Sofia Alçada

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Leadership: Being Liked vs. Being Effective - Future Of Work

There is a lot of weight put on likability these days.<p>Whether it is your Congressman, the CEO of Yahoo or your Manager at the yogurt shop, people …

Leadership

Seven symbols of leadership transformation

Peter Fuda believes that if a picture is worth a thousand words then seven metaphors can provide a panoramic picture of successful leadership. The Australian management consultant has studied how individuals transform themselves into highly effective leaders, and believes the process can be boiled …

7 Steps To A Truly Effective Leadership Style

If you’ve ever been led by a Mushroom (everyone’s in the dark), a Seagull (swoops in, squawks and dumps), or a Kipper (two-faced and gutless), you’ll be all too aware of the leadership style you <i>don’t</i> want to be known for.<p>Fortunately, the simple fact that you are reading this article instantly …

Is There a Formula for Effective Leadership?

<i>By Hadley Catalano (Boston)</i><p>A recent Deloitte report [PDF] indicated that, “One size does not fit all” when it comes to corporate leadership. The fact …

The One Thing You Need To Know To Be A Great Leader

<b>To be a great leader, you must find what's universal, and capitalize on it.</b><p>Unlike managers, who are concerned with the incremental growth of individuals, Buckingham says leaders "rally people to a better future." In order to unite large groups around a single vision, leaders find success by filling …

Leadership

Being A 20-Something Leader - Some Advice From One Of Your Own

How does a person in their early twenties establish credibility as a leader? These days we see that age no longer means that you are a leader. A slow rise through the ranks is old world. Today, many become high potentials at a younger age and face the considerable challenge of leading a team where …

7 Marketing Lessons from Eye-Tracking Studies #CRO

Who doesn’t love a good eye-tracking study?<p>With the ability to take a lot of guesswork out of conversion rate optimization, eye-tracking software and …

Web Design Images Usability Guide-Use Images Successfully

That’s why we have created this usability guide for web design images. Since it is so easy to embed an image in a website (even the process of …

Eye Tracking

Create A Responsive, Mobile-First WordPress Theme

11 min read<p>Share on Twitter or LinkedIn<p>Smashing Newsletter<p>Upgrade your inbox and get our editors’ picks twice a month.<p>With useful tips for web devs. …

Ticketmaster Mobile Studio

In our past life we worked with the likes of Google, Regal Cinemas, Imgur, Airbnb, and Birchbox.<p>Our approach has always been to find challenging …

Indigo Studio for UX Prototyping & Usability Testing

Sketch<br>integration<p>Prototype<br>commenting<p>Workspace collaboration<p>Usability tests &<br>video replays<p>Faster prototyping.<br>Better results.<p>Your complete solution for …

The Smashing Library (57 eBooks)

For almost 10 years now, Smashing Magazine has been where thousands of designers and developers go to learn about design trends and advanced coding …

Web Design

Strength of User Research Evidence

<b>Summary:</b> Usability findings derived from a broad base of diverse studies have higher credibility than those based on many users with a single …

UX Design

Usability for Novel vs. Routine Tasks

<b>Summary:</b> Repetitive actions on websites often work well, but when users try something new, they frequently fail.<p>You might feel a mismatch between …

Website Reading: It (Sometimes) Does Happen

<b>Summary:</b> When web content helps users focus on sections of interest, users switch from scanning to actually reading the copy.<p>Putting aside direct …

Visual Design

Debates

Representing the sides<p>Moderator<p>Callum Williams, The Economist<p>Callum Williams is Britain economics correspondent for <i>The Economist</i>. He also has an …

When the UI Is Too Fast

<b>Summary:</b> Users might overlook things that change too fast — and even when they do notice, changeable screen elements are harder to understand in a …

UX Design

Win This Book! Design for Care: Innovating Healthcare Experience

Yesterday we gave you a sample of Peter H. Jones' new book from Rosenfeld Media, <i>Design for Care: Innovating Healthcare Experience</i>.<p>Today, we're …

Web Design

How to Design for the Gut

What makes your favorite mobile app so addictive? You know, the one you check over and over again throughout the day?<p>The likely answer is visceral …

The Strategic and Tactical Aspects of UX Leadership

User experience leaders face unique challenges based on the relative newness and breadth of our field. However, the importance of our work makes it …

How (Not) To Manage A UX Project

I’ve worked on a lot of different projects in my career, and I’ve learned quite a bit. I’ve always said that I’d rather learn from someone else’s …

UX Design

Hey, Information Architect, What Do You Do?

In our recent article "Who Are We and What Are We Doing?" we noted that our research has exposed the immaturity of the UX field, and that "for all …

Information Architecture

Rethinking Enterprise UX in the Age of Consumerization

The consumerization of IT is a notion that gets tossed around in technology conversations a lot these days, touching on everything from security to …

Five User Experience Lessons from Seth Rogen

The late, great co-founder of NFL Films, Steve Sabol, said “Tell me a fact and I’ll remember it. Tell me a truth, and I’ll believe you. Tell me a …

Web Design

Error messages are part of your UI

I just placed a needless call to tech support.<p>I was trying to get Internet access through one of those services that captures you using a proxy and …

image3

The Better Way to Wireframe Responsive Websites and Mobile Apps<p>FlairBuilder is a prototyping tool that lets you create interactive wireframes for …

Sliding Labels