Sports Business Today on Flipboard

By Shane Harmon | Flipboard's No .1 Sports Business Magazine. The best #sportsbiz content from around the world

Broncos to introduce variable ticket pricing plans this season

The Broncos have sold out every home game since 1970. That’s 349 consecutive sell-outs.

They’ll roll out a new ticketing strategy from sell-out No. …

Denver Broncos

Maple Leafs bring on the beacons for fan event

Fans using the Toronto Maple Leafs‘ mobile app were set to be treated to exclusive content triggered by mobile beacons at the team’s Draft Party on …


Experience and MLBAM Give Fans First Mobile Ticketing Subscription for Major League Baseball Games | Virtual

ATLANTA, June 26, 2015 /PRNewswire/ -- Experience (, the award-winning fan experience technology company, and MLBAM, the interactive media …

Mobile Technology

A-B to sports partners: Adapt to a new world

Published June 29, 2015

Anheuser-Busch has been the sugar daddy of sports since the early 1980s. That’s when agency executive Tony Ponturo started at …

Sports Industry

Mark Cuban drafted India's Satnam Singh Bhamara for marketing reasons?

Mark Cuban drafted India’s Satnam Singh Bhamara for marketing reasons?

The Dallas Mavericks made history on Thursday night when they drafted Satnam …


Mariners open MLB’s first in-stadium golf simulator at Safeco Field

Photo via Ben Van Houten/Seattle Mariners.Golf is meeting baseball at Safeco Field.Mariners fans can now not only watch baseball, but also take some …



How do we use technology to help us get fans to buy ticket packages instead of single game 'deals'?

A few weeks ago at the SBJ Conference on …


Check our infographic of the day laying out the key elements to what you need to run your own #sportsbiz company

What's in a stadium name? Millions.

There's been a flurry of stadium naming rights deals in the past week. Nissan announced on Thursday its name will crown the Tennessee Titans' football stadium. Last week, U.S. Bank said a new Minnesota Vikings stadium will bear its name.

Terms of the agreements were not disclosed. The U.S. Bank deal …

Tennessee Titans

RoughRiders set another attendance record on "Full House Night"

FRISCO, TEXAS (JUNE 12, 2015) - The Frisco RoughRiders, Double-A affiliate of the Texas Rangers, set a new single-game attendance record at Dr Pepper …

Full House

A Slam Dunk for Email Marketing Perfect Timing.

June 25, 2015

A Slam Dunk for Email Marketing? Perfect Timing.

The Sacramento Kings score with a new approach to their email strategy that's more than …

Twitter, Live Nation and Aruba are investors in $9 million Series A round for Levi’s Stadium app developer VenueNext

Screen shot from VenueNext’s Levi’s Stadium app

Almost as interesting as today’s news of a $9 million Series A venture round for Levi’s Stadium app …

Series A Rounds

Rob Manfred says Montreal, Portland, Charlotte express interest in MLB expansion

Speaking at a meeting with players in San Francisco on Thursday, MLB commissioner Rob Manfred said Montreal, Portland, Ore. and Charlotte, N.C., have …


How Exclusivity Has Fuelled An 83% Increase In The Value Of F1's TV Rights

New research has revealed that the value of Formula One’s television rights increased by 83% to $488.9 million over the nine years to 2011 and although the audience of the auto racing series is reversing, its income from broadcasting accelerated to a new record last year. There is good reason for …


How Exclusivity Has Fuelled An 83% Increase In The Value Of F1's TV Rights

Last year Mr Ecclestone told Forbes that German broadcaster “RTL said to me it is getting back to where people only want live sport. They don’t want to know what happened yesterday. That’s exactly what they said to me yesterday. We were talking about football rights and how much they are going to …


​Baseball tech: Tweeting from the upper deck

An inside look at one of America's most social-media-friendly stadiums


Google a 'scary' competitor for sports rights, says Ten Network boss Hamish McLennan

"[Google] have got deeper pockets than all of us and I think that is part of their mission." ... Ten chief executive Hamish McLennan. Photo:


ASU research might change your mind about ticket scalpers

Ticket scalpers outside Chase Field in downtown Phoenix have developed a system of "co-opetition," acting professionally and working together to set …


2 Pro Sports Teams, 70 Employees, and One Ambitious Offsite Meeting


For the last two years, executives from the NBA's Philadelphia 76ers and the NHL's New Jersey Devils have come together at a joint offsite event. Here's why.

CEO Scott O'Neil runs two different organizations: the NHL's New Jersey Devils and the NBA's Philadelphia 76ers. That means …


Why sports business lags behind in creating and adopting new technology.

There has been a significant amount of technological change on the business side of sports in the last few years. Heightened demand for connectivity …

Business Technology

Event WiFi: Harnessing Fan Data to Create Actionable Intelligence

The data race is on: companies everywhere recognize that the rapid growth of customer data represents opportunity. These companies are now looking …


Wimbledon to 'serve' up a digital treat for fans

IBM and The All England Lawn Tennis Club have announced a number of innovations for the upcoming Championships at Wimbledon to mark the next step in …


Report excerpt: MLB’s Wi-Fi everywhere plan nears completion

By the end of the season, Major League Baseball’s $300 million plan to bring Wi-Fi and DAS to every ballpark should be mostly complete, cementing the …


How the Bundesliga is trying to grow a global audience

In Asia the Premier League is a market leader by a country mile, but will the Bundesliga follow suit?

The Bundesliga is the most exciting league in …

German Bundesliga


Milwaukee Brewers season seat holder Bob Terwall has won the organization’s “Brewer for a Day” grand prize. The prize is randomly awarded to a season …

New York Mets

Dolphins sell out all 32 'living rooms' in renovated stadium

The Miami Dolphins' gamble of bringing the living room to the stands has paid off.

Team president and CEO Tom Garfinkel told on Monday that the team has sold out the 32 "living rooms" the team is building as part of its stadium renovation.

"We wanted to create an end-to-end luxury …

Living Rooms

Study offers ideas on how to get students to games and keep them there

For the past several years, college athletics administrators and football coaches have lamented the decline of student attendance.

Everything from a lack of internet access in stadiums to ticket prices to quality of opponents had been posited as reasons even the biggest football schools had seen …

Nick Saban

The future of sports broadcasting just changed forever

A futurist doesn’t predict the future but can study it to anticipate what it will bring. Today, I am a futurist.

We all watch sport. We all watch sport …


Stadium App VenueNext Raises $9 Million In Investments After First Year

Following an initially successful first season with the 49ers at Levi’s Stadium, mobile app VenueNext will look to expand outside of Silicon Valley …

Formula One