Gaurav Sharma

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Digital Summit Explores the New Economy

Experts gathered at the 2015 Digital Initiative Summit at Harvard Business School to discuss the intersection of technology with a number of …

Innovation

Responsive Marketing

In the beginning, there were products and services, and some were good. Fewer became trusted brands, but those that did enjoyed unquestioned loyalty …

As sites and services become product aware, the age of pervasive commerce begins

Advertisement<p>0 Comments<p>Credit: courtesy Nordstrom<p>Innovations in e-commerce, supply chain and logistics technologies have transformed the way we buy …

Sears Drives Customer Satisfaction With Instant Rebates

From an execution and customer satisfaction point of view, the Green Leadership team realized there was “no better option than an instant rebate or …

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