Opinions expressed by Entrepreneur contributors are their own. The following is the third in the series "Personal Branding For A Better Life," in which marketing expert Jim Joseph applies big brand marketing
Frustrating and upsetting things will happen, both at work and in your personal life. But you don't need to let them hijack your mood. Jude Bijou, a psychotherapist and author of "Attitude Reconstruction"
When it comes to your brand identity, don’t settle for a half-baked narrative. Blank stare or look of excitement: If someone asks you about the story behind your logo, how would you respond? When it comes
How scaling a company can make you psyched, not scared. Recently, my friend Anandi Raman Creath sent me a proposed business plan. This former Microsoft project manager has long created scrapbooks as a
"The deepest form of despair is to choose to be another than himself." Soren Kierkegaard After my last post on How to Know if You're Working (and Living) with Purpose, I had the opportunity to hear from
Jeffrey Myers is a marketing professor at Emerson College. There are a number of truths in marketing today that, like the author, have existed for quite some time. Most, like a fine wine, have improved