Salar Yamini

58 Flips | 4 Magazines | 5 Likes | 2 Following | 18 Followers | @salaryamini | Attorney marketing and branding specialist. Helping firms attain their business goals faster.

Healthy Dips You Can Make with Basically Any Vegetable

Your Super Bowl snack plan is here.<p>Super Bowl Sunday definitely doesn't need to be a day for healthy eating, but we can still add a few more veggies to the spread. The best place to sneak them in? A couple healthy dips. There's a lot to love about this easy roasted vegetable dip recipe: the …

Food

Google’s warning to mobile publishers: Slow-loading pages will see reduced rank

If you do a Google search on your smartphone, pages that take forever to load might not show up anywhere near the top of the results. That is, unless the page is so relevant that not including it in the results would be a disservice to the user, Google said in a blog post today.<p>The ranking tweak, …

Top 10 Probiotic Foods to Eat for a Super Healthy Body

The human body has evolved to become a self-organizing and self-healing organism that conceives of truly magnificent ways to maintain vitality. One …

Wellness

6 Simple Ways to Improve Your Web Content | Inc.com

<i>By Peter Boyd, president of PaperStreet Web Design.</i><p>Creating great website content (content that converts and that your visitors will want to read and share) is not impossible. Even if you work in a field that most people consider dull, stuffy or technical, you can produce content that is …

Infographics

4 Anti-Inflammatory Breakfasts Docs Say You Should Eat To Rid Of Belly Fat

“Anti-inflammatory foods can make a significant difference when trying to shed some pounds and belly fat,” says Dr. Luiza Petre, MD, director of the …

10 Vegetarian Soup Recipes So Good Even Staunch Carnivores Will Want Seconds

We've already professed our love of soup on multiple occasions this season (see decadent cauliflower soup recipes and low-carb soup recipes for …

Cooking

Here's a List of the Top Internet Marketing Strategies for Your Business

The Top Internet Marketing Strategies for Your Business<p>Updated November 18, 2017<p>As digital marketing is becoming more and more necessary for a …

Why I Think Social Media Is For Branding and Engagement, Not Traffic or Revenue

<b>Social media is changing.</b><p>It used to be a one-to-many channel. Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, …

Facebook found a new way to identify spam and false news articles in your News Feed

People who post 50-plus times per day are likely sharing spam or false news, Facebook says.<p>Facebook has a new way of identifying false news and spam in users’ feeds, and it’s changing its News Feed algorithm again to try and remove that content from view.<p>Facebook claims that users who post a lot — …

4 Under the Radar Things That Can Hurt Local Optimization | Inc.com

Local optimization is extremely important for businesses with an actual storefront, and the research proves it:<p>50% of consumers who conduct a local search on their smartphone visit a store within a day<br>• 34% of consumers who search from a desktop/tablet visit a store within a day<br>• 18% of local mobile …

Small Business

5 Ways to Generate Word-of-Mouth as a Small Business

Ninety-two percent of consumers trust referrals from people they know, and 77 percent of consumers are more likely to buy a new product when learning about it from friends or family.<p>This story originally appeared on Bizness Apps<p>Humans rely on their network to make decisions about where to go, what …

Top 7 social media influencers who are killing it

Since the launch of the internet, brands have been taking their businesses online and utilizing the many benefits that online marketing has for them. As the Internet grew, more and more brands have started to take it upon themselves to promote their content on the internet to attract more customers …

Marketing

Content Creation Checklist: 7 Steps to Get You Started

Content development is an art.<p>This story originally appeared on PR Newswire's Small Business PR Toolkit<p>Content development is an art. It's a lot more than starting with a topic, writing down some words and hitting publish. When writers start out developing a new piece of content, it's a process.<p>In …

How Apple’s iPhone changed the world: 10 years in 10 charts

Everything has changed.<p>Apple’s first iPhone was released 10 years ago this week — on June 29, 2007. While it wasn’t the first smartphone, it leapfrogged far beyond the competition and launched the mobile revolution. Few industries or societies have been left unchanged.<p>Here are 10 charts that show …

