Let's face it: being a social media marketer developing a marketing plan for 2018 is not exactly in an easy position. After all, the techniques we use to reach customers are changing at a breakneck pace.
Powerful social-media trends affecting both users and brands are strengthening and accelerating. Opinions expressed by Entrepreneur contributors are their own. In the past year, a number of significant
Having spent the past 60 months testing, tweaking and refining various approaches on how to sell B2B products and services over on LinkedIn, I've found that the world's largest social network for professionals
If someone sidles up on the street and wants to sell you a "Rolex," you'll likely run. Do the same with digital marketers who similarly fail to secure your trust. Opinions expressed by Entrepreneur contributors
Erik Huberman is already massively successful, and he's just getting started. Opinions expressed by Entrepreneur contributors are their own. Becoming a respected marketing influencer and successful business
In this blog series, we shed some light on our marketing approach at The Next Web through Web analytics, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), social media, and more. This
Even if you've already figured out which social networks are driving traffic to your book and/or website, like many people, you may have a tough time deciding what exactly to share on social media. Here
So you're using Facebook ads to promote your brand online? That's a good move, given that Facebook ads are affordable when compared against the cost of advertising on other online properties. Unfortunately,
You might be living under the metaphorical rock if you aren't aware, at least at a cursory level, that social media has changed--and continues to change--the game. Almost every corner of the globe can
If you’re a digital marketer, you may have found yourself at a crossroads. A lot of changes occurred in the digital marketing industry in 2016, and we can expect even more pivots and evolution in 2017.
Domain authority is a term used by may SEOs and digital marketers, however its precise meaning isn’t always clear. More generally, it can be used to describe the strength of a site in terms of how well