SG

248 Flips | 2 Magazines | 8 Likes | 30 Following | 5 Followers | @samgr | Keep up with SG on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “SG”

Which Half Is Wasted?

<i>Produced in partnership with</i> <i>NewcoShift</i><i>.</i><p>After nearly 10 years of research and reading more than 150 economic works on the topic of advertising, I’ve …

Reality TV

CarGurus completes $100m public offering

CarGurus has closed its initial public offering after a five-day share of sales which hoped to raise $100 million for the Auto Trader rival.<p>Reuters …

Profit

How News UK’s branded-content shop shows how ads work

News UK is taking inspiration from agencies on how to create branded content. In the last year, the publisher’s branded-content arm, Bridge Studio, …

First Evidence That Online Dating Is Changing the Nature of Society - MIT Technology Review

Not so long ago, nobody met a partner online. Then, in the 1990s, came the first dating websites.<p>Match.com went live in 1995. A new wave of dating …

Online Dating

12 tools to help you capture email addresses from your website

Building your email list should be a top priority for all marketers.<p>With Facebook continuing to limit how many people see your posts and Twitter …

Do Consumers Have A Right To Opt Out Of Advertising?

AdExchanger |"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s …

Digital Advertising

Return of the city-state

Nation-states came late to history, and there’s plenty of evidence to suggest they won’t make it to the end of the century<i>By Jamie Bartlett</i>Read at …

US ad trade bodies warn Apple's new Safari browser threatens the internet's economic model

Six major US advertising trade associations last week released an open letter outlining deep concerns about how Apple’s new Safari 11 browser treats …

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Australia

Tesla’s Growing Used Car Sales

<b>Published on</b> September 2nd, 2017 | <i>by Guest Contributor</i><p>0<p>Tesla’s Growing Used Car Sales<p>September 2nd, 2017 by <b>Guest Contributor</b><p>Originally published on</i> …

Caring for Your Introvert

The habits and needs of a little-understood group<p>Do you know someone who needs hours alone every day? Who loves quiet conversations about feelings or ideas, and can give a dynamite presentation to a big audience, but seems awkward in groups and maladroit at small talk? Who has to be dragged to …

Personality

Do you use the internet at work for personal reasons? You might be a 'cyberloafer'

Sending personal emails, a bit of online shopping, checking out your friend's holiday snaps on Facebook: if you break up your work day with online …

Ultimate Guide to Regular Expressions in Google Analytics

Regular expressions, at first they seem daunting. You realize how powerful they are once you get used to them. It might take a while, but it is …

Here's How Some Of The Weirdest And Darkest Stock Photos Came To Be

Why does that stock photo even exist? Here's why.<p>Much like how a Supreme Court justice once said he couldn't define pornography but he knew it when he saw it, you pretty much can't miss a stock photo when you see one.<p>And, also like porn, stock photos seem to follow the rule that if you can think of …

Introducing Ads Data Hub: Next generation insights and reporting

Tower of human skulls found in Mexico City dig casts light on Aztec sacrifices

• Archaeologists find more than 650 skulls near site of Templo Mayor<br>• Presence of skulls of women and children is ‘a first’, says scientist<p>A tower of human skulls unearthed beneath the heart of Mexico City has raised new questions about the culture of sacrifice in the Aztec empire, after crania of …

5 Tips To Take Private Exchange & Your Programmatic Marketing Mix To The Next Level

Deals conducted through private exchange offer a number of advantages for today’s marketers, such as providing more control and priority access to …

Marketing

Outbrain acquires programmatic platform Zemanta

Native advertising and discovery service Outbrain has acquired programmatic advertising platform Zemata<p><b>Outbrain Acquires Zemanta, the leading</b> …

Three reasons mobile marketers need to pay attention to iOS 11’s new App Store

With the 10th anniversary of the iPhone comes a shiny new version of iOS 11, due to be released in September 2017. There is a range of updates that …

Dear Slack, Get over Microsoft. You have a bigger problem.

On November 2, 2016, Microsoft officially launched <b>Microsoft Teams</b> (a chat-based workspace Software as a Service) that ties into its existing Office …

Microsoft’s Monopoly Hangover

Microsoft announced something very impressive last week: revenue for the company’s 2017 fiscal year (which ended June 30) increased 5% …

A Primer on Critical Mass: Identifying Inflection Points

The BasicsSometimes it can seem as if drastic changes happen at random.One moment a country is stable; the next, a revolution begins and the …

How Bach Will Save Your Soul: German Philosopher Josef Pieper on the Hidden Source of Music’s Supreme Power

“Music opens a path into the realm of silence.”<p>Some of humanity’s greatest and most fertile minds — including Oliver Sacks, Walt Whitman, Virginia Woolf, Kurt Vonnegut, Susan Sontag, Aldous Huxley, and Friedrich Nietzsche — have contemplated the power of music, and yet the question of why music …

Introducing Petty

Anthony Scaramucci Called Me to Unload About White House Leakers, Reince Priebus, and Steve Bannon

He started by threatening to fire the entire White House communications staff. It escalated from there.<p>On Wednesday night, I received a phone call from Anthony Scaramucci, the new White House communications director. He wasn’t happy. Earlier in the night, I’d tweeted, citing a “senior White House …

Donald Trump

Brody File Video Exclusive: Donald Trump Exclaims, "God Is The Ultimate!"

The Brody File continues to roll out a few more clips from our exclusive golf course interview with Donald Trump that was done last week on his …

Donald Trump

The data that transformed AI research—and possibly the world

In 2006, Fei-Fei Li started ruminating on an idea.<p>Li, a newly-minted computer science professor at University of Illinois Urbana-Champaign, saw her colleagues across academia and the AI industry hammering away at the same concept: a better algorithm would make better decisions, regardless of the …

Deep Learning

Comments and the discourse of distraction

At what point does a hangover become cirrhosis? Perhaps it was the revolting public kicking of Yassmin Abdel-Magied, or MP Craig Kelly’s claim that …

Human Rights

Google's been running a secret test to detect bogus ads — and its findings should make the industry nervous

The digital-advertising industry is looking to stamp out bogus ad inventory, like websites that claim to be premium brands but are actually sites the average person hardly ever visits.<p>Google, with help from some media giants, is taking the lead. The company is pushing an industry initiative called …

AdTech