Scott Jacobson

179 Flips | 19 Magazines | 4 Likes | 1 Following | 2 Followers | @scottjacobs2jl0 | Keep up with Scott Jacobson on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Scott Jacobson”

A case for visual content marketing that you can’t reject!

In an earlier post, we discussed that users’ attention spans have dropped to less than eight seconds and how visual content marketing, specifically …

Marketing

How B2B Marketers Can Raise Their Digital Profile To Entice Customers

“Our customers have gotten way ahead of our sales efforts. Too often, in fact, we’re not even getting invited to the dance!” It’s a common lament among CMOs and heads of sales for industrial and manufacturing firms.<p>These executives face two major challenges. First, the wealth of information …

The Photographer's Guide to Self-Promotion

Have you ever been told by your parents “Don’t talk about yourself too much; people won’t like you!” or “Don’t show off!”? Talking too much about …

The Photographer's Quarter Life Crisis And How to Get Past It

There may come a time in your life as a photographer when you suddenly find your own photographs distasteful. This is a time when you feel restless, …

Why I Went Mirrorless and Switched from Canon to Fuji: A Detailed Exploration

<b>Warning</b>: This will be a longer and more in-depth post. But in the age of paid-for reviews, I felt frustrated by the lack of perspective on the “what …

What is EFT? - Theory, Science and Uses

A Refreshing New Use of An Established Process.<br>It Often Works Where Nothing Else Will.<p>First, if you haven't seen our EFT intro video, please view it …

To Aspiring Professional Photographers: What If The Problem Is That You Suck?

These days a lot of people seem to be offering advice in the area of becoming a full time professional photographer. Some of those folks, like Greg …

23 More eBooks For Photographers That Are Completely Free

The internet is a wealth of information. So much information, in fact, that it can be a real pain trying to sort the useful from the not-so-useful. A …

Wannabiz scores $2.2M to help you market your small business in just 5 minutes/day

Five minutes a day.<p>That’s the time Tel Aviv-based Wannabiz says is needed to utilize its social marketing app for small businesses. Today, the company is announcing it has scored an investment of $2.2 million and released an Android version.<p>The do-it-yourself app, billed as “a free marketing …

5 Photo Apps Every iPhone Photographer Will Want to Try

With the arrival of new iPhone models and the improvements (however marginal) to the built-in camera, there is always a renewed interest in …

Skysense Launches Charging Pad for Drones - sUAS News - The Business of Drones

The deployment of commercial drones is growing massively in many markets including logistics, inspections, precision farming, security and mining. If …

7 Online Marketing Tips for Entrepreneurs Who Can't Market or Sell

Starting a business, but don't have a sales or marketing bone in your body? Don't worry. Just follow these 7 tips.<p>An entrepreneur can be successful without being a marketer or salesperson.<p>This might sound a bit odd. After all, an entrepreneur goes into business to sell something--to create a …

Marketing

4 Tips for Naming Your Business in a Mobile and Social World

How you name your company is as important as what you name your company. Here are four tips for finding a name that fits into today's consumer world.<p>What's in a business name?<p>In the not so distant past, a startup entrepreneur could slap together an adjective and a noun describing his or her …

Social Media

4 Beliefs That Will (Eventually) Lead to a Nervous Breakdown

Anxiety is a powerful drug for entrepreneurs. In the right doses, it's mobilizing and motivating. But it can get out of hand more easily than you think.<p>Anxiety is a powerful drug for entrepreneurs. In the right doses, it can mobilize you into action and make you relentless in the pursuit of your …

acceptable

Dear New Photographer…

Dear New Photographer,<p>I’m writing this post because I was up late last night on a Facebook forum, reading close to 200 comments about new …

Technically Perfect = Technically Boring. Five Rules You Should Always Sometimes Break

A few weeks ago, I was chatting with a new friend via Facebook and he asked me to describe my most creative period of time and, if I could talk about …

Landscape Photography

7 Photography Composition Tips You Don’t Want to Miss

Photography composition, like any art composition, depends on individual preference. Nevertheless, there are some rules which may be a great help to …

Top Mobile Photographers Share Their Tips for Creating Stunning Images with a Phone

Mobile photography has gone from a convenient novelty of sorts to a full-fledged art form in its own right. And in the video above, some of the best …

Road Trip: Route 66

Get your kicks on Route 66 and experience the ultimate all-American road trip from Illinois to California.<p>They say driving Route 66, the iconic 2,400-mile road connecting Chicago with Santa Monica, sneaks us into a bygone America, an era of neon signs and mom-and-pop diners. This waits for us, just …

Finding Your Style and Achieving it in Lightroom

There are so many options for processing photos in Lightroom that it’s no surprise that some photographers get confused. If you’re finding it …

Photography in Harsh Mid-Day Light

Photographers have been fighting with harsh mid-day light since the birth of the camera. Excessive contrast, blown highlights, hard shadows, washed …

50 Most Inspirational Quotes in Sports

It doesn't matter if your dad owns a professional sports team or if you play squash on the weekends with Rupert Murdoch; if you don't perform as an elite athlete or coach, then you're history.<p>Consequently, the people in this list are uniquely qualified to inspire.<p>Major sports figures have …

Bruce Lee

What 10 Things Should You Do Every Day To Improve Your Life?

Chris Pecoraro—Getty Images<p>Sam Edwards—Getty Images/Caiaimage<p>Jetta Productions—Getty Images<p>by nacoki ( MEDIA ARC )—Getty Images/Flickr RF<p>Reza …

A Thorough Video Guide to Using a GoPro with a Quadcopter

Back at the GoPro goodies again is none other than Mitch Bergsma, most recently featured on PetaPixel for his tip on how to stabilize hand-held GoPro …

Three Photography Projects That Will Improve Your Skills

When it comes to improving your photography, it's hard to beat the tried-and-true method of learning by doing. Photography projects will give you …

7 Common Portrait Mistakes and How to Fix Each One

Portraiture is one of the most popular genres of photography around. It’s also one of the most challenging. It takes many long hours of practice …

5 Essential Edits That Will Improve Almost any Photograph

As photographers, we strive to take a perfect photograph. We compose carefully within our frame, properly expose our image, and make sure our white …

New Top Level Domains for Photographers, Grab Them While They Last

As was inevitable, the more common and generic top level domains (e.g. .com, .net, and even .co) are becoming scarce as more and more domains are …

When Photographers Attack: The 7 Most Controversial Issues in Photography Today

One of the absolute minefields for new folks entering the photography space is that they don't have any background to the multitude of “industry …

Extra Reach: Monopod Technique for Elevated Photo Perspectives

Having only one leg and thus being hopelessly inferior to the tripod in terms of minimizing camera shake, the monopod doesn’t get much love from …