. Until the meeting is happily adjourned.<p>Meetings are a boring, but necessary …

12 Counterintuitive Practices For Long-Term Success

Life is a complex combination of interactions, events, and relationships. We all chase “success,” but we struggle to define it. We all want true happiness, but we usually settle for the appearance of it. We all seek meaning, but we often succumb to doubt.<p>So how do we navigate this often-challenging …