Scott Monty

10,719 Added | 4 Magazines | 38 Likes | 18 Following | 70,308 Followers | @scottmonty | CEO of Brain+Trust Partners, consultant, advisor, keynote speaker. Husband, dad, grammarian, Sherlock Holmes devotee and general man about town.

Wall Street Journal pulls some content out of Google's "First Click Free"

WSJ move might cause other publishers to remove content from Google's program, if it turns out "Subscription" label doesn't hurt conversions.


When A Politician Says 'Fake News' And A Newspaper Threatens To Sue Back

A news outlet publishes a story that a Republican politician dismisses as "fake news." Sounds familiar, right?<p>But in this case, there's a twist. The Grand Junction <i>Daily Sentinel</i> in Colorado is accusing state Sen. Ray Scott of defamation and threatening to sue. If filed, legal experts said it would …


Measuring the “soft stuff” like thought leadership - Christopher S. Penn Blog

<i>“Fall seven times, stand up eight.” – Japanese proverb</i><p>I’m a measurement junkie. I’m not as proficient as Mr. Penn mind you, but I have the equivalent …


Does Facebook Have an Identity Crisis?

As Facebook develops an ever-more diverse portfolio of businesses, questions arise of whether it risks diluting its core identity.<p>Put another way, …


Uber CEO responds to claims of workplace sexism

Reflecting on one very, very strange year at Uber

How utilities brands use social media for reputation management

<b>Whether it’s a general comment or enraged criticism – social media is usually the first place customers go to voice their thoughts and opinions about</b> …

Social Media Marketing

Please (Don't!) Unsubscribe: Why Consumers Get Email Fatigue

Email marketing—a mainstay for grabbing customers’ attention—only works when it is not abused. Research shows that internet users are most likely to …


Big Apartment Landlord Sues Airbnb

One of the largest U.S. apartment landlords has filed civil lawsuits in California and Florida against short-term rental website Airbnb Inc., alleging its tenants are renting out units on the site in violation of their leases and are creating unsafe conditions for other tenants.<p>Apartment Investment …


only 30% of the news on comics news sites is actually about comics

Months ago, a comic book publicist and I were chatting about this and that and he suggested, rather ominously, “Have you ever tried counting how many …


Your personal Facebook Live videos can legally end up on TV

Man streams son's birth on Facebook Live - sees footage on Good Morning America.<p>Think you control what happens to your personal videos? Think …


Giphy launches library of more than 2,000 GIFs to teach you sign language

GIFs can do more than add a sassy quip to the end of your tweet. Now, they can even help you learn a new language.<p>Giphy released an extensive GIF library on Thursday with more than 2,000 words and phrases in American Sign Language. To create the GIFs, Giphy cut videos from the popular educational …


The robot that takes your job should pay taxes, says Bill Gates

Robots are taking human jobs. But Bill Gates believes that governments should tax companies’ use of them, as a way to at least temporarily slow the spread of automation and to fund other types of employment.<p>It’s a striking position from the world’s richest man and a self-described techno-optimist …


If Snap’s Strategy Is Building New Products, It Won’t Live Up to Its IPO Price

In light of Snap’s IPO, there has been an immense amount of speculation about the long-term viability of the company’s strategy. Two elements of it have caught some attention: Snap’s statement that it is a “camera company,” and its intention to reinvest its revenues in developing new products that …

Harvard Business Review

4 Reasons Snapchat Lenses Are a Genius Ad Product

If you’re under 25 and own a smartphone, you’ve likely spent too much time primping and posing with Snapchat lenses.<p>If you have a mortgage, you may …


YouTube Is Giving the 30-Second Unskippable Ad The Boot

by , Staff Writer @pjbtweet,<p>YouTube will quit supporting 30-second unskippable ads as of 2018, it confirms today, and “focus instead on formats that …


The 30-Second Suit Quality Test

When investing in a suit, you generally want one that’s going to look great and last long — a real quality garment. It’s easy to fall into the trap …


Airbnb Buys Vacation-Home Management Company Luxury Retreats - Bloomberg

Airbnb Inc. bought Luxury Retreats in its biggest acquisition yet as the apartment-rental platform takes steps toward becoming a full-service global …


This Spotify-backed startup has raised $22 million to crack open a new music streaming market

A Swedish startup that wants to bring music streaming to businesses has raised $22 million (£17.5 million) in a round led by first-time investors Balderton Capital and Stockholm-based Industrifonden.<p>The cash will fund the company’s overseas expansion to the US, Asia-Pacific, and Europe and brings …


Regarding Sherlock

A few of weeks ago, after the British Broadcasting Corporation’s second episode of <i>Sherlock</i> (Season Four) aired on American public television, critics …

Something Else to Enjoy With Your Cat: Happy Hour

OAKLAND, Calif. — Why drink alone when you can drink with your pet?<p>The question comes from two competing start-ups in the unlikely product category of faux wine for cats (and, to a lesser extent, dogs) that comes in miniature bottles with cutesy names. No alcohol is involved (think liquid catnip). …


Data Is Vital Ingredient In Content Marketing Success

Driven by trends in lower-performing advertising and changing consumer behaviours, many marketers have embraced content, with 87% of companies in the …

Content Marketing

German parents told to destroy Cayla dolls over hacking fears

<b>An official watchdog in Germany has told parents to destroy a talking doll called Cayla because its smart technology can reveal personal data.</b><p>The warning was issued by the Federal Network Agency (Bundesnetzagentur), which oversees telecommunications.<p>Researchers say hackers can use an insecure …


Mark Zuckerberg's vision for bringing the world together

The tech leader wants the social network to help fix everything from polarization to terrorist attacks to how we live together.<p>Facebook CEO and co-founder Mark Zuckerberg has connected friends and families across the globe — now he wants to connect, well, <i>everything</i> in a bid to make the world a …


Pixar opens a free Khan Academy course on storytelling

Pixar is offering a free course through Khan Academy that can help you find the kind of stories you want to tell -- and help you tell them better. The "Art of Storytelling" is the latest installment in a series of free courses from the studio called "Pixar in a Box." It discusses ways to build …

Khan Academy

How Snapchat Is Going After Small and Medium-Sized Businesses

The Los Angeles startup is hoping to sign up businesses for a new product that gives them year-long access to create and manage their very own geofilters.<p>Visitors come to Sky Zone parks for all kinds of reasons -- to play trampoline dodgeball with friends, bounce high into the sky and slam dunk …


Artificial Intelligence: Legal, ethical, and policy issues

AI is surrounded by marketing hype, jargon, inflated expectations, and fear. Two experts offer realistic and thoughtful ideas about AI in our society …

Artificial Intelligence

New report assesses content marketing best practices and why “age of infographics is dying”

<i>(c)</i><p>Content, content, content; it’s the mantra which every marketing team worth its salt today lives by. Yet focusing on quality over …

Content Marketing

Verizon Reduces Yahoo Deal Price by $250 Million in Revised Deal - Bloomberg

Yahoo has tentatively reached a revised Yahoo deal that would lower the price by about $250 million, Bloomberg News reports.<p><i>Developing...</i>

21st Century