Stine Marie Bødker Hansen

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The marketing trends for 2014 part two

en_GB<p>article<p>Virtual currency became a reality this year, while NFC technology failed to go mainstream, but what will marketers need to focus on next …

Tablets Are Becoming A Favorite Shopping Tool, And They're Used Totally Differently From Smartphones

Retailers haven't paid much attention to the nuances of tablet-based retail behavior, however, due to the devices lower penetration rate. But if they continue ignoring the tablet opportunity — as many have been — they risk missing out on sales on a channel that is quickly eclipsing smartphones.<p>In a …

Easy & Creamy Holiday Peppermint Christmas Punch Recipe!

This creamy and delicious <b>PEPPERMINT CHRISTMAS PUNCH RECIPE</b> is super easy to make! I guarantee that it will be a huge hit at your next holiday party, …

The 33 Best Vine Videos of 2013

It’s hard to believe that Vine debuted only at the beginning of 2013. It's been an exciting year for the popular Twitter-acquired app — it added the …

Social Media’s Cold, Hard Reality: It Still Doesn’t Drive E-Commerce Sales, IBM Says

Shutterstock / Andrew Williams<p>Last year, IBM poured some cold water on social advertising when it said social sites like Twitter and Facebook had …

Social Media Drove Just 1% of Black Friday Online Sales

Black Friday online sales hit another record this year, according to the latest data from IBM, but social media played a relatively small role — at …

8 Original Six-Second Cartoons Created on Vine

Your challenge this week was to make your own <b>six-second cartoon</b> on Vine. Because we didn't limit you to any one material, we saw all kinds of …

‘Think of your Facebook content strategy like the TV series Friends’

en_GB<p>article<p>Content Marketing Association Summit 2013: Facebook has advised marketers to think of their content strategies for the platform like the …

The Top 10 Corporate Social Media Disasters

Here's our pick of the social media setbacks...<p>Wall Street bank JP Morgan was at the centre of a social media storm earlier this month when it invited Twitter users to send questions to an executive using the hashtag #AskJPM.<p>The Twitterverse responded with a storm of abuse. More than 8,000 …

Social Media

5 Great Snapchat Ideas for Big Brands

Tongal wanted to wrap its head around Snapchat marketing, so in mid-November the crowdsourcing contest platform encouraged its social-media-minded …

Of Course Gas Stations Will Use Facial Recognition Tech to Serve 'Relevant' Ads

Because who hasn't seen Minority Report, right?<p>Say you're at a gas station. Say you're buying some supplies—bottled water, coffee, maybe some M&Ms—before you head back to your car. And as you're buying your loot, an ad pops up on a screen next to the cash register: it is really relevant to you. …