Rubin Daydreams

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10 Beauty Products You Haven't Been Using Properly

With a new beauty product popping up practically every day, learning how to properly use certain items can get overwhelming. Sure, we're being …

The Best Eyeshadow Shades to Enhance Your Eye Color

Easy update, major impact.<p>When it comes to amping up your eye color, choosing therighteyeshadowshade is key. Here, Dae Sik Son, celebrity makeup artist and co-founder of Korean beauty brand Son & Park, reveals which shades will enhance your irises.

12 Ways to Look Hot and Feel Cool This Summer

The 46 Most Iconic Red Hair Moments of All Time

From Judy Garland to Janet Jackson.<p>Whether they've made us laugh, swoon, or reminisce, all these celebrities have one thing in common: They experimented with red hair. Here, a look back at the most striking reds through the decades.

Use I <3 Lasting Finish brights to complete a festival look - it's the perfect excuse to be bold with colours!

10 Summer Beauty Products Under $10

The top wallet-friendly products that'll make you look like a million bucks this season.<p>Now you can try out our favorite summertime staples without having to dip into your hard-earned vacation fund. Here, we've hand-selected the top wallet-friendly products that'll still make you look like a …

Lady of the House: Kate Mara

The 'House of Cards' star takes a break from chasing Capitol Hill intrigue to cozy up to the season's most covetable pieces<p>The <i>House of Cards</i> star takes a break from chasing Capitol Hill intrigue to cozy up to the season's most covetable pieces—and dish about ambition and her little sister, Rooney

ELLE’s top 10 Winona films

The actress is back<p>Winona Ryder is back on the big screen this week in new thriller <i>The Iceman</i>, playing the wife of notorious real-life hitman Richard …