Steve Boyette

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4 Rules Brands Need To Know About Storytelling

For a long time, marketing was driven by taglines—short, evocative slogans that captured the essence of a brand’s message. Nike encouraged us to “Just Do It,” while Apple inspired us to “Think Different.” Miller Lite simply had to say, “Tastes great, less filling” and product flew off the …

Marketing

9 Resources That Marketing and Sales Teams Are Using in 2016

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Whether yours is a small business or enterprise-level organization, digital marketing and sales strategies are the most important tasks you can do to pave the way to growth.<p>While there are many different strategies and opportunities here, …

Marketing

10 Mind Blowing Email Marketing Facts

Slide 1<p>10 Email Marketing Facts Eye Opening Stats About Email Marketing<p>Slide 2<p>77% Customers Prefer Email Marketing A Recent Study shows that 77% of …

15 SEO Tips And Tricks To Improve Your Content Marketing

On his Quicksprout blog, Neil Patel once compared content marketing and SEO to “peanut butter and jelly,” saying, “you can eat them on their own, and …

The Five Marketing Trends CMOs Can No Longer Ignore In 2016

Many have been discussed for a while, talked about in general terms as real changes on the horizon for marketers. But these “hot trends” are no longer mere expectations—they’re here now, some experts contend, and will only solidify as practice in 2016. So what are the hottest marketing trends right …

How to Build Customer Loyalty in the Age of Social Media

The platform may have changed, but the rules are still the same.<p>Times have changed.<p>In the past, brand promises and marketing campaigns provided companies the first point of contact with potential customers and prospects. But in an age ruled by social media and instant communication, those same …

What If Content Is Not King?

"We never call anything that's good 'content.' Nobody walks out of a movie they loved and says, 'Wow! What great content!' Nobody listens to …

Marketing

The Value of a 'Brain Dump Friday'

One of my favorite things to do on a lazy Friday afternoon (when I <i>should</i> be working, but I have a few posts already done in advance and my mind is …

Brand And Marketing Trends for 2015

It’s been said that there are three kinds of marketers and how they deal with trends: Those who let it happen, those who make it happen, and those who wonder what happened. So, for smart marketers who want to fall into that second group, paying attention to what looms ahead is the wisest move they …

$2 Tools That Add Thousands in Value

Property management companies that run efficiently have significant systems in place for each phase of operations. Further, it is often emphasized …

18 Little Food Shopping Mistakes You Need to Stop Making Today

Think you've got your grocery game on lock? Check yourself before you wreck yourself with this list of food shopping mistakes that could bruise your …

Office design should focus on people, not just the work they do

With all the chatter about beautiful office design, it would be easy to assume workplaces have come a long way from the days of the cubicle farm. But …

Facebook Marketing: What is working on Facebook right now?

https://www.tabsite.com/blog/facebook-marketing-what-is-working-on-facebook-right-now/?utm_source=Social&utm_medium=Post&utm_campaign=SocialMediaExami …

You're actually hurting your business with these five 'productive' habits

Entrepreneurs are expected to do everything and be everything at all times. It's part of business, especially when you're first starting out.<p>However, there are some seemingly productive habits that you may have formed that are actually killing your success in the long term. The candle that burns …

6 Secrets to Being More Productive Each Day

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>When you own or run a business, it’s crucial you maximize every second of every day. Unfortunately, most owners and CEOs already work non-stop, so adding time isn’t an option. Instead, leaders have to learn how to make better use of their …

Time Management

How Fortune 500 Leaders Spend Every Minute of the Day (Infographic)

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>How do top business leaders spend their time? Being fascinated by this topic, I collaborated with Chris Stowell, vice president of the International Center for Management and Organization Effectiveness in Sandy, Utah, to survey 267 …

Johnson & Johnson

You Have a Marketing Budget – Now What?

Setting a marketing budget for your business is only the first step toward success. Once you’ve determined how much you can afford to spend, you need …

12 Things That Make A Neighborhood Truly Great

When you are in the market for a new place to live, it helps to remember the golden rule of real estate: You’re not just buying or renting a home — you are also buying into and becoming a part of a neighborhood<p>As anyone who’s moved a few times knows, not all neighborhoods are created equal. There …

5 Tips for Landlords to Fill Tenant Vacancies Fast (With Video!)

If you are a landlord, I am sure you would agree that vacancies in your unit can KILL you! It can kill your cash flow and kill your profits.<p>For this …

Re-leased's new take on property management

When Auckland cloud-based property management company Re-leased started last year, founder and CEO Tom Wallace never thought he would be putting his …

HOA Attorneys - Why They Are Important and How To Find One

Retaining the services of an attorney is important for every homeowners association. Many aspects of the community’s management are dictated by the …

The Importance of Knowing Your Numbers in Real Estate

I have been noticing a theme on several of the forums lately.<p>Some real estate investors are worried about “offending the seller” with their low …

10 tips to maximise your rent

<b>As a property investor it’s your job to maximise the return of your assets.</b><p>One way to do this is to maximise your rent.<p>Here’s a list of 10 ways to do …

The 10 Commandments of Property Management

You’re about to discover the 10 commandments of property management. Every landlord should apply these simple principles.<br>And although I read books …

Real Estate

6 Ways to Improve Your HOA Board Meetings

1. Select a mutually convenient location. Your community club house is ideal but a nearby restaurant, school or church might work also. Keep in mind, …