Sophie Berniel

7 Flips | 1 Magazine | 2 Following | @sophieberniel | Keep up with Sophie Berniel on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Sophie Berniel”

How to Earn Respect as a Leader

<i>In this adaptation from his new book, the CEO of Red Hat, Jim Whitehurst, shares advice for how to build credibility in an organization — especially if you are new to it, have a different background than others on your team, or are not in a position of authority.</i><p>How would you be perceived in your …

Let’s Stop Arguing About Whether Disruption Is Good or Bad

Kenneth Andersson for HBR<p>The idea of disruption excites some people and terrifies others. Consider the recent case of The New Republic, in which a new, disruptive CEO came in and vowed to “break shit.” The company’s top journalists balked, the brand was sullied, and the business still struggles. …

The Underlying Psychology of Office Politics

All organizations are political – and to some degree, they always will be. The underlying reasons are psychological. First, work involves dealing with people. That means finding a compromise between what they want and what we want; and it’s often a zero-sum game. Second, humans are emotional …

Signs That You’re Being Too Stubborn

They’re hardheaded. They dig their heels in. You know the type — people who are way too stubborn for their own good. While it’s easy to point the finger at others who exhibit this behavior, it can be hard to recognize this trait in yourself. Here are the signs that you’re being too inflexible:<p>You …

A Better Way to Map Brand Strategy

Marketers have always had to juggle two seemingly contradictory goals: making their brands distinctive and making them central in their category. Central brands, such as Coca-Cola in soft drinks and McDonald’s in fast food, are those that are most representative of their type. They’re the first …

Increase Workplace Flexibility and Boost Performance

The potential benefits of workplace variability are numerous — increased morale, motivation, and the ability to attract and retain talent — yet many managers don’t know where to start. Others are afraid that performance could suffer or something important could fall through the cracks.<p>Even the most …

How to Give a Killer Presentation

A little more than a year ago, on a trip to Nairobi, Kenya, some colleagues and I met a 12-year-old Masai boy named Richard Turere, who told us a fascinating story. His family raises livestock on the edge of a vast national park, and one of the biggest challenges is protecting the animals from …