soycubria

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Self Defense

Our centuries-long quest for 'a quiet place'

The new film “A Quiet Place” is an edge-of-your-seat tale about a family struggling to avoid being heard by monsters with hypersensitive ears. …

Mark Twain

Luxottica: How Monopolies You Don't Know Run the World

YouTube

Aviso a las agencias: detrás de cada ‘planner’ hay un potencial ‘poli’

“Cada pregunta que queda sin resolver es una vía de investigación. La clave son las preguntas”. “Lo importante de los informes no son las …

Quels sont les plus grands défis actuels des créatifs ?

Cette année au Club des DA, <b>Benjamin Marchal</b> a observé trois tendances : un craft plus fort que jamais, la présence frontale de concurrents directs au …

Technologie
Costa Rica

Las razones que tumban la opa de IAG por Norwegian

La apuesta de <b>IAG</b>, consorcio integrado por Iberia, por <b>Norwegian</b> se convirtió en una de las noticias de la semana. La aerolínea ha comprado un 4,61% de …

It's Time to Regulate 'Smart City' Technology, Too

This isn’t just about Facebook: When Google is building cities and cars are turning into data-harvesting machines, the need for laws that protect users has never been more urgent.<p>There’s a reason why one technology reporter compared wide-ranging questions posed by the Senate to Facebook CEO Mark …

Autonomous Cars

Controversial pianist Pogorelich makes comeback

YouTube

«Abuela, posa desnuda para mí»

Virginia recuerda bien el día que vio a su abuela desnuda por primera vez. Era diciembre y el frío, descarado, se colaba a través de la ventana del …

Est-il urgent de réinventer les fondamentaux de la communication et du marketing ?

Communication

“Linda & Jerry”1971-1983

[...] This story tracks the 1970s-early-1980s relationship between rock star Linda Ronstadt and California politician Jerry Brown – and also the …

Jerry Brown

Carbonell reivindica la cocina de cada día en su regreso publicitario

Hace unas semanas, ‘Anuncios’ pudo conocer en primicia los detalles del que iba a ser el regreso publicitario de Carbonell, con creatividad de &Rosàs …

awards

Clio Awards<p>The Clios is the esteemed international awards competition for the creative business. Founded in 1959 to celebrate high achievement in …

Clio Awards

Facebook nos debe muchos millones de dólares, demasiados.

¿Puede Facebook cambiar su algoritmo en tiempo y forma cómo y cuándo considere sin aviso?

Why In-house Publishers Are Becoming Attractive Alternatives for Advertisers and Creatives

Once seen more as an added-value proposition for media placements, publishers’ branded-content labs have expanded to meet growing client demand. …

Advertising

Mark Knopfler on Guitars

YouTube

How Morality Changes in a Foreign Language

What defines who we are? Our habits? Our aesthetic tastes? Our memories? If pressed, I would answer that if there is any part of me that sits at my …

Language Learning

You Want Congestion Pricing? Be Specific.

It’s every wonk’s favorite traffic-relief prescription. But getting road fees right is really complicated.<p>This time it was going to be different.<p>Last August, Governor Andrew Cuomo of New York told the <i>New York Time</i>s that “congestion pricing is an idea whose time has come” for New York City.<p>In …

Urban Design

Peter McKinnon

Reporter’s Notebook: The Tale Of Theranos And The Mysterious Fire Alarm

It was November 2014, and I was working on a feature story about a buzzed-about blood-testing company in Silicon Valley that promised to “disrupt” …

Shave and Grooming Made Simple

L’indécision est un vice qui se soigne… avec un Mentos

The Man With A Coin (2018)

Sleights of our minds

<i>Despite increased awareness of behavioural economics in the industry, little advertising is shaped by using it. Faris Yakob wonders if the future</i> …

The Real Story Behind Apple's 'Think Different' Campaign

<i>This post was written by Rob Siltanen, chairman and chief creative officer at Siltanen & Partners.</i><p>Apple’s remarkable rise, coupled with Steve Jobs’ recent death, has prompted quite a few people to reflect on the historical impact of the “Think Different” ad campaign and the “To the crazy ones” …

Why L.A. Just Appointed a Design Czar

Architecture critic Christopher Hawthorne has become the city’s first chief design officer, tasked with making sure the development juggernaut doesn’t get ahead of urban-design principles.<p>On Monday, the architecture critic of the <i>Los Angeles Times</i>, Christopher Hawthorne, posted his final column for …

Urban Design

Quelles sont les clés de la communication des villes et des territoires ?

Customer Journey Analysis

The Integrated and Modular Solution for the Analysis and Optimization of your entire Online Marketing Portfolio