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@scottmonty | 5,267 Articles | 3 Magazines | 14,343 Followers | Communications executive, podcaster, writer, husband, dad, grammarian, Sherlock Holmes devotee and general man about town.

Uber downloads in France hit all-time high after strike

Uber has a lot of problems in France, but getting downloads isn’t one of them.

When French taxi drivers rioted last Thursday against Uber, I suggested that they were hurting their own cause.

Not because local politicians wouldn’t capitulate (they have), but because the lack of taxis would cause …

France

Facebook changed its logo yesterday, did you notice?

Facebook quietly changed its logo yesterday for the first time since 2005 and you probably didn’t even notice.

The update is only a refresh of the company’s wordmark, which is the text-only version of its logo used for identifying its brand.

Josh Higgins, Facebook’s Creative Director told Brand New …

Facebook

Facebook Changes Its Pricing for Video Ads - WSJ

Facebook Inc. on Tuesday unveiled a new pricing option for video ads, after marketers raised concerns the company was charging for ads that were barely viewed by users.

The social network now plans to give advertisers the option of paying for video ads only when they are viewed for at least 10 …

Facebook

Sherlock Holmes: 10 Offbeat Takes on the Great Detective

From spoofs to point-and-click adventure games, here are 10 of the most memorable unusual incarnations of Sherlock Holmes... News We don’t know a …

Patrick Macnee

Here's how Apple Music compares to Spotify, Tidal, and other streaming services

One question immediately stands out when you start to compare the biggest music streaming services: where are the differences?

The reality right now is that Apple Music and Google Play Music, Spotify and Rdio, and any other pair of other music streaming services sound pretty similar on the surface. …

Taylor Swift

Uber's numbers seem ugly either way you look at them

Uber’s financial performance is shakier than previous reports suggested, based on the leaked numbers reported by Bloomberg on Tuesday.

The numbers, which Bloomberg said were part of a term sheet for a bond offering that Uber is planning, provide a rare glimpse into the popular ride-hailing business’ …

Uber

Uber executives to stand trial in France

Two Uber executives in Paris are due to stand trial this summer, following months of disputes between the cab hailing company and French taxi drivers and authorities.

AFP reports that manager of Uber France Thibaud Simphal and general manager for western Europe Pierre-Dimitri Gore-Coty, both …

France

AOL Takes Over Majority of Microsoft’s Ad Business, Swaps Google Search For Bing - CMO Today - WSJ

Microsoft Corp. is stepping back from the advertising business in a big way.

AOL struck a deal with the tech giant to take over responsibility for sales of display, mobile and video ads on Microsoft properties in the U.S. and eight other markets.

All of Microsoft’s roughly 1,200 advertising employees …

Microsoft

The Noob’s Guide to Using Snapchat

It’s ok, we've all been there

So you want to feel young and hip, do ya? That’s probably because you read my other article demeaning you as an old …

Snapchat

Uber Launches UberBoat in Istanbul

Ride-sharing app Uber has launched a new service in Istanbul: UberBOAT, which transport riders to their destinations by boat.The new service will …

Asia Travel

Uber Acquires Part Of Bing’s Mapping Assets, Will Absorb Around 100 Microsoft Employees

Uber will acquire assets from Microsoft Bing, including roughly 100 employees focused on the product’s image collection activities. In short, Uber is absorbing data-collection engineers from Microsoft to bolster its own mapping work.

The companies confirmed the transaction with TechCrunch, but each …

Microsoft

The Tech Industry Is In Denial, But The Bubble Is About To Burst

Euphoric reaction to superstar tech businesses is rampant — so much so that the tech industry is in denial about looming threats. The tech industry is in a bubble, and there are sufficient indicators for those willing to open their eyes. Rearing unicorns, however, is a distracting fascination.

