Ben Han

64 Added | 6 Magazines | 11 Likes | 9 Following | @sthan84 | Keep up with Ben Han on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Ben Han”

Instapage raises $15M to make landing pages smarter

Landing pages might not sound like the most exciting problem for a startup to tackle, but Tyson Quick, founder and CEO of Instapage, said that they’re a real issue for marketers.<p>Quick was previously working on a marketing product called Jounce, where he was frustrated by the fact that even after …

Startups

Can Your Startup Run An Initial Coin Offering? Yes, And Here's How.

<i>This is the first in a series of articles on Initial Coin Offerings (“ICOs”). Future articles will follow various companies throughout their ICO process, give examples of companies with different types of ICO tokens, regulatory issues and investor perspectives. If you haven’t already, check out my</i> …

Cryptocurrency

How to Grow Your Marketing Agency to 7 Figures

Eric Siu's tips on developing your own agency.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>If you're stuck trying to figure out how to start an agency, this video is packed with tips on how to grow and establish yourself in the marketing space.<p>It takes a ton of work to start an ad …

Marketing

How A Home Renovation Problem Became A Profitable Business

Web designer Alexey Sheremetyev and programmer Sergey Nosyrev weren’t looking to start their own business when they founded Planner 5D. The two were colleagues working in Moscow back in 2010. Sheremetyev had recently bought a flat, and Nosyrev had purchased a plot of land and was about to build a …

Profit

User-generated content marketing platform Yotpo closes $51M Series D round

Yotpo, a platform that lets companies gather content from their customers in the form of reviews, Q&As, photos and videos, mainly for use in marketing, has closed $51 million in Series D funding.<p>The round is led by Access Industries (ClalTech), with participation from existing backers Bessemer …

Marketing

10 podcasts that will make you better with money

Podcasts are all the rage right now. We even have podcasts that review and recommend other podcasts! I'm proud to say that I'm a podcast junkie, as is most everyone I know.But did you know that your podcast addiction could actually help you manage your personal finances?<p>Here are 10 that will …

Personal Finance

WeWork's $20 Billion Office Party: The Crazy Bet That Could Change How The World Does Business

<b>ADAM NEUMANN, THE FRENETIC</b> cofounder and CEO of WeWork, was pacing back and forth in his office in New York City’s Chelsea neighborhood, ignoring the heavy bag, the Peloton spin bike and the generously stocked bar in favor of something more urgent: the clock. Softbank boss Masayoshi Son, Japan’s …

Henry Viii

StackCommerce buys Joyus to focus on video and expand into fashion, shopping and beauty

StackCommerce, which sells articles sponsored by brands and published on websites, has acquired the online video marketing company Joyus in an all cash transaction to expand its advertising footprint in media targeting women and work more with online video.<p>The media market for fashion, women’s …

Time Warner

In China, internet celebs are turning into entrepreneurs. Here’s how.

Photo credit: Hannah Morgan.On a tree-lined street in Shanghai, a glass storefront shows off frilled dresses and high heels. It looks like a typical …

Social Media Marketing

Teaching startups the art of the sale

After building a product, the hardest test a startup faces is finding the first five to ten customers who are willing to bet on you when no one has heard of your company and when your product has yet to be battle-tested.<p>This is by far the hardest challenge for an early-stage enterprise software …

Product Management

Apple updates its analytics service with new metrics showing how apps get discovered

Apple yesterday updated its App Analytics service for mobile app developers on iTunes Connect, which will now offer more detail on how users found an app – whether through browsing or searching the App Store, or if they were referred by way of another app or a website. The updates could help …

Apps

Amazon quietly launches its own social media influencer program into beta

Social media influencers – like Instagram stars or YouTube celebs – often promote products they like, either as part of a brand relationship or as means of generating income through affiliate sales. Now, Amazon is looking to get in on this action as well. The company has quietly launched the …

eCommerce

This 22-Year Veteran Shares His Best Advice On Building A Digital Marketing Career That Will Last

Looking for a career in digital marketing but don’t know where to start? I’ve been there. Despite a successful PR career, I wanted to try something new, challenging and in-demand. So I chose digital marketing.<p>I’m not going to sugarcoat it for you. Digital marketing isn’t easy. There’s a steep …

Marketing

You Need to Manage Digital Projects for Outcomes, Not Outputs

When is a project finished? For most of us, it seems pretty simple: when we ship the product or launch the service. But we need to take a step back and consider what “done” really means.<p>Most teams in business work to create a defined <i>output</i>. But just because we’ve finished making a thing doesn’t …

Management

Here's How The New Wave Of Messaging Has Transformed Customer Service

If your customers won’t even call <i>Mom</i> on the phone anymore (they’re texting her instead), why are you forcing them to call your business on the phone any time they need customer service or support?<p>In their personal lives, your customers spend five times longer messaging (texting) every day than they …

Customer Experience

WTF is machine learning?