The Step-by-Step Guide to Making Money from Instagram

Instagram is a force of nature.What was merely a photo-sharing app initially has become one of the top social media platforms in less than seven …

Marketing

6 Must-Do's for Effective Social Media Marketing

Six marketing experts give their best advice on how to grow an audience, regardless of your budget.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>A lot of businesses do social media marketing wrong. They hear everyone screaming, “You must have a social media presence,” but what that …

How to Tackle the 4Ws of Marketing Content Creation With Data

As with most undertakings, before you begin writing or otherwise creating content, you should ask yourself some stock questions: why, what, when, and …

Why Traditional SEO Is Dying

Life seemed simpler back in the early days of online search. Users relied on search engines to look up information, instead of apps and social media channels like they do now. Back then, brands simply needed to insert the right keywords in the right places to rank well in search results. But, …

4 Simple Steps for Creating a Social Editorial Calendar

There’s no possible way that you can spend every waking moment managing your brand’s social media presence—at least not without suffering from some …

5 Proven Growth Marketing Tips To Double Your Sales

There is a saying that if you aren’t growing you’re dying.<p>As an entrepreneur that mindset is vital for survival. Growing sales in todays digital …

Marketing

The Most Important Google Search Rank Factors [Infographic]

Ranking among the top Google search results is increasingly driven by dynamic factors, such as content relevance and user intent, rather than static …

Google Voice Search Gets Smarter, Now Understands Complex Questions And Their Meaning

If voice-based assistants are to become the primary way we interact with our devices now and in the future, then Google has just upped the ante in the battle between its own voice search functionality and that of rival mobile assistants like Apple’s Siri or Microsoft’s Cortana. While Google’s app …

11 Analytics Tools to Supercharge Your Small Business Social Media Marketing

When it comes to social media and online marketing, small business has huge disadvantage compared to big corporation. Small business does not have …

Facebook and Twitter User Behavior Changes: New Research

Shares 3K<p>Is your business on Facebook and Twitter?<p>Have you considered sharing news with your audience?<p>Research indicates that people are using …

Measured Ad Spending in the U.S. Slips 3.9% in Q2 — Kantar Media

By<p>Nathalie Tadena<p>Nathalie Tadena<p>The Wall Street Journal<p>Biography<p>@nftadena<p>nathalie.tadena<p>Google+<p>Nathalie.Tadena@wsj.com<p>Advertisers in the U.S. pulled back on most types of traditional media as well as on online desktop display ads in the second quarter, according to a new report from Kantar …

Digital Advertising

Facebook now lets you measure multiple ad campaigns to see which is most effective

Facebook is giving its advertisers a better way to understand which campaigns are most effectively helping them meet their goals. The social networking company is making updates to its Conversion Lift measurement tool that can evaluate and compare multiple Facebook Ads.<p>But that’s not all. …

Marketing

China’s slumping economy a bigger threat to Australia than its plunging stock market

This week the Chinese stock market has plunged more than 17% in three days. While its value still remains higher than it was a year ago, the fall in value is a reflection that China’s economy is undergoing a tough transition, with lower economic growth. For Australia, the plunging Chinese stock …

Stock Markets

The Small Business Guide to Creating a Perfect Logo

Your logo is not just a picture; it's your brand's identity. Used in virtually all marketing materials, from your website and business cards to advertisements and social media, it plays a prominent role not only in people remembering your brand, but how they perceive the value of it.<p>If you want to …

6 Things Successful CEOs Do to Create Powerful Personal Brands | Inc.com

As a CEO or senior executive, you may think that when it comes to branding, your company should be the focus. However, as someone so closely tied to your corporate brand, your personal brand is just as important. As digital research becomes both easier to accomplish and more sophisticated in its …

Public Relations