Shalom Chin

23 Flips | 2 Magazines | 3 Following | @shalomchin | Keep up with Shalom Chin on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Shalom Chin”

How Expectations Bias Your Wine Selection

CEO: Wine.com "is doing fine"

A financial blog posted that the private equity firm backing wine.com is “dumping their failed investment” in the company. Wine.com CEO claims the …

Check Out One of These Small Business Events, Awards or Contests - Small Business Trends

Welcome to our latest curated list of events, contests and awards for small businesses, solo entrepreneurs and growing companies. To see a full list …

Ten Approaches That May Shape Future eCommerce

As we know, change is the only constant factor. So the answer to, “What is eCommerce” is always changing. However, experts predict a very promising …

Square Market Wants to Transform Users Into E-Merchants - Small Business Trends

If you use Square, the pocket-size credit card reader, in your brick and mortar business today, you could soon be selling to a much larger market …

How to Make Your Content Go Viral

If you asked Google a few years ago, “What makes things go viral?” you would get a simple answer: It’s luck. No one can predict what will go viral. …

Why Your Business Should Make Time for LinkedIn (Infographic)

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>With more than 225 million users worldwide, LinkedIn has become a tremendously popular site for job seekers and those looking to make professional connections. Business owners are realizing the value of the networking site, too. According …

How Your Pinterest Descriptions Can Attract Customers

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The following excerpt is from Karen Tiber Leland’s book Ultimate Guide to Pinterest for Business. Buy it now from Amazon | Barnes & Noble | iTunes<p>One surefire way to optimize your pins for search and attract more traffic is by giving each …

A Restaurant Built (and Rebuilt) With Customer Loyalty

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>In this new series, we’ll learn how real brick-and-mortar businesses are boosting their digital presence and ask social-media experts for their best suggestions.</i><p>Red Hook Lobster Pound relied on e-mail blasts to lure customers to its …

The Rise of Online Entrepreneurs: Ecommerce By the Numbers (Infographic)

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>With lower startup costs and a broader reach, a growing number of entrepreneurs are turning to online retail instead of traditional brick-and-mortar businesses. According to data compiled by Ubot Studio, a marketing automation software …

Facebook, Twitter and Pinterest Said to Drive In-Store and Online Sales

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>This week's need-to-know social-media news.</i><p>Social media sites like Facebook, Twitter and Pinterest aren't killing brick-and-mortar businesses. Instead, they drive even more in-store purchases than online sales, according to the results of …

How Google, Apple, Facebook and Others Use Your Personal Data (Infographic)

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>"Every breath you take, every move you make, I'll be watching you." The famous 1980's song by The Police might as well be the mantra for major tech companies today.<p>When you log onto the internet, click on a website or search a word, tech …

Marketing on a Dime: 3 Lessons From a First-Time CMO

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>I'm an agency guy. I started a shop with some friends a dozen years ago and we've worked with some big established brands like Adobe, Virgin Mobile and Walmart.com. But about a year ago, when I was approached by a startup in the fruit …

How to Jumpstart Your Social-Media Marketing During the Summer Slowdown (Infographic)

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Most small-business owners know that an active presence on social media is crucial to staying relevant in their customers' minds. In fact, 82 percent of small-business owners say they use social media to engage with customers, according …

The Networking Mistake Most Entrepreneurs Make

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Many budding entrepreneurs feel that the larger the size of their network, the greater their odds of success. Nothing could be further from the truth.<p>Let's say you want to build a great kitchen garden. Imagine you go around town and …

Report: Email is Better Than Facebook or Twitter for Acquiring New Customers

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>When it comes to customer acquisition through direct-marketing channels, email has proven to be more effective than social-media sites like Facebook and Twitter.<p>A new report from predictive analytics firm Custora found that customer …

The Art and Science of Company Valuations (Infographic)

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Instagram, Spotify, Square, Pinterest, and the list goes on: It's starting to seem like billion-dollar startup valuations are a dime a dozen. But how does a young company get a billion-dollar price tag?<p>The below infographic by San …

4 Body Language Cues You Need to Know When Networking

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Body language can be extremely powerful when it comes to networking and building relationships with others. Within the first seven seconds of meeting you, people check you out visually.<p>Could you be unknowingly undermining your networking …

Taking on the Big Guys: How a Small Company Is Competing With YouTube

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>It's a gutsy move to start a business in a territory dominated by a behemoth like YouTube. But New York City-based Shelby.tv co-founders Reece Pacheco and Dan Spinosa have carved out a growing niche for themselves against a seemingly …

How to Break the Mold and Be an Independent Thinker

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>To come up with truly creative products and unique ideas, great business leaders need to be independent thinkers. Our brains are wired to recycle ideas we’ve already heard from others, but you can learn to think independently, or to come …

Connecting With Customers: How to Market to Their Emotions

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>The following is the seventh in the series "Marketing Like the Big Brands," running every other week in which marketing expert Jim Joseph shows entrepreneurs on a small-business budget how to apply marketing strategies used by big …