Joel Skretvedt on Flipboard
@Skretvedt | 6 Magazines | 1,745 Articles | 182 Followers | Marketing, Technology, Innovation & Entrepreneurship - http://linkedin.com/in/skretvedt - firstname.lastname@example.org - http://twitter.com/skretvedt
Many businesses already are using IoT data to back up their digital marketing and most of them call it a success.
Some companies are so successful …Marketing
(Getty Images/Mandel Ngan)
Earlier this week, LinkedIn changed the way it allowed users to download the contact information for all of their …
It’s hardly a secret that many consumers use their phones in stores, even though most of the actual purchases are from the store itself.
Almost three …MCommerce
Director, Bought Media
Although marketers continue to boost spending on mobile search advertising, return on investment (ROI) from …Advertising
A Local Search Forum thread has local SEOs claiming that Yahoo is no longer accepting or offering the local bulk listings services. Instead, these …Yahoo
Sounds like a great session for a publishers’ conference, doesn’t it? It’s a big topic for local media businesses these days, as mobile web traffic …Money
With less than six months until cross-channel marketing predictions for 2016 start arriving, I was curious to look back at the myriad of predictions …Marketing
With the introduction of deep linking in iOS 9, Apple is taking on Google in mobile search. Columnist Alex Lirtsman takes a look at the new turf war.Internet Marketing
In 2008, the Justice Department blocked Yahoo from making a deal with Google to provide the search ads for Yahoo’s web search efforts.
Now, Yahoo and Google are exploring a new relationship in which Yahoo would use Google for some regular search results as well as search ads.
Yahoo confirmed on …Google
We have reported on a few examples of co-branded campaigns in the last few months. The focus being how brands can leverage from one another – whether …Walt Disney
When the deal for Verizon to buy AOL was announced last month, executives from both companies said AOL was an appealing acquisition because of its advertising technology. On Monday, AOL showed some of the value in announcing a deal with Microsoft.
Under the agreement, AOL will take over management …Microsoft
Digital coupons have existed in one form or another for the last couple of decades, but according to a new infographic from SIM Partners, the …Street Fight
Advances in dynamic creative optimization and retargeting have enabled a growing number of retailers to better understand what their customers and …Algorithms
A pair of Apple patent applications published Thursday point to ongoing research in mobile device location sharing, one being an augmentation of …Patents
When Ron Johnson was pitching his idea for an e-commerce delivery company to venture capitalists last year, one of the sticking points was his vision for how to treat employees.
Mr. Johnson’s company, called Enjoy, sends experts to deliver and set up tech products in homes and offices. But rather …Uber
Though dividing into two companies, both will share a common sales force. YP-branded local yellow pages will continue to be distributed.
“Making the time” is really the most important productivity hack of all, but lots of other folks have some other great tips for making yourself more …Entrepreneurship
Marketers and brand communicators have long used the platform. Now Flipboard is lending them a helping hand.Personalized News
Yotpo, a platform that helps businesses with original content marketing, just announced the closing of a $15 million funding round. This brings total funding so far by the company to $30 million.
Founded in Tel Aviv, Yotpo now helps more than 100,000 business with marketing, of which 65 percent are …GoDaddy
Women in business came together at the Ritz-Carlton JBR in Dubai, UAE on May 25, 2015 for Entrepreneur Middle East's first Achieving Women's Forum, which featured some of the region's most prominent leaders sharing their insights with over 200 attendees of the half-day conference. Here are 12 of the …
Companies are increasingly turning to social media to expand their Internet presence, promote their brand and engage with consumers. However, while social media is a powerful and effective tool, it can also generate a ton of negative publicity if used carelessly.
Here are 10 social media blunders …Social Media
Helping us thrive as a distributed team
When migrating our business over to a distributed model, our industry knowledge definitely helped. With over …
The Mobile Market Map by FirstPartner is always a fascinating visualisation of how complex and interdependent the industry has become, with agencies, …Mobile Advertising
In what could be described as one of the longest “experimental” periods of any product feature, Google is finally bringing the life-saving “Undo Send” option to the main settings on the Web version of Gmail.
Google first introduced Undo Send to Gmail way back in March 2009, so you could be forgiven …Google
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Last week, the Federal Aviation Administration (FAA) …Amazon
Editor's Note: This is the tenth and final article in a series identifying the best sales techniques for 2015. To view the rest of the series, visit …
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Where to get press coverage for …
It seemed we were on the cusp of something big, unless, as was the case with QR and Foursquare, technology superseded instore beacons before they hit …
A few years ago, social media was a new and unchartered territory.However, when platforms like LinkedIn, Twitter and Facebook gained a tremendous …Marketing
Hyperlocal media planning, digging deeper than sites like Facebook and Yelp, is one of the most common missed opportunities when it comes to local …