Social, Visual

By Shel Holtz | Chronicling the shift to communicating primarily through imagery.

The New Kid On The Marketing Block

Image recognition has the potential to become a new marketing channel, and a way for marketers to take advantage of the photo-sharing …

Machine Perception

3 Ways to Boost Your Visual Intelligence

Amy Herman, author of a new book on visual intelligence, says you can learn to improve your observational skills and critical thinking. Looking at art is a good place to start.<p>As I walk into the Metropolitan Café in Philadelphia, I realize my glasses are smudged. Normally I wouldn't care. But I am …

Body Language

L’Oréal Will Add Makeup to Selfies as the First Beauty Brand Snapchat Lens

If you use Snapchat to take a selfie this weekend, there's a good chance that you'll also see an eyeliner ad. On Saturday, L'Oréal Paris is running …

Snapchat

Snapchat secretly acquires Seene, a computer vision startup that lets mobile users make 3D selfies

Snapchat has acquired 3D photo app maker Seene (also known as Obvious Engineering) a couple of months ago, TechCrunch has learned.<p>Seene lets you capture 3D models from your phone with a simple smartphone camera. Snapchat could use Seene’s format for a brand new category of selfie lenses, a new 3D …

Augmented Reality

Facebook is testing a new Snapchat-like feature, but it could get messy

Facebook is testing a new option for how you create status posts: you can hide them from your timeline from the new post box, so they only show up on News Feeds and search.<p>You could already do this for individual posts from your profile, but putting it front and center iss a big deal. Basically, …

Facebook

Plane porn: Inside United's Instagram strategy

Modern air travel is hell. But turns out, it can also be quite photogenic.<p>When United Airlines first took flight on Instagram in 2013, it posted …

Social Media Marketing

Giphy, the Google of GIFs, Gifts the World With a Keyboard

Animated GIFs may be the best thing to ever happen to the Internet. They capture a moment. They replay infinitely. And, most importantly, hundreds of …

GIF Animations

3 Instagram Analytics Tools for Marketers

Is your business ready for Instagram’s algorithm? Looking for tools to analyze your Instagram engagement? Tracking engagement will help you serve …

Social Media Marketing

GS&P Teams Up With Instagram Celebrity to Introduce SONIC #SquareShakes | AgencySpy

Goodby Silverstein & Partners and SONIC are going all-in on Instagram with “#SquaresShakes,” a collaboration with Instagram celebrity <b>Chef Jacques La</b> …

Advertising

Snapchat Content Survey: How Much Millennials Actually Use Live Stories, Discover and More

Snapchat’s content efforts are seeing significant interest from its millennial audience, according to a new survey conducted exclusively for <i>Variety</i> …

To Big Brands, From a Millennial: Snapchat Filters Are Where It's At

Most Popular<p>If you're a billion-dollar company targeting millennials and you're not investing in a sponsored Snapchat filter, you're already late to …

Snapchat

Can Snapchat Make Flash Sales Hot Again? Mall Of America Thinks So

While styles come in and out of fashion more quickly than ever, discount flash sales of the kind pioneered by the likes of Groupon, Livingsocial, and …

Snapchat

Kodak's new photo sharing app is like Medium for your memories

The phrase ‘Kodak moment’ is universally understood as a memory worth sharing. We have Facebook, Twitter, Instagram and Snapchat for sharing those but let’s face it, those feeds are noisy.<p>From the people you haven’t spoken to in years posting hourly updates of their lives to the endless river of …

Social Media

IHOP’s New GIF-Powered Ads Are Targeting 7.3 Million Twitter Users by Name

IHOP is running its annual National Pancake Day campaign until the big day, March 8, when the chain gives away free stacks of flapjacks and asks …

Advertising

The Instagram Effect: How the platform drives decisions at fashion brands

Baublebar, the online retailer for fast-fashion jewelry, goes through its production design cycle in just a few weeks, from initial sketch to site …

Instagram

Brands have created an emoji bubble

Brands have reached peak emoji.<p>Any big brand who could possibly sell to millennials has tried to shoehorn emojis into their marketing. Taco Bell got …

Advertising

5 ways brands are using cinemagraphs

Cinemagraphs are glossy photos with subtle, isolated sections of movement that have been described as amped-up versions of GIFs. They’ve quickly …

Advertising

The New York Public Library just uploaded nearly 200,000 images you can use for free

A nostalgist's dream come true<p>The New York Public Library just released a treasure trove of digitized public domain images, featuring epic poetry from the 11th century to photographs of used car lots in Columbus, Ohio from the 1930s. Over 180,000 manuscripts, maps, photographs, sheet music, …

New York Public Library

No more puke for pay: Snapchat is shutting down its selfie lens store this Friday

You’ll still be able to puke rainbows, but Snapchat is getting rid of its paid animated lenses this week.<p>The store where you could purchase lenses is shutting down this Friday, but the company tells TechCrunch that any purchased lenses will be available to users after the closure. Snapchat also …

Snapchat

16 Eye-Popping Statistics You Need to Know About Visual Content Marketing

Visual content marketing is one big trend you need to embrace. And for good reason.<p>One marketing trend that’s impossible to ignore is the growing …

A simple visual tool for team problem-solving

I love simple visual tools that help individuals and teams solve problems. Most work problems that are not immediately and easily solvable involve …

Vine will now curate a channel of posts it thinks you'll want to see

It can be a pain for new users to find stuff on Twitter, so the company spent a big part of its year trying to show users things from people they don't already follow. Now Vine, which is owned by Twitter, is trying to solve the same problem with a personalized channel called "For You." Vine's new …

Marketing

Facebook Photo Magic rolls out to more Messenger users

Facebook has announced a number of updates for Messenger today, including the expansion of its recently launched ‘Photo Magic’ feature that lets users share images via Messenger and automatically tag friends in a more streamlined way.<p>Sharing images this way via Messenger then automatically creates …

Facebook

GE Sends Users on Treasure Hunt in Holiday Instagram Campaign

Most Popular<p>GE is sending users on a digital scavenger hunt in its "#DigitalSnowGlobe" campaign, which links the Instagram accounts of GE's various …

Instagram

Pinterest now lets you visually search for items within pins

Pinterest is updating its mobile and Web apps today with an interesting new way to visually search for content.<p>If you spot something in a pinned image, like a certain piece of furniture or a cool clothing accessory, you can simply tap the new search icon in the top right corner to select the item …

Google

Financial Times

Top stories<p>Instant Insight Edward Luce<p>Thursday, 2 March, 2017<p>Messaging app revives era of hot tech IPOs as investors shrug off governance …

Banking

Facebook Messenger adds fast photo sharing using face recognition

A new way to rescue forgotten photos from the camera roll<p>As Facebook Messenger has zoomed to 700 million monthly users, it has become a popular way for people to share photos with your friends. Messenger users collectively send one another 9.5 billion pictures a month, and that number is growing …

Facebook
Instagram

Google Photos will hide pics of your ex on Android

An unfortunate part of the future we live in is photos surfacing in our digital history of people we'd rather not see again. Google has a way around that with the latest update to its Photos app on Android. Now you can hide a specific person under the People tab. As the Google+ post tells it, …

Google