Joel Skretvedt on Flipboard
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We have reported on a few examples of co-branded campaigns in the last few months. The focus being how brands can leverage from one another – whether …Walt Disney
When the deal for Verizon to buy AOL was announced last month, executives from both companies said AOL was an appealing acquisition because of its advertising technology. On Monday, AOL showed some of the value in announcing a deal with Microsoft.
Under the agreement, AOL will take over management …Microsoft
Digital coupons have existed in one form or another for the last couple of decades, but according to a new infographic from SIM Partners, the …Street Fight
Advances in dynamic creative optimization and retargeting have enabled a growing number of retailers to better understand what their customers and …Algorithms
A pair of Apple patent applications published Thursday point to ongoing research in mobile device location sharing, one being an augmentation of …Patents
When Ron Johnson was pitching his idea for an e-commerce delivery company to venture capitalists last year, one of the sticking points was his vision for how to treat employees.
Mr. Johnson’s company, called Enjoy, sends experts to deliver and set up tech products in homes and offices. But rather …Uber
Though dividing into two companies, both will share a common sales force. YP-branded local yellow pages will continue to be distributed.Salesforce
“Making the time” is really the most important productivity hack of all, but lots of other folks have some other great tips for making yourself more …
Marketers and brand communicators have long used the platform. Now Flipboard is lending them a helping hand.
Flipboard has long been a resource to many businesses, used to curate content, build brochures, and showcase press coverage.
The powers that be at the company have noticed, and this …Personalized News
Yotpo, a platform that helps businesses with original content marketing, just announced the closing of a $15 million funding round. This brings total funding so far by the company to $30 million.
Founded in Tel Aviv, Yotpo now helps more than 100,000 business with marketing, of which 65 percent are …GoDaddy
Women in business came together at the Ritz-Carlton JBR in Dubai, UAE on May 25, 2015 for Entrepreneur Middle East's first Achieving Women's Forum, which featured some of the region's most prominent leaders sharing their insights with over 200 attendees of the half-day conference. Here are 12 of the …Entrepreneurship
Companies are increasingly turning to social media to expand their Internet presence, promote their brand and engage with consumers. However, while social media is a powerful and effective tool, it can also generate a ton of negative publicity if used carelessly.
Here are 10 social media blunders …Social Media
Helping us thrive as a distributed team
When migrating our business over to a distributed model, our industry knowledge definitely helped. With over …Management
The Mobile Market Map by FirstPartner is always a fascinating visualisation of how complex and interdependent the industry has become, with agencies, …Mobile Advertising
In what could be described as one of the longest “experimental” periods of any product feature, Google is finally bringing the life-saving “Undo Send” option to the main settings on the Web version of Gmail.
Google first introduced Undo Send to Gmail way back in March 2009, so you could be forgiven …Google
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Last week, the Federal Aviation Administration (FAA) …Amazon
Editor's Note: This is the tenth and final article in a series identifying the best sales techniques for 2015. To view the rest of the series, visit …Social Media Marketing
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Where to get press coverage for …Entrepreneurship
It seemed we were on the cusp of something big, unless, as was the case with QR and Foursquare, technology superseded instore beacons before they hit …Technological Change
A few years ago, social media was a new and unchartered territory.However, when platforms like LinkedIn, Twitter and Facebook gained a tremendous …Marketing
Hyperlocal media planning, digging deeper than sites like Facebook and Yelp, is one of the most common missed opportunities when it comes to local …Marketing
Averages mislead because click-through rates vary widely by site and …Search Engines
Pinterest* launched its long awaited “buy” button on Tuesday, wading into the world of e-commerce. The announcement confirmed a February report from Re/code.
People using the visual discovery tool can buy products inside the application itself, without ever leaving Pinterest. Products available for …
The latest version of Search Engine Land’s Periodic Table Of SEO Success Factors is now out. This is the third edition since we first launched our …Periodic Table
Google is replacing some of its boring text-only search ads on mobile phones with flashy, gorgeously produced photo versions — likely for a price.
"Text ads are informative, but there's not much emotion there," says Bhanu Narasimhan, the product management director at Google AdWords.
Let’s say you’ve built the next big thing. You’re ready to take on the world and make billions. Your product is amazing and you’re convinced you’ve …
So you’re thinking about starting a company? Or maybe you already have a startup and need advice on how to take things to the next level? After …Startups
I found plenty of data about what words are used in the most shared headlines and social media posts, how long headlines should be and more.
What was …Psychology
Social media helps you to truly connect with your subscribers and build strong and lasting customer relationships. This formula can grow your brand’s …Startups
There’s no denying the power of visual content.From Facebook to Twitter, Pinterest and Google Plus – visual marketing has taken the online world by …Marketing