Sandeep Sengupta

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What's Coming: Blockchain And Advertising

“Blockchain marketing” is the buzzword for 2018. So much so that the Interactive Advertising Bureau (IAB) released their “Blockchain for Video Advertising” whitepaper detailing how this new technology will revolutionize the digital advertising supply chain and have ripple effects throughout the …

Blockchain

Quantum is key to securing blockchain, say researchers

Although blockchain is traditionally seen as secure, it is vulnerable to attack from quantum computers.

Blockchain

IBM Patents System That Creates Audited Blockchain ‘Checkpoints’

IBM has won two patents for a system that verifies the integrity of a blockchain, certifying that it has passed certain audit requirements at …

Blockchain

Is There A Business Case For Blockchain?

There’s no doubt that blockchain is a hot topic, with management consultants and blockchain experts routinely featured as keynote speakers and panelists at numerous industry events. You can frequently hear: “Before you go in front of your board or executive team, come up with a business case for …

Blockchain

Using Blockchain to build payment applications for mass adoption, free from volatility

Right from Bitcoin, the vision of most of the blockchains have been to enable peer-to-peer payments without going through a financial institution. …

Blockchain

Could blockchain have solved the mystery of the romaine lettuce E. coli outbreak?

The first food poisoning cases came to light in late March — eight patrons of fast-food restaurants in New Jersey suffered bloody diarrhea and cramps that sent them rushing to hospitals.<p>More than two months later, one person is dead in California, 75 others have been hospitalized, and federal …

Blockchain

Blockchain Aims To Be The Biggest Stage For Empowering Music Artists

With all the excitement surrounding blockchain and token economies (tokenization) – there is a unique angle and market which receives minimal coverage—helping independent music artists unlock new financing opportunities, without having to sacrifice their ownership rights and contract rights, …

Blockchain

How Blockchain Will Make Digital Ads Less Intrusive

The Cambridge Analytica scandal that unfolded earlier this year is just the latest in a long sequence of incidents of firms’ wrongfully acquiring and …

Digital Advertising

GDPR and Blockchain: Is the New EU Data Protection Regulation a Threat or an Incentive?

New European data protection regulation to trigger even more blockchain innovation.The General Data Protection Regulation (GDPR), a sweeping and …

Blockchain

Two Weak Links in Blockchain Adoption

Written by Jerry Witkowicz and Sayed Wayzi After analyzing hundreds of blockchain startups, we discovered two major weaknesses that, if not …

Blockchain

Why blockchain is a 'smart' register that you can trust

Everyone these days (and their aunts too!) are ‘doing’ blockchain, and they throw in artificial intelligence and machine learning for good measure. …

Blockchain

HSBC performs world's first trade finance transaction using blockchain

HSBC Holdings says it has performed the world's first trade finance transaction using blockchain technology, a major step in boosting efficiency and …

How Do You Regulate Blockchain?

An FTC director explains what's on the US government's radar when it comes to regulating blockchain tech and cryptocurrencies.<p>PCMag reviews products …

Using Blockchain In Media Sales: Q&A With Dashbid's Rodger Wells

Blockchain is being used by more companies to ensure that advertisers’ messages are reaching the right consumers. Rodger Wells, CEO of Dashbid, …

What is blockchain and why does it matter?

Blockchain has signified the dawn of a new era in the way we store and exchange value. In fact, many consider it to be one of the biggest technology breakthroughs since the advent of the Internet in the early 90s. Blockchain provides a way to transact in a secure, immutable, transparent, and …

How Blockchain Will Restore Digital Trust In 2018 And Beyond

Can my technology be trusted? Has my digital security been compromised? From attacks on IoT devices to massive consumer data breaches, we’ve asked ourselves these unsettling questions far too many times throughout 2017.<p>Statistics paint a terrifying picture: cybercrime damage costs are predicted to …

Nevermind Bitcoin, Blockchain Will Redefine Business | Inc.com

Bitcoin has been around for a decade now, but last year it gained serious social currency.<p>Whether it was family discussions during the holidays, rap songs or a skit on Late Night With Seth Meyers, it was hard to miss the fact that Bitcoin's value had risen about 14X over the course of the year. …

Blockchain

Cryptocurrency Market Takes a Tumble as Ripple Bubble Fear Looms

2018 did not begin on a good note for Bitcoin as the monster rally leading to Christmas crashed, but it made a bit of a recovery in and among a boom …

40+ Fantastic Things You Can Do with an Apple Watch Series 3

Apple Watch Series 3 is Apple’s latest wearable gadget and—in addition to better performance—it features optional cellular connectivity and GPS …

Cryptocurrencies explained, in plain English

Everything you need to know about what cryptocurrencies are, how they work, and how they're valued.<p>By now you've probably heard about the cryptocurrency craze.<p>Either a family member, friend, neighbor, doctor, Uber driver, sales associate, server, barista, or passer-by on the street, has probably …

Cryptocurrency

EU CB Latest to Use “Blockchain-Not-Bitcoin” Narrative

The European Central Bank (ECB) has stated that blockchain technology has the potential to improve existing infrastructures of banks and financial …

Are You Eating Sustainable Fish? Blockchain May Provide the Answer

Eco-conscious diners can rely on restaurants to tell them their fish comes from a sustainable source, but it can be hard to know for sure.<p>That’s why …

How to Use Blockchain: 10 Use Cases

Forward-thinking enterprises are investigating innovative uses for this distributed ledger technology.<p>1 of 11<p>Many experts predict that blockchain …

12 Knots Everyone Should Master

<i>Last Updated December, 2017: We’ve updated the formatting on this post for clarity. Links have also been updated.</i><p>Our Go-To: Water Knot<p><b>Climbing</b> …

One chart shows how the Chinese bitcoin market collapsed in 2017

LONDON — Trade in the bitcoin market done in Chinese yuan collapsed in 2017 following a government crackdown.<p>The US dollar grew to prominence to become the most popular bitcoin currency pair by the end of 2017, regaining a dominant market position it last held in early 2014.<p>A chart from Morgan …

Thailand in Two Weeks: Chiang Mai

<i>This is the fourth installment in my series about Thailand. You can find the previous ones by clicking on the below links:</i><p><i>All photos taken with the</i> …

The Power of RAW on the iPhone

I take a lot of photos. Usually, I pack either a Sony a7R II or a Leica M — two cameras with massive sensors and brilliant lenses. But lately, I’ve …

This wearable turns your fingers into a Bluetooth keyboard

As my fingers gently tap the right side of my head, I watch the letters pop up on the iPad in front of me: "A, E, I, O, U."<p>No, I hadn't suddenly become psychic. I'm wearing a finger strap called Tap that allows me to type on any surface using my hands.<p>I mean any surface.<p>As a demonstration of Tap's …

Wearable Tech

A collection of the best apps for your Apple smart watch

<i>The Apple smart watch is a nifty piece of wearable tech perfectly optimized for the on the go lifestyle. The following are the best apps for iOS</i> …

The user experience of blockchain

Blockchain will have a massive impact on banking, digital identity, smart contracts, digital voting, and decentralized notary. So what does this mean …