Sports Geek flips out

By Sean Callanan | All things sports business and digital from @seancallanan from @SportsGeek

10 Steps to Get Verified on Facebook–and Why You Need To

The elusive blue checkmark -- once reserved for celebrities and household names on Facebook -- is easier to get than you might think.<p>For no other reason than reaching a vanity milestone, Blake Jamieson and I decided we wanted to get our public pages verified.<p>Both of us figured it might help us look …

InterAct

McDonald's ends Olympics sponsorship deal early

NEW YORK/BERLIN (Reuters) - McDonald's Corp (MCD.N) ended its 41-year-old sponsorship of the Olympic Games three years early, the International Olympic Committee said on Friday, reflecting the U.S. fast-food giant's focus on its core business as well as rising Olympics sponsorship costs and …

McDonald's

How the Cubs’ Marketing Evolved as the Team Went From ‘Lovable Losers’ to World Series Champs

As a founding member of Major League Baseball’s National League, the Chicago Cubs are steeped in tradition. From Harry Caray’s “Take Me Out to the …

Major League Baseball

Stadiums of the future: a revolution for the fan experience in sport

Tottenham’s new stadium will have its own microbrewery, while the Atlanta Falcons’ new home will feature the world’s first 360-degree video wall – what else does the future hold for sports arenas?<p>Video: sim racing, robots and holograms: the future of motor sport<p>With its own dedicated fromagerie, …

Herzog & de Meuron

Smart stadiums are giving ticket-holders a worthwhile experience

With so many home entertainment options, live-event venues are turning to new technologies in order to make the trip — and the exorbitant cost of …

Sacramento Kings

How Will Esports Solve Their Broadcast Problem?

Esports are getting more and more popular, but they still have a major hurdle to overcome: It’s difficult to watch them. There can be so much …

This man ran 50 miles to write ‘Warriors 2017 NBA Champs’ on a map

Sounds exhausting!<p>Ugh, running. It’s like walking, but faster and sweatier and just ... grosser. So if you’re going to go for a run, you might as well make it interesting — which is exactly what one man did to honor the Golden State Warriors’ latest NBA championship win:<p>According to <i>The Washington</i> …

Basketball

How to Determine What Your Company's Burn Rate Should Be

Use these pointers to know your risk tolerance.<p>One of the hardest decisions entrepreneurs make when they start a company and raise outside capital is figuring out what an acceptable "burn rate" is. That is, how much should your company be willing to lose in cash every month as you make investments …

Venture Capital

3 Things You Should Know About Influencer Marketing (According To This Industry Pro)

Influencer marketing wasn’t even an industry 5 years ago. That’s what makes it such a fascinating space. It has been one of the most rapidly evolving marketing strategies, and yet in many ways it still flies under the radar in terms of big-brand recognition. There are only a handful of brands and …

Marketing

Edmonton Oilers & giant bobbleheads with Ryan Frankson

Resources from the podcast• Thanks again to Ryan Frankson from Oilers Entertainment Group, follow him on Twitter @RyanFrankson and LinkedIn<br>• Follow …

Edmonton Oilers

What To Expect From Mercedes-Benz Stadium Technologically

Sitting at the roofline of the new Mercedes-Benz Stadium — home of the Atlanta Falcons and Atlanta United FC — will be the largest LED video display …

Mercedes-Benz Stadium

Fitbit, Disney among latest companies to partner with NBA teams

Basketball

Blake Solly on sports business from the CEO’s perspective

Resources from the podcast• Thanks again to Blake Solly from South Sydney Rabbitohs, follow him on Twitter @BlakeSolly and LinkedIn<br>• Follow South Sydney …

South Sydney Rabbitohs

New York sports digital scene with Jayne Bussman-Wise

Resources from the podcast• Thanks again to Jayne Bussman-Wise from New York Red Bulls, follow her on Twitter @JayneBWise and LinkedIn<br>• Follow New York …

New York Red Bulls

Nike Runner Eliud Kipchoge Just Misses Breaking Two Hour Marathon

At 7:45 a.m. in Monza, Italy, Eliud Kipchoge crossed the finish line of a marathon in 2:00:25. It was the fastest a human has ever run 26.2 miles, …

Fitness

How 25 NFL Teams launched their schedules with video

NFL teams got creative announcing new season schedules with a mix of animation, photos and inventive ways to excite the fans for the upcoming NFL …

New York Jets

Facebook is about to have 4 different billion-user platforms

Almost there.<p>Despite intensifying competition among social photo/video sharing platforms, user growth on <b>Facebook</b>'s (NASDAQ:FB) Instagram is actually <i>accelerating</i>. Instagram announced today that it has now reached 700 million monthly active users, noting that "the last 100 million of you joined …

Facebook

Nitro Athletics & Bolt ready to impress – John Steffensen

Resources from the podcast• Thanks again to John Steffensen from Nitro Athletics, follow him on Twitter @JohnSteffensen and Instagram<br>• Follow Nitro …

Track & Field

4 takeaways from 2016-2017 bowl game ratings

The bowl season is officially over and our friend Paulsen at Sports Media Watch has all the viewership data for 39 of the 40 bowl games as well as …

‘It’s a slow bleed’: NFL ratings drop is a sign of TV’s gradual decline

Revolutions often take a hell of a lot of time.<p>For years, people have said that the NFL is immune to viewership declines that have afflicted the rest …

Advertising Industry

BONUS: Sean Callanan on Digital Sport Leaders Podcast

Resources from the Digital Sport Leaders podcast• Thanks again to Dan McLaren (@DanielMcLaren) from Digital Sport<br>• Subscribe to Digital Sports Leaders on …

Podcasting

REPLAY: Nick Truelson – Western Bulldogs

This is part of the Sports Geek Replay series where we are posting some of the best Sports Geek Podcast episodes based on download, listener and …

Western Bulldogs

REPLAY: Steve Ziff – Jacksonville Jaguars

This is part of the Sports Geek Replay series where we are posting some of the best Sports Geek Podcast episodes based on download, listener and …

Jacksonville Jaguars

Josh Biren from FamousFan: Sports Start Up Series

Resources from the podcast• Thanks again to Josh Biren from Famous Fan, connect with him on Twitter @JBiren and on Linkedin<br>• Other podcasts that may …

Startups

Adam Martin: Makers of Sport Crossover episode

Listen to Part 1 on Makers Of Sport podcast episode 82Resources from the podcast• Thanks again to Adam Martin from Makers of Sport connect with him on …

Podcasting

Sponsorship and Sports Business with J.W. Cannon

Resources from the podcast• Thanks again to J.W. Cannon, connect with him on Twitter @CannonJW, Linkedin and Instagram<br>• Articles of interest• Inside the …

Podcasting

9 Subscription-Worthy New Podcasts for 2017

The podcast industry, being nascent and still relatively informal, hasn’t quite developed the machinery to launch new shows with a lot of fanfare …

The NBA is streaming a game live to Facebook for the first time — but only in India

Sunday’s Warriors v. Kings matchup will be free for Facebook users in India.<p>The NBA will livestream a regular season basketball game directly to Facebook for the first time on Sunday, but there’s a catch: The game, a matchup between the Golden State Warriors and Sacramento Kings, will only be …

NBA D-League

Twitter says live streaming of NFL games went ‘incredibly well’; no word on deal for next season

Twitter is happy with how the company’s NFL live streaming product performed this season, but it remains to be seen if the league will continue …

Social Media