Gareth James

85 Flips | 1 Magazine | 6 Likes | 10 Following | @seodoctor | Keep up with Gareth James on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Gareth James”

How to Advertise on Snapchat: A Detailed Guide to Snapchat Advertising

With 166 million active users who, on average, open the app over 18 times a day, Snapchat has a highly engaged user base which is largely untapped by …

I Spent $1,080,126 on Marketing Tactics (And Here’s What Happened)

It sounds crazy to spend that much money on promotion, right?What could I possibly have spent it on? And why?Most people are afraid to spend …

Marketing

Amazon wants YouTubers to get involved in its influencer program, but will they take the bait?

Amazon has opened up a self-service tool for YouTube influencers to join its highly-vetted Influencer Program.<p>The web giant, which has been touted as …

24 Instagram Marketing Tools for More Followers, Likes & Sales

As Instagram marketing becomes less of a choice and more of a necessity for your business, it can be frustrating to have yet another social media …

Interview: Facebook's Head of Travel on Hotels Going Mobile

If hotels aren’t paying enough attention to mobile right now, they’re missing out. That’s the primary message Facebook Head of Travel, Christine …

Hospitality

How to make the most of your time in Berlin

You could spend a year in Berlin and never see it all. I didn’t. And while I’m not going to write a massive guide to Berlin (it’d take like 393829 …

Germany

Beautiful Beaches Near Orlando to Make your Holiday More Mesmerizing

If you are planning for Orlando, your trip is incomplete is you don’t step towards the seashore. No doubt that Orlando is a wonderful place but if I …

Instagram Hacks for Startups to Build Early Audiences

This guest column is by Sheraz Saeed, Founder at Websters<p>Building an early audience for startups is crucial for driving awareness for your new …

Marketing

21 Simple Ways to Get More Followers for Your Google Plus Business Page

This story originally appeared on KISSmetrics<p>Google Plus has more than one billion registered (and 359 million active) users, as well as some of the most business-friendly features of any social network, this is the time to start building out your business page, if you haven’t done so already.<p>As …

3 Tricks to Create Premium Video Content on a Budget

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>If you’re a startup trying to grow on a shoestring budget, you probably know two things about video marketing: (1) you’ve got to have them to get noticed among your competitors, and (2) they can be incredibly expensive to …

Social Signals and SEO

SEO + Social Media<p>Do social signals (Tweets, Likes and Pluses) impact search rankings? The answer to this question is yes, but <b>not</b> in the traditional …

Travel without traveling: Virtual reality is officially the hottest trend of 2014

Hot on the heels of Facebook‘s acquisition of virtual reality handset maker Occulus, a new VR startup has emerged from stealth with a solid …

After Bumps, Investment That Values Airbnb at $10 Billion Near Signing

TPG Capital is close to signing an agreement to invest in room-sharing service Airbnb Inc. at a $10 billion valuation after resolving disagreements …

Tinder Users Lured by Sexy Spam Bots Peddling 'Castle Clash' Game

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Spam bots aren’t sexy, even if their fake profile photos are. They don’t exactly get people in the mood for a hookup, so why do Tinder dating app users keep running into them?<p>Tinder is well aware that more than a few of its users -- who …

Pissing Away Our Money With Google Display Ads

Our company is growing quickly. So, we have been increasing our spending on various advertising platforms to promote our app for product managers and …

Apps

What Gives Entrepreneurs a Content Marketing Edge?

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>The following is the fourth article in the series, "Content Marketing Like the Big Brands," in which marketing master Jim Joseph discusses ways that small to medium businesses can create compelling content for their customers to generate</i> …

Old-Fashioned Press Releases Still Most-Trusted Communication Source (Infographic)

This story originally appeared on PR Daily<p>Digital media is growing.<p>That may be the overarching theme of Pew’s latest State of the News Media report. It also revealed that most Americans now get their news through a digital platform, with 82 percent using their desktop or laptop and 54 percent …

History of travel - an animated view of the story so far [INFOGRAPHIC]

Running for some 150 years, modern-day tourism has evolved from quaint package holidays via Thomas Cook to how consumers use their devices to plan …

Viral content? Anything Turkish Airlines can do, Emirates will try to do better

In the battle for customers (both business and leisure), Emirates knows more than anyone that football has global appeal and brand potential.<p>Not …

Turkish Airlines

Google's Knowledge Graph: Ways for travel marketers to keep up

The Knowledge Graph is a two-year-old feature that summarizes information in boxes placed above some of Google’s organic, or non-paid, search …

SEO

5 Content Distribution Channels You Might Be Overlooking

Marketers are making significant investments in content marketing, and rightfully so. According to Rishi Dave, chief marketing officer at Dun & Bradstreet, today’s consumers are entirely self-directed in their buying journeys. Content helps empower these audiences to make educated and informed …

Bootstrapping Your Way to Success With These 9 Tips

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>What if you want to start a company, but don’t yet have funding or aren’t sure you want to share ownership. Is it possible to start a successful company without investors -- no angel, venture capitalist or seed funding? Of course it is, …

How Expedia's homepage design evolved to today's full revamp

Online travel agency Expedia.com today unveiled a fresh homepage design for its US website.<p>The Expedia homepage redesign features a “fully responsive …

What travel professionals can learn from retail on engaging consumers

The website optimizers at Qubit have drilled down into the differences between retail and travel to show how travel professionals can most …

eCommerce

Continuing Travel Trend for 2014: Substandard Travel Startups Abound

Early in January we released our big report, “<b>14 Global Trends That Will Define Travel in 2014</b>,” outlining the major trends that will define travel …

Essential LinkedIn Marketing Resources: A Complete Guide

Shares 6K<p>Do you want to learn how to present yourself and your business on LinkedIn?<p>Are you looking for a resource to guide your LinkedIn marketing …

Marketing

Virgin America’s cabin-to-content strategy

Several airlines have recently debuted new, creative in-flight videos. But none have gone quite as viral as Virgin America’s “Virgin America Safety …

Why Your Facebook Page Is Becoming Less Relevant

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Organic may be all the rage in the culinary world, but on Facebook, it's falling out of favor.<p>Facebook defines organic reach as “the number of unique people who saw your post in News Feed or on your page, including people who saw it from …

2014 Trend: Sharing Economy Turns from Disruption to Collaboration

<i>Early in January we released our big report, “14 Global Trends That Will Define Travel in 2014,” outlining the major trends that will define travel</i> …

Travel's Contribution to the World Economy Grows for the Fourth Year in a Row

The World Travel and Tourism Council released it’s annual economic impact report this morning and it argues that the travel industry has had yet …