Steve Brewer

23 Flips | 1 Magazine | 3 Following | 2 Followers | @steve_brewer | I'm a Texas-based copywriter, blogger and occasional ghost writer. My stuff is at stevebrewer.net.

8 Laws for Writing Copy That Sells

Crafting effective ad copy is easy-if you follow this expert advice.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>The following excerpt is from Craig Simpson's</i> The Advertising Solution<i>. Buy it now from</i> Amazon | Barnes & Noble | iTunes<br>Claude Hopkins was a whiz at writing effective …

A newsgathering workflow: How to know everything happening in your industry

Knowledge work is frustrating.<p>You spend years getting good enough at something so that an employer will pay you to do it for them.<p>But knowledge isn’t …

Ted Hughes on How to Be a Writer: A Letter of Advice to His 18-Year-Old Daughter

“The first sign of disintegration — in a writer — is that the writing loses the unique stamp of his/her character, & loses its inner light.”<p><i>“Read good books, have good sentences in your ears,”</i> the poet Jane Kenyon counseled in what remains some of the sagest advice to write and live by. But if …

Seven Tips From William Faulkner on How to Write Fiction

"The young writer would be a fool to follow a theory," said the Nobel Prize-winning author William Faulkner in his 1958 <i>Paris Review</i> interview. "Teach …

The Art of Taking Critique

Technically, I’ve been criticized—I mean “critiqued”—my entire career. Whether it’s getting feedback from an audience at a play reading, notes from a …

Writing

Is It Morally Okay to Ghostwrite Thought Leadership?

I was 21 when I found out that a friend was ghostwriting recipes for a celebrity chef. The recipes were published in a highly respected U.K. …

Submission Tip Checklist: Double-Check These 16 Things Before Sending Your Book Out

The time has come. Your novel or memoir or book proposal is now complete. Not only is it complete, you’ve revised it several times and incorporated …

How Often Should You Post on Social Media

One of the most common questions asked about social media marketing is how often should one post. Each social network has a different “ideal posting …

4 Things House of Cards Can Teach Us About Writing

I think the general consensus among those writers who teach the craft is that you must read—and read widely—about the craft of writing, particularly …

99 Tools To Enhance Your Freelance Lifestyle

The world of freelancing is incredibly competitive, even now more than ever. If you want to be successful as a freelancer in the 21st century, you …

30 Better Alternatives to the “Just Checking In” Email

“Just checking in” emails are the worst. If you’re sending an email, it’s obvious that you’re checking in -- you don’t need to say it again. In …

8 Reasons Your Pitch Got Rejected and How to Fix It, According to Top Editors

A lot of people think the worst thing that could happen to a freelancer is rejection. No, the worst thing that can happen is silence. We’ve all been …

12 Essential Tools To Write User & SEO-Friendly Content

Content Marketing is the first aspect of companies large and small, that is seen by the outside word. It is therefore essential that content …

The Four Month Pitch

In September, I made the first successful pitch of my career. Fortunately, I was alone when I received the news, as I immediately pumped my fist and …

How to Get the Most Out of Your PR and Social Media Marketing Efforts

Now, more than ever, the distinctions between PR and Marketing are becoming more blurred. Whereas, at one point PR would mainly deal with media …

10 Writing Lessons I Learned From Interviewing 30 Best-Selling Authors

Stay focused and get more writing done<p>Having interviewed more than 30 bestselling authors over the past year on my podcast, I've learned a lot about how they overcome distractions and mental blocks and get down to work each day.<p>I like to ask them about their writing process: How they get started …

How to Promote Your Website in 2016: The 70 Best Articles

Guess what?<p>No website in the World can survive without one thing:<p><b>Traffic.</b><p>It drives everything we’re trying to accomplish online.<p>Traffic = leads, …

This Week in Fiction: Kevin Canty on Faith and Desire

<i>Your story in this week’s issue, “God’s Work,” opens as a teen-age boy and his mother—Sander and Anna—are going door-to-door handing out religious leaflets. Anna is a committed proselytizer for her faith, while Sander is starting to chafe at his life within the church. When did you start thinking</i> …