Using Technology to Create a Better Customer Experience
March 17, 2023 SeventyFour/Getty Images A compelling CX demands balancing customer empathy with technology to avoid falling into the trap of what we call “engineered insincerity,” or using automation to simulate interest in who you are as a human being. Engineered insincerity shows up from brands in …
An Avaali Publication flipped this story into ILLUMINAR SEPTEMBER 2023•599d
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