Sandeep Nagpal

184 Flips | 7 Magazines | 1 Like | 13 Followers | @sandeepnagpal | Marketing Evangelist

What to Expect in Digital Marketing for 2015

I’m not going to call these “predictions” because with the speed that digital marketing and technology are changing, it’ll be declared wrong the …

New vaccine to fight herpes

And he is also working on developing a separate treatment for the HPV virus that causes cervical cancer.<p>This treatment would be useful for women who …

Public Health

Vaccine for Cervical Cancer to Cost About Rs 100: Abdul Kalam

File photo of former president APJ Abdul Kalam.<p><b>Chandigarh:</b> Work is on to develop a vaccine to contain prevalence of cervical cancer among women, …

Cancer

10 Mega Marketing Trends to Keep Your Eye On - Small Business Trends

Are you keeping your eye on the latest marketing trends. Members of our small business community have already dissected these upcoming trends and …

21 Digital Marketing Trends & Predictions

The only constant is change.<p>From technology trends to changing business models to evolving consumer behaviors, there’s a lot to consider in order for …

Infographic: Using User Generated Content To Boost Sales

If you do online retail, you probably know all about SEO, SEM and other acronyms. But how about UGC: user generated content? UGC might be a good way …

Maslow’s Hierarchy of Needs and Database Marketing

Recommended for You<p><b>Availability</b> – Starting with the basic requirement of needing data, which requires information to be captured, stored and then …

The Future of Marketing Has Little To Do With Marketing

While I don’t always have the ability to say yes to writing forewords, I do find time now and then to do so. One of the conditions however is that …

5 must-have marketing tools for the lean cloud startup

<i>Cameron Peron is VP Marketing and Chief Customer Advocate at Newvem.</i><p>How much of the expected $131 billion spend will your cloud startup take this year?<p>The opportunity is there but the odds of failure are stacked against the growth hacker, marketing professional, or as I like to call it, the “Chief …

Marketers Are Putting Their Money and Confidence in Social Media

Business to business (B2B) marketers are utilizing content marketing strategies more and more in the digital age to promote their brands. They're …

Social Selling Anatomy Of A B2B Decision-Maker

So what does a trip to the hospital with my Great Aunt Peggy have to do with a successful social selling strategy? When we rushed to the hospital …

A Startup That Focuses on Channel Development for IT Companies

By the year 2010, Clark Richter, the founder of Fossa LLC, had spent over 15 years in sales management and marketing roles at IT companies like Check …

CII Webinar on Significance of Organ Donation

Six Work Lessons Marketing Pros Can Learn From Social Media Best-Practices

Social media is no longer the new kid on the block; it is now an accepted and practiced marketing discipline. Sure, we all made mistakes on the path …

2014 Trends in Digital Marketing

Jeff Allen, President of Hanapin Marketing said, “2013 was the year of Mobile. So was 2012, 2011, and 2010. 2014 is going to be the year we put …

The Most Effective — And Least Effective — Ways To Measure A Brand's Social Media Strategy

Instead, brands are focusing on new metrics to evaluate social media strategies in terms of audience-building, brand awareness, and customer relations.<p>In a <b>recent report</b> from <b>BI Intelligence</b>, we look at the no-frills but powerful metrics that social media managers and analytics companies are focusing …

How Marketing and IT Can Work Together

Your job as a marketer is to communicate with customers in a way that's most likely to engage them, and ultimately entice them to make a purchase. …

3 Key Business Marketing Trends for 2014

What business trends are on the foreseeable horizon heading into the new year? Let’s jump in and explore what I feel are the top three listed …

10 Best Content Marketing Books for Small Businesses of 2013 - Small Business Trends

Marketing has gotten complex. But who says you have to be implementing every single marketing technique or social media platform? Granted, there are …

9 Tips For Getting Better Business Results From Social Media - Small Business Trends

Are you struggling or confused with what you want to, need to or should be saying on your social media sites?<p>Me too sometimes!<p>Social Media is such a …

10 Small Business Management Books to Read This Year - Small Business Trends

Successful management for small business owners is about identifying the right things to do, building a team, and then pulling them together to …

10 Startups in 2014 You Should Watch Closely

Below are 10 startups launched in 2013 that are ready to rock the world next year:<p><b>Collegefeed</b><p>Collegefeed has a noble mission to help every college …

5 Common Business Structures: The Right One for Your Small Business

If you’re getting started in your business ventures, one of the first things you might be thinking about is how to structure your business. Will you …

What is Inbound Marketing?

What Is Social Content Marketing?

Traditional marketing was all about print advertising, branded magazines, catalogs and directly promoting sales – until the digital age took over. …

5 Biggest Social Media Lessons of 2013

It was a big year for social media. Twitter made its successful debut on the stock market while Facebook recovered from its troubled IPO a year …

2014: Three digital marketing trends for the year ahead

en_GB<p>article<p>What will 2014 bring for digital marketers and what should they expect from the fast-paced online arena? Marketing Week picks out three …