sirmathew

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Spotify uses your music tastes to find festival tickets; Apple, please note

Spotify has partnered with Festicket, an online booking service for music festivals, to find events featuring artists you like.<p>Once you connect your Spotify account to Festicket, it will note your favorite artists and show you 10 matching upcoming festivals …<p><i>TechCrunch</i> says that the partnership is …

Apple Music

Here’s the management theory that John Doerr regards as one of the most tested and proven in the last 50 years

Getting the most out of people can be as simple as setting more difficult goals instead of easy ones, according to a management theory that venture capitalist John Doerr calls "one of the most tested, and proven, ideas in the whole of management theory" in the last 50 years.<p>The theory was thought …

THE MOBILE PAYMENTS REPORT: Key strategies that wallet providers can implement to break from disappointing growth

In the US, the in-store mobile wallet space is becoming increasingly crowded. Most customers have an option provided by their smartphone vendor, like Apple, Android, or Samsung Pay. But those are often supplemented by a myriad of options from other players, ranging from tech firms like PayPal, to …

Mobile Payments

Bill Gates warns cryptocurrency has a deadly side

Bill Gates is no fan of cryptocurrencies like bitcoin despite the tech community's growing enthusiasm, linking them to drug-related deaths.<p>The Microsoft co-founder and philanthropist said during a Reddit Ask Me Anything discussion Tuesday he opposes cryptocurrencies because criminals, terrorists …

Subpoenas Signal S.E.C. Crackdown on Initial Coin Offerings

SAN FRANCISCO — The Securities and Exchange Commission has sent subpoenas to dozens of people and companies behind the rise of so-called initial coin offerings, a clear sign of the agency’s desire to rein in the popular new fund-raising method.<p>Over the last few months, the commission has asked for …

POINT-OF-SALE TERMINALS: How evolving merchant demands are pushing POS terminal providers to up their game in an increasingly competitive environment

<i>This is a preview of a research report from Business Insider Intelligence, Business Insider's premium research service. To learn more about Business Insider Intelligence, click here.</i><p>The downfall of US brick-and-mortar commerce is overblown — despite sharp gains in e-commerce, which will nearly …

FinTech

SEC shuts down Munchee ICO

In what should be an interesting beginning to the coming avalanche of ICO failures, the SEC has come down hard on Munchee, a company that built a $15 million token sale. The SEC chairman recently noted that coin offerings are, in fact, securities and that pre-sale participants must be registered …

Cryptocurrency

27 incredible food halls in the US that you should visit in your lifetime

From food trucks to food festivals, there are dozens of new ways to enjoy your favorite eats without trying to score a hard-to-get dinner reservation . And the hottest new trend in gastronomy? Food halls.<p>For a long time, these giant spaces filled with multiple food and drink vendors selling …

Seattle

Placecast launches new product to verify the location data in mobile ad campaigns

Alistair Goodman, CEO of mobile marketing company Placecast, said location data is the “next frontier” when it comes to ad measurement and verification.<p>For example, Goodman pointed to a study by Factual and the Mobile Marketing Association that found that 40 percent of marketers are concerned about …

Mobile Marketing

THE AD TECH EXPLAINER: How innovation is changing the digital advertising business

<i>This is a preview of a research report from BI Intelligence, Business Insider's premium research service. To learn more about BI Intelligence, click here .</i><p>There's no question that consumers are increasing the amount of time they spend consuming digital media, while advertisers are increasing their …

Digital Advertising

Fanbytes launches its programmatic Snapchat influencer marketing platform

Influencer marketing continues to grab the attention of brands everywhere, especially in light of the ongoing attack on advertising through ad blockers.<p>But one network that has proven difficult to tap into — thanks to its stance on third-party tools using its API and difficulties measuring …

Marketing

(Update: Waze responds) Waze hack lets snoopers track your location

<b>Update, April 28:</b> Waze has responded to the UCSB report and related news coverage in a blog post. The company does not deny the existence of a vulnerability in its navigation app, but claims the issue is overblown and that the vulnerability is hard to exploit in the wild, without knowing the target …

Apps

Bkstg launches to directly connect musicians with their fans

There are countless ways to connect with famous musicians, whether it’s following them on Instagram and Snapchat or buying tickets to all of their public appearances. But on either side of the spectrum, from the passive follow to the active stalking, the connection between fan and celebrity is …

How Cards Are Quietly Transforming The Web

<b>Editor’s note:</b> <i>Robert Fan is the co-founder and CTO of Sharethrough.</i><p>Nearly three hours a day. That’s the average amount of time you and I spent on our phones every day in 2014. Our dependency on mobile devices for information has forced the design of the web to change. Netizens have come to expect …

These are the trends creating new winners and losers in the card-processing ecosystem

<i>This is a preview of a research report from Business Insider Intelligence , Business Insider's premium research service. To learn more about Business Insider Intelligence, click here .</i><p>Digital disruption is rocking the payments industry. But merchants, consumers, and the companies that help move …

FinTech

AppVirality grabs $465,000 for its easy-to-use referral tracking tool for app developers

Using personalization and referrals to boost an app’s downloads seems to be one of the hottest marketing approaches these days — and we’ve found yet another startup helping apps do that.<p>AppVirality, which graduated from Microsoft Ventures’ accelerator in May, provides app makers with tools to …

How to set up Google Analytics widgets and heatmaps to track email conversions

<i>Sean Kim is the creator of The Growth List, helping you create a business around your lifestyle. This post originally appeared on AccelBlog.</i><p>Many of you have probably heard of Google Analytics already. It tracks the basic website activities of your blog/website, such as unique traffic, traffic …

Mobile Advertising Is Exploding And Will Grow Much Faster Than All Other Digital Ad Categories

Historically, there has been a big disparity between the amount of time people actually spend on their smartphones and tablets (significant and growing), and the amount of ad money spent on the medium (still tiny).<p>But BI Intelligence expects that this gap will narrow substantially, as enthusiasm …

Digital Advertising

How big data can change the music industry

The topic of royalty payouts from streaming services emerges year after year. The arguments remain the same, yet no progress has been made.<p>Industry leaders continue to focus on streaming royalties as the only future of artists’ revenue. As of yet, the fate of music monetization remains undecided. …