Sandra

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Your Competitive Advantage Is Not Your Product -- It's Your Story

Marketing

Instagram Will Now Tell You When Someone Screenshots Your Story

The social network is splitting into two.<p>The most vibrant new medium invented in past five years isn’t Facebook’s Oculus Rift or Apple’s animoji. It’s the story: the chronological procession of photos, video, and text that erases itself after 24 hours.<p>Invented by Snapchat and borrowed, infamously, …

Social Media

How to Use Instagram Hashtags for More Exposure

Do you need to up your hashtag game on Instagram? Looking for tips to use Instagram hashtags more effectively? In this article, you’ll learn three …

Marketing

Study Suggests PPC Ads Have a Better, Longer-Lasting Effect on Consumers than Social Media

New research shows consumers are more engaged when shown targeted ads in an appropriate context.<p>For the modern online marketer, there is a wide variety of ways to market a business, product or service to consumers. The downside of this is that it can lead to questions about which tactics works …

Public Relations

Instagram tests screenshot warnings for Stories

Instagram is borrowing another feature from Snapchat, although this is one you'll definitely appreciate if you value your privacy. The social site has confirmed to <i>TechCrunch</i> that it's testing a screenshot warning system for Stories. If you're in, you'll get a notice that Story creators can see the …

Snapchat

Facebook's new slogan: 'If you think we're not good for your business, leave'

Facebook is famous for the mantra "move fast and break things." But these days, the tech giant is all about time well spent, and with that comes a …

Chamath Palihapitiya

While Amazon doubles down on Alexa, it’s laying off hundreds in other parts of its consumer business

The cuts mark a rare pullback for the tech goliath.<p>Turns out there are limits to Amazon’s growth.<p>The $668 billion technology goliath has laid off a few hundred employees at its Seattle headquarters as it recalibrates its staffing while hiring heavily inside fast-growing business units like Alexa …

Amazon Web Services

Snapchat faces backlash after app redesign

The goal of Snapchat's newly redesigned app was to make it easier to use.<p>But as the update rolls out to more users, Snapchat is getting criticism that the new interface is difficult to navigate.<p>"I might start using Instagram Stories now," Ashley Vasquez, a 21-year-old Snapchat user who is a senior …

Social Media

How to Unite B2B PR and Content Marketing for Powerful Results

There’s an interesting proverb that I stumbled on recently: “When spider webs unite, they can tie up a lion.” When you boil it down, there’s a lot to …

Public Relations

Insider secrets for making the most of social media

Are you taking a hard look at your social media strategy?<p>Year after year, there’s been a substantial growth in social media activity for consumers …

Facebook finds another measurement bug; Instagram copies Snapchat

<i>0</i><p>Recent Alerts<p>Sign up to create alerts for Instruments, Economic Events and content by followed authors<p>Free Sign Up<p>Already have an account? Sign …

Snapchat

Is Instagram's New Update a Step Too Far Onto Snapchat's Turf?

Instagram's Stories and Live additions have seen the platform adopt almost all of Snapchat's features over the last six months. It's something we can …

Death to Snapchat: Instagram has entered the flower crown filter game

There's the flower crown AND a gold wreath<p>This is not a good time to be Evan Spiegel. Not only has he been unofficially declared a persona non grata …

Snap: Has Instgram Already Won?

Snapchat needs an activist investor, but it’ll likely never get one.<p>However, it does have a host of new hedge fund owners - activists included.<p>Still, …

Investing

Instagram Filters are Here, Is Snapchat Over? 3 Teens Weigh In

Instagram Stories launched selfie filters yesterday, thus ascending the final step in becoming Snapchat (but better).<p>There are eight initial “face …

Wordt Spotify de Netflix van muziekstreaming?

'Zoals het er nu naar uitziet liggen Spotify en Apple er het beste voor', denkt Atze de Vrieze, muziekjournalist bij VPRO-platform 3voor12. 'Maar …

Snapchat will no longer show a white border around old Memories

Snapchat will no longer show that annoying white border around old photos that you share from Memories.<p>Previously, if you shared a photo from Memories that was more than 24 hours old it would have a white border around the image.<p>While Snapchat’s goal was to remind viewers that this older content …

Congress looks to start building a Mexican border wall within months

In a bid to swiftly deliver on one of President-elect Donald Trump’s chief campaign promises, congressional Republicans are exploring ways to begin funding a barrier on the U.S. southern border starting as soon as April.<p>Multiple lawmakers described the plans Thursday, which would use authority …

Immigration

Why Instagram Hasn't Crushed Snapchat Just Yet

It's time to think outside of the battle.<p>Last week, Facebook announced that Instagram Stories had reached 200 million daily active users (DAUs).<p>People were quick to pounce on that significant number and declare that finally, Mark Zuckerberg had "officially crushed Snapchat" and Facebook and …

Social Media

The education of Donald Trump

The White House remains on a collision course between the president's fixed habits and the demands of his new job.<p>The 70-year-old leader of the free world sat behind his desk in the Oval Office last Friday afternoon, doing what he’s done for years: selling himself. His 100th day in office was …

Donald Trump