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35 Flips | 4 Magazines | 1 Like | 9 Following | 1 Follower | @stivy | Keep up with stivy on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “stivy”

Why Personas Fail

<b>Summary:</b> Personas are useful tools for UX work, so why do they often fail? Find out what pitfalls cause personas to fail, and how to avoid and …

Cos’è l’omnichannel? Un mix di utilità e di fuffa

Sotto la voce omnichannel stanno tutte quelle attività che incollate tra loro formano il consumer journey, e lo rendono liscio e senza blocchi …

Comparing Business Models: Apple, Alphabet, Microsoft, Amazon & Facebook

<b>All five tech giants have similar business model building blocks, but the importance of each block varies in each model. We break it down for you in</b> …

Snapchat ha perso, lo snapchattese ha vinto

Instagram introduce le stories | Facebook introduce le stories | WhatsApp introduce le storiesChe le cose non avessero preso un piega positiva per …

How To Brainstorm Like A Googler

This is the deceptively simple, three-step process Google uses to come up with its most innovative ideas.<p>Here at Google, we don’t have a secret formula for innovation. But that doesn’t mean Googlers’ best ideas are ineffable mysteries. On the contrary, we’ve found they can be systematically coaxed …

Demystifying service design | O'Reilly 2016

***WATCH VIDEO: https://www.youtube.com/watch?v=_BiWguJ9F94***<p>Service design is a growing focus, and businesses large and small are trying to integrate it into both their design practice and business culture. An organization must learn what service design is and at the same time be inspired to …

UX Design

This phone's molecular sensor knows which strawberry is sweeter and how much fat you have

To be honest, I didn't know we could do this yet. Welcome to the future, Paul. SCiO is a miniaturized near-infrared spectrometer, which detects the molecular signature of things. It was Kickstarted a couple years ago, and now it's been miniaturized small enough to fit inside a phone. Specifically, …

Frog’s 5 Steps To Predicting The Future

Of course predicting the future is impossible, but Frog can help you make an educated guess.<p>People everywhere wish they could look into a crystal ball and see their future–or at the very least, the future of their investments, business, and career. Frog, the global design consultancy, has developed …

Design Thinking Tools: Reverse Brainstorming

Many tools and techniques involve the design thinking process such as mind maps, brain dumps, group discussion, SWOT analysis, reversed brainstorming …

Three powerful ways to use the Persona Canvas

If you have ever worked with design or designers, chances are that you have seen multiple varieties of persona’s being used to get a grip on who a …

UX Design

Personas, Journey Mapping & some thoughts on implementing Design Thinking

<b>Personas, Journey Mapping & some thoughts on implementing Design Thinking</b><p><i>- I participated in a series of articles on Personas and Customer Journey</i> …

UX Design

The Future of Net Promoter Score is Here: from Lagging Indicator to Crystal Ball ft. @Wootric

Revenue growth and profitability — are the two metrics the C-Suite cares about the most. They tell you exactly how you did this month or quarter. But …

#DiagramoftheDay: Matrix of difference between #CustomerExperience #ServiceDesign & #UX @umatters https://t.co/maJCxB5A4u

Customization vs. Personalization in the User Experience

<b>Summary:</b> Customization gives control to the user and personalization gives control to the site. Both can enhance users’ experience, but only when …

A Practical Guide To Invisible Design

With examples from Dropbox, Gmail, and more, here’s a no-nonsense guide to creating user experiences that are so natural, they feel invisible.<p>When you examine the most successful interaction designs of recent years, the clear winners are those who execute fundamentals flawlessly, like Gmail’s …

Better Service, Faster: A Design Thinking Case Study

On February 14, 2014, Stanford students Elizabeth Woodson and Saul Gurdus drove a rented Winnebago to the San Mateo office of the Golden Gate Regional Center (GGRC), where they greeted eight curious GGRC staff members.<p>GGRC provides services and financial support to people with developmental …

The 5 Best Free Instagram Analytics Tools

Unlike many of the other popular social media platforms out there, Instagram doesn't have its own analytics dashboard for users and brands to measure …

How Apple Is Giving Design A Bad Name

For years, Apple followed user-centered design principles. Then something went wrong.<p>Once upon a time, Apple was known for designing easy-to-use, easy-to-understand products. It was a champion of the graphical user interface, where it is always possible to discover what actions are possible, …

Here Are the Top-Performing Fast Fashion Brands on Social

The climax of the famous speech by Miranda Priestly (played by Meryl Streep) in the 2006 fim, <i>The Devil Wears Prada,</i> is that the sweater Anne …

The Baseline Journey

Managing a customer’s journey across time and touchpoint is a labor of love. Attempting to manage different journeys for different customer types can …

Design Thinking Comes To Kids In This Cute Board Game

But should we really teach kids this branded style of problem-solving so young?<p>To critics, design thinking is both flawed and outdated. To evangelists, design thinking has only just begun. But to kids? It’s a new card game on Kickstarter called Khandu ($33), by the studio Seven Thinkers.<p>For those …

MiniCorso LinkedIn in 3 puntate, via email

Premessa<p>Alcuni di voi che mi seguono con attenzione sanno che sto preparando alcuni corsi online che saranno erogati sotto un sister Brand associato …

How 4 Retailers Are Using Digital And Mobile To Create A More Seamless Shopping Experience

As the lines blur between online and offline shopping, we look at how bricks and mortar retailers are using beacons, RFID, 3-D printing, and other digital tools to offer a better user experience for platform agnostic customers.<p>British retailers are investing heavily in the use of digital and mobile …

The future of the book | The Economist

In which something old and powerful is encountered in a vault<p>FINGERS stroke vellum; the calfskin pages are smooth, like paper, but richer, almost …

Books

Let Ideo’s Top Brass Show You How To Solve Problems Like A Designer

Ideo.org’s new Design Kit aims to teach everyone, from CEOs to activists to ministers, the principles of human-centered design.<p>Last month, Ideo.org–the nonprofit spinoff of global design and innovation firm Ideo–launched an online guide to the practice of human-centered design. A creative approach …

The Trouble With Design Thinking

In a new book, Fahrenheit 212’s Mark Payne chides companies for their approach to design thinking–and suggests a different approach.<p>In a new book out this week, Fahrenheit 212 cofounder Mark Payne exposes the perils of design thinking. This user-centered approach to solving problems has been …

Ex-Ideo Designers Rethink The Calendar For Mobile Devices

With a minimal interface and gestural interactions, Peek is meant to be “just enough” of a calendar for casual use.<p>Have you ever opened up a calendar app on your iPhone and wondered why almost the entire screen is taken up by a grid of tiny boxes, most of which represent the past, and all too small …

The Future of Business Models #FutureOf

Learn how people's needs have changed, resulting in changes in future business models. This illustrated storyboard makes it easy to understand. by Jeremiah Owyang, Chief Catalyst, Crowd Companies. #FutureOf<p>Please note: some of the formatting issues (words smashed together) are not in the initial …