While the number of headlines about machine learning might lead one to think that we just discovered something profoundly new, the reality is that the technology is nearly as old as computing.<p>It’s no coincidence that Alan Turing, one of the most influential computer scientists of all time, started …

Machine Learning

Glassdoor will now tell you if you’re being underpaid

Some people get really uncomfortable when talking about salary, so Glassdoor has released a new tool to help people better determine their worth in compensation. Know Your Worth aims to help people gain insight into how much money they make in comparison to other people working the same or similar …

Employment

Digital Marketing and Analytics Blog

Closing Data's Last-Mile Gap: Visualizing For Impact!<p>I worry about data’s last-mile gap a lot. As a lover of data-influenced decision making, perhaps …

Analytics

How Google Analytics ruined marketing

Marketers in the high-tech world who use phrases such as “social media marketing,” “Facebook marketing” and “content marketing” do not understand the basic difference between marketing strategies, marketing channels and marketing content. And Google Analytics is to blame.<p>In the just over 10 years …

Marketing

India’s Rentomojo, which rents out home appliances and furniture, raises $5M

Rentomojo, a startup pioneering an interesting alternative for furnishing homes in India, has landed $5 million in fresh financing to further scale its business. The money was provided by Accel and IDG Ventures, and it follows a $2 million raise last November from the same investors.<p>The …

Home Appliances

Germany’s Brillen.de raises $49M from TCV to take its eyewear marketplace international

Brillen.de, a bootstrapped, family-run company in Germany that has built an online business selling its own eyewear by tapping into a network of independent and local opticians, has raised €45 million ($49 million) in its first-ever VC funding. The money comes from a single, notable, investor, …

Startups

Startups need to respect the laws of retail physics

Micah Rosenbloom Contributor<p>Micah Rosenbloom is a venture partner at Founder Collective.<p>More posts by this contributor:<p>Is VC The Right Money For Fintech?<br>• In Defense Of Theranos<p>Startups like Warby Parker, Bonobos and Casper have proven that it’s possible to build a modern brand predominately using …

Venture Capital

Homee raises $5M from Founders Fund and Tinder CEO to help you furnish your place

Let’s face it, you’re never going to win the HGTV Dream Home. My family has entered the maximum number of times for the last decade and has nothing to show for it. At some point every millennial has to take responsibility for the fact that their bedroom looks like a government records …

Peter Thiel
Marketing

Uber launches Payment Rewards with Capital One, where users get their 10th ride free

Uber has something in common with credit card companies: both businesses face a lot of competition from nearly identical services when it comes to attracting and keeping customers using them. In a bid to kill two birds with one stone, Uber is launching a new feature called Payment Rewards. The …

Personal Finance

Chinese startup nabs $235m funding to get more people paying in installments

The online store breaks down what lower income earners need to pay for gadgets like an iPhone.

Startups

PayPal leads $30 million round in Acorns investing app

Acorns, the investing app, is announcing a $30 million strategic investment from PayPal, with participation from the Rakuten FinTech Fund. This brings the team’s total funding to $62 million.<p>With 850,000 investment accounts, Acorns works by rounding up purchases and investing the remainder. In …

Venture Capital

PayPal just poured millions into a popular startup that helps millennials invest by answering two simple questions

PayPal contributed the majority of the investment.<p>The raise brings Acorns' total funding to $62 million and aligns it with the biggest name in financial technology.<p>Acorns' goal is to capture millennial investors by boiling down the act of investing to small decisions, cofounder Jeff Cruttenden …

FinTech

Home services marketplace Angie’s List to drop paywall for a freemium model

While Angie’s List continues to reject acquisition offers, the home services marketplace is taking a big step to boost its online audience, and hopefully the number of people using it to find their next carpenter or masseuse.<p>Today, the company is announcing that it will drop its membership fees, in …

Startups

How To Train Your Human: Designing For Healthier Habits

Lakshmi Mani Contributor<p>Lakshmi Mani is a product designer at Tradecraft.<p>More posts by this contributor:<p>Here’s what your boring app would look like as a conversation<br>• How to train your human, part II: Products that make habits last<p>Meet Joe. He’s in his mid 30s and has two kids. Trying to watch his …

UX Design