matthew schulz

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“Just Googling it” is bad for your brain

Having the world at our fingertips around the clock takes a lot of the pressure off our minds to remember basic facts. But the ability to find answers on search engines like Google is also killing our memories, a recent report (pdf) by cybersecurity firm Kaspersky Lab shows.<p>When asked a question, …

Engines

The Science of Positivity in Social Media

<i>This post originally appeared on the Buffer blog.</i><p>You’ve been sharing to social media for some time now, and you’re synthesizing all the great advice out there about what to post, when to post, and how to measure.<p>“75% of European digital ecosystem is present at #TNW2018”Are you doing business in …

How Do Consumers Perceive Corporate Social Responsibility? [Infographic]

Some 84% of consumers are willing to pay more for a good or service from a company they feel is socially responsible, according to a a recent survey …

10 killer ways to tame your email inbox

<b>Takeaway</b>: 10 killer ways to tame your email inbox: Keep a tally of how many times you check your email every day for a week; keep all of your emails …

Productivity

Brands Are Wasting Their Money Hiring High-Priced Celebrities To Appear In Ads

The video technology firm Unruly tracks how and why people share video ads online. It found that just one of the game's five most-shared ads featured a big name endorsing a product. The finding was not limited to Super Bowl ads. Users are generally less likely to share ads in which big stars …

What Successful People Do With The First Hour Of Their Work Day

Many successful people schedule themselves a kind of grown-up home room at the start of every day. You should, too–here’s how.<p>Remember when you used to have a period at the beginning of every day to think about your schedule, catch up with friends, maybe knock out a few tasks? It was called home …

Why Customers Buy (It's Pretty Simple, Actually) | Inc.com

We recently did some work for a brand that had very high awareness but low consideration in the e-commerce space. Their goal was to get more buyers to consider and evaluate their brand when purchasing. The first step involved developing a better understanding of the "consumer decision …

eCommerce

The most important managerial skill

Many books have been written about the skills and personality traits that express themselves in truly great managers. And I’ve read none of them.<p>But …

Don’t Make Decisions, Orchestrate Them

Is the role of the manager to make decisions, or to make sure that decisions get made? The answer, of course, is both — but many managers focus so much on the first role that they neglect the second. The reality, however, is that decision-making often is not a solo activity, but rather an …

How to Get Everything Done By Doing Less

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Most entrepreneurs subscribe to the philosophy: "If you want something done right, you have to do it yourself." This mantra, accepted by many small-business owners as fact, is only half true. If you want something done right once and you …

How to Manage: What Really Sets Leaders Apart | Inc.com

Coach and consultant Bill Treasurer has been teaching leadership development and studying leadership models for 20 years. But he says he learned a valuable lesson when his five-year-old son came home from school and announced he'd been chosen class leader for the day.<p>"What did you get to do as …

David Letterman

Once Upon A Time At The Office: 10 Storytelling Tips To Help You Be More Persuasive

Storytelling is the most effective to way to get your point across. Here are some expert tips for doing it right.<p>Once upon a time, in a faraway kingdom, there was a salesman who traveled the countryside, peddling his wares. Everyone loved his product except the evil king, who wanted to do away with …

3 Scientific Secrets to Great Team Chemistry | Inc.com

Great teams, like great dates, depend on chemistry. The members can have all the requisite skills on paper, display competent social skills and a willingness to work hard, but without the certain special something, a team just doesn’t gel. And then it’s just not as productive.<p>That teamwork special …

Psychology

Closing the Chasm Between Strategy and Execution

Setting strategy is elegant. It’s a clean and sophisticated process of collecting and analyzing data, generating insights, and identifying smart paths forward. Done at arm’s length in an academic fashion, tight logic is the only glue needed to hold ideas together. The output is a smooth narrative …

Influential Leaders Ask These 6 Questions | Inc.com

The key to being a powerful leader isn't giving orders -- it's extending your influence. And one important way to do that is by spreading and soliciting new ideas.<p>As an influential leader, you are a conduit of ideas. Some are your own, while others are from your team. Some are well-baked concepts …

Leadership

LinkedIn CEO Jeff Weiner On The Value Of Under-Scheduling

Strategic thinking doesn’t find itself. It needs time–about 30 to 90 minutes–and space. LinkedIn’s Jeff Weiner shows us why.<p>Jeff Weiner is a busy dude.<p>As the CEO of LinkedIn, he has a constant pull of to-dos, and as leaders often do, he has days of meeting after meeting after meeting. Realizing he …

Why You Need To Unplug Every 90 Minutes

You’re an organism. And organisms run in cycles. Here’s how to work with yours.<p>Since sprints get us to focus in and finish our tasks with crisp consciousness, we know they’re the most effective way of working. But what’s fascinating is <i>why</i> they make us work so well.<p>For Leo Widrich at Buffer, it’s in …

Overcoming Client Objections - Whiteboard Friday

Hi, everyone. Welcome to Whiteboard Friday. My name is Brittan Bright. I'm the director of client strategy at iAcquire. Today we're going to be …

Management

‘Marketers are the most inspiring bosses’

en_GB<p>article<p>Marketers are the most likely professionals to rate their bosses as “inspiring” according to a report, which also suggests that …

Marketing

Get Rid of Your Boring Coffee Table and Replace It with Dual Arcade Coffee Table

Get together with your family and friends and play the classic arcade games on <b>Dual Arcade Coffee Table</b>. We would love to have this in our office, the …

Coffee Table

Core77 Is an Important Blog for Thought Leaders and You Can Too!

Science has finally proven what we've suspected all along: that <i>you</i>, loyal reader, might just be a highly influential thought leader. According to a …

Wood, sweat and tears

The woodworkers<p>Jan Hendzel and Oscar Hunt don't like to make life too easy. A couple of years ago, as part of its Christmas display, Selfridges commissioned the young designers to make a wooden cabinet in the form of an advent calendar to show off miniature shoes and bags. Based on the design of an …

Closing The Deal: The Value Of A Sales Specialist

Many large companies in business-to-business (B2B) markets struggle to contain the cost and complexity of their sales teams. As customers increasingly demand deeper expertise, and B2B companies add more offerings and pursue new markets, these companies have been augmenting sales teams with industry …

The Quiet Gay-Rights Revolution in America's Churches

A shift among people of faith is moving public opinion -- and changing gay Americans' lives in profound ways.<p>Margaret Miles and Cathy ten Broeke, the first women to wed legally in Minnesota, are married by Rev. James Gertmenian on August 1. (Stacy Bengs/Associated Press)<p>For most gay Americans in …

The Secret to Improving Accountability | Inc.com

Nothing is more frustrating in a work environment then when things fall through the cracks.<p>Most of the time, it's not intentional. At the rate that business moves today, people are often overloaded with responsibilities that go beyond their capacity. And when things get missed the complaining and …

Time Management

Why Being Social Makes You a Better Leader | Inc.com

I've been working with leaders and studying leadership for more than 20 years and I can confidently say this is a new era of leadership. The world is certainly much more global today. The speed of work is exponentially faster. And, technologically--well, there's no comparison.<p>But amazingly, more …

Leadership

Ten Powerful Employee Engagement Lessons - Switch & Shift

<i>We have one final post to wrap up our series, “Winning Employees through Engagement.” We are delighted that Vala Afshar rounds out our series on this</i> …

Employee Engagement

Liquid