The …

Venture Capital

Why This Tech Bubble Is Less Scary

Is tech in a bubble? I think so. The signs are all around us. The good news is, it’s nothing like the last one. Plus, for reasons that go beyond the usual impossibilities of economic prognostication, no one can say for sure what’s going on. Many people seem to find this reassuring, but we would be …

Investing

Cannes Lions 2015: Sleeping Through Its Wake Up Call.

The annual festival has become a caricature of an advertising industry avoiding important conversations. Can we afford to continue this trend?

I just …

Advertising

Microsoft Said to Exit Display Ad Business, Cut 1,200 Jobs

Microsoft Corp. is shutting down its Web display advertising business and handing operations over to AOL Inc. and AppNexus Inc., a person with …

Microsoft

Sherlock Holmes: examining the evidence – in charts

Sherlock Holmes

Uber France Leaders Arrested For Running Illegal Taxi Company

Uber France CEO Thibaud Simphal and Uber Europe GM Pierre-Dimitri Gore-Coty were both taken into custody today in Paris. The AFP first broke the news. The police started investigating Uber in November 2014 and raided its office in Paris in March 2015.

The two executives were charged with two …

France

Employer Branding: 38% of Fired or Laid-Off Workers Share Negative Reviews of Their Former Employers

June 29, 2015

Company Reputations Are a Stake in the Current Job-Seeker’s Market

Companies that plan to terminate or lay off employees may also need to …

Branding

Marketers Put First-Party Data First

First-party data usage to rise due to value

Despite struggles, marketers remain focused on improving big data, and those putting money toward such …

Marketing

Were All Those Rainbow Profile Photos Another Facebook Study?

The social network learns more about its users than they might realize.

Facebook, you may have noticed, turned into a rainbow-drenched spectacle following the Supreme Court’s decision Friday that same-sex marriage is a Constitutional right.

By overlaying their profile photos with a rainbow filter, …

Facebook

Exploring the largest Sherlock Holmes archive in the world

Sherlock Holmes

Building "add a link"

Today we're launching a new feature on iPhone that allows people to easily find and share links on Facebook. Now, whenever you want to share a …

Hackathons

Automakers Tackle the Massive Security Challenges of Connected Vehicles

The National Highway Traffic Safety Administration is accelerating its efforts to mandate vehicle-to-vehicle communications, a step that could help lower the number of traffic deaths in the U.S., but also creates a major challenge for data security and privacy.

NHTSA plans to submit a proposed …

Security

GETAROUND PARTNERS WITH FORD TO DRIVE FUTURE OF CARSHARING | Getaround Blog

Ford Motor Credit Company encourages 14,000 customers in San Francisco, Washington DC, Oakland, Berkeley, Portland, and Chicago to share their cars

Car Tech

This Week in Digital - June 28, 2014

The role of the CMO in the culture wars, the future of customer experience, new search and targeting features on Instagram, Facebook wants you to …

Advertising

Raising your Digital Quotient

With the pace of change in the world accelerating around us, it can be hard to remember that the digital revolution is still in its early days. …

Quotients

VIDEO — Today’s CMO: At the Intersection of the Brand Experience and Organizational Culture

The 2015 CMO Summit explored the CMO’s role in both creating and reinforcing a culture that delivers the best possible brand experience in a world …

Intersection

WPP, Daily Mail, Snapchat Partner to Launch Content Marketing Company Truffle Pig - CMO Today - WSJ

CANNES, France—Advertising giant WPP , messaging service Snapchat and British newspaper publisher the Daily Mail on Tuesday announced they are joining forces to launch a new content marketing company called Truffle Pig.

The joint venture will focus on helping marketers produce and distribute branded …

Marketing

The New Red Bulls: Why Every Big Brand Is Launching a Media Company

Casper, a mattress company, has a very unique value proposition for its customers that includes a headache-free purchasing process, a 100-night …

Branding

Verizon's Internet TV Service May Let Brands Sponsor Your Binge-Watching

$43.6B U.S. agency revenue

Subscribe to Datacenter today and access the complete Agency Report 2015 featuring a database of World’s 50 Largest Agency …

TV