Sean Callanan

789 Flips | 2 Magazines | 20 Likes | 24 Following | 604 Followers | @seancallanan | Sports Geek helping sports teams engage fans around the world. Listen to Sports Geek Podcast

The Best Places to Travel on Snapchat’s New Map

Earlier this week, Snapchat introduced a new feature called Snap Map, which you can access with a pinch gesture from the main camera view. So far, …

10 Steps to Get Verified on Facebook–and Why You Need To | Inc.com

For no other reason than reaching a vanity milestone, Blake Jamieson and I decided we wanted to get our public pages verified.<p>Both of us figured it might help us look a little more credible online and potentially help us land more speaking engagements. Although we were both denied four months ago …

InterAct

McDonald's ends Olympics sponsorship deal early | Reuters

NEW YORK/BERLIN (Reuters) - McDonald’s Corp (MCD.N) ended its 41-year-old sponsorship of the Olympic Games three years early, the International Olympic Committee said on Friday, reflecting the U.S. fast-food giant’s focus on its core business as well as rising Olympics sponsorship costs and …

The future of ad agencies has never been more in doubt

A few years ago, Booking.com, a hotel e-commerce site owned by Priceline, worked closely with a media-buying agency to figure out where to allocate its ad budgets.<p>"We'd have meetings where we'd sit down and say, 'We should put this much on YouTube, this much on other sites,' et cetera," Pepijn …

How the Cubs’ Marketing Evolved as the Team Went From ‘Lovable Losers’ to World Series Champs

As a founding member of Major League Baseball’s National League, the Chicago Cubs are steeped in tradition. From Harry Caray’s “Take Me Out to the …

Stadiums of the future: a revolution for the fan experience in sport

With its own dedicated fromagerie, microbrewery and Michelin-calibre restaurant, it might be easy to forget you have come to watch the football when you are reclining in one of the premium lounges of Tottenham Hotspur’s new £750m stadium. The 61,000-seat behemoth will feature the longest bar in the …

Atlanta Falcons

Smart stadiums are giving ticket-holders a worthwhile experience

With so many home entertainment options, live-event venues are turning to new technologies in order to make the trip — and the exorbitant cost of …

How Will Esports Solve Their Broadcast Problem?

Esports are getting more and more popular, but they still have a major hurdle to overcome: It’s difficult to watch them. There can be so much …

How to Determine What Your Company's Burn Rate Should Be | Inc.com

One of the hardest decisions entrepreneurs make when they start a company and raise outside capital is figuring out what an acceptable "burn rate" is. That is, how much should your company be willing to lose in cash every month as you make investments in staff and equipment that funds technology, …

Venture Capital

3 Things You Should Know About Influencer Marketing (According To This Industry Pro)

Influencer marketing wasn’t even an industry 5 years ago. That’s what makes it such a fascinating space. It has been one of the most rapidly evolving marketing strategies, and yet in many ways it still flies under the radar in terms of big-brand recognition. There are only a handful of brands and …

Public Relations

Edmonton Oilers & giant bobbleheads with Ryan Frankson

Resources from the podcast• Thanks again to Ryan Frankson from Oilers Entertainment Group, follow him on Twitter @RyanFrankson and LinkedIn<br>• Follow …

What To Expect From Mercedes-Benz Stadium Technologically

Sitting at the roofline of the new Mercedes-Benz Stadium — home of the Atlanta Falcons and Atlanta United FC — will be the largest LED video display …

Fitbit, Disney among latest companies to partner with NBA teams

When NBA owners voted to allow teams to add patches to their jerseys for advertisement, it opened the door for creative partnerships.<p>The Minnesota Timberwolves announced a jersey patch deal with Fitbit on Tuesday, and the team hopes the partnership becomes something that players, the team office …

Blake Solly on sports business from the CEO’s perspective

Resources from the podcast• Thanks again to Blake Solly from South Sydney Rabbitohs, follow him on Twitter @BlakeSolly and LinkedIn<br>• Follow South Sydney …

New York sports digital scene with Jayne Bussman-Wise

Resources from the podcast• Thanks again to Jayne Bussman-Wise from New York Red Bulls, follow her on Twitter @JayneBWise and LinkedIn<br>• Follow New York …

How 25 NFL Teams launched their schedules with video

NFL teams got creative announcing new season schedules with a mix of animation, photos and inventive ways to excite the fans for the upcoming NFL …

Facebook is about to have 4 different billion-user platforms

Despite intensifying competition among social photo/video sharing platforms, user growth on <b>Facebook</b>'s (NASDAQ:FB) Instagram is actually <i>accelerating</i>. Instagram announced today that it has now reached 700 million monthly active users, noting that "the last 100 million of you joined faster than ever." …

Nitro Athletics & Bolt ready to impress – John Steffensen

Resources from the podcast• Thanks again to John Steffensen from Nitro Athletics, follow him on Twitter @JohnSteffensen and Instagram<br>• Follow Nitro …

4 takeaways from 2016-2017 bowl game ratings

The bowl season is officially over and our friend Paulsen at Sports Media Watch has all the viewership data for 39 of the 40 bowl games as well as …

‘It’s a slow bleed’: NFL ratings drop is a sign of TV’s gradual decline

Revolutions often take a hell of a lot of time.<p>For years, people have said that the NFL is immune to viewership declines that have afflicted the rest …

BONUS: Sean Callanan on Digital Sport Leaders Podcast

Resources from the Digital Sport Leaders podcast• Thanks again to Dan McLaren (@DanielMcLaren) from Digital Sport<br>• Subscribe to Digital Sports Leaders on …

REPLAY: Nick Truelson – Western Bulldogs

This is part of the Sports Geek Replay series where we are posting some of the best Sports Geek Podcast episodes based on download, listener and …

REPLAY: Steve Ziff – Jacksonville Jaguars

This is part of the Sports Geek Replay series where we are posting some of the best Sports Geek Podcast episodes based on download, listener and …

Josh Biren from FamousFan: Sports Start Up Series

Resources from the podcast• Thanks again to Josh Biren from Famous Fan, connect with him on Twitter @JBiren and on Linkedin<br>• Other podcasts that may …

Adam Martin: Makers of Sport Crossover episode

Listen to Part 1 on Makers Of Sport podcast episode 82Resources from the podcast• Thanks again to Adam Martin from Makers of Sport connect with him on …

Sponsorship and Sports Business with J.W. Cannon

Resources from the podcast• Thanks again to J.W. Cannon, connect with him on Twitter @CannonJW, Linkedin and Instagram<br>• Articles of interest• Inside the …

9 Subscription-Worthy New Podcasts for 2017

The podcast industry, being nascent and still relatively informal, hasn’t quite developed the machinery to launch new shows with a lot of fanfare …

The NBA is streaming a game live to Facebook for the first time — but only in India

Sunday’s Warriors v. Kings matchup will be free for Facebook users in India.<p>The NBA will livestream a regular season basketball game directly to Facebook for the first time on Sunday, but there’s a catch: The game, a matchup between the Golden State Warriors and Sacramento Kings, will only be …

Social Media