Romain Rainaut

102 Flips | 1 Magazine | 5 Following | 9 Followers | @romainrainaut | Keep up with Romain Rainaut on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Romain Rainaut”

What’s With All The Yoga Pants?

Denim sales are down, the athleisure trend is hot, and everybody’s vying for a piece of the Lululemon market.<p>There was a time when wearing anything less than a tweed jacket or a tailored shift left you underdressed in a college classroom or office, but those days are long gone. Since the 1960s, …

The Story Behind Kit and Ace, an Athleisure Followup to Lululemon

Shannon and J.J. Wilson are making elevated basics in high-tech fabrics for people who live a "full-contact lifestyle."<p>Author:<p>Publish date:<p>Early this …

Who Said Sportswear Is Just for the Gym?

Just in time for the bleak middle of winter blues, the union of style and fitness has resulted in a new hybrid trend that can be seen anywhere from the gym to the runway.<p>Just in time for the bleak middle of winter blues, the union of style and fitness has resulted in a new hybrid trend that can be …

Sportswear

Athleisure Runs Up the Score with Even More Designers and Collaborations

When big sports competitions roll around, apparel stores like to get in on the action.<p>Apparel retailers often shape licensed apparel with the rest of …

This 15-Minute Morning Yoga Routine Wakes You Up Better Than Coffee

Ever wonder how every yoga instructor you meet has more energy than Jess on <i>New Girl</i>, even at a 7 a.m. class? Yeah, coffee (or green tea) may play a …

Yoga

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Game On! 10 Buzzworthy New Sportswear Collections

Gone are the days when workout wear was relegated to sad old gym bags and ratty T-shirts. Today's approach to athletic apparel is chic, modern, and investment-worthy—just recall how Chanel and Christian Dior placed sneakers on the runway alongside their frothy and fanciful creations during their …

Clothing

Under Armour overtakes Adidas in U.S. sportswear

Adidas AG lost its No. 2 position in the ultracompetitive U.S. sportswear market last year to ascendant Under Armour Inc., which increased sales in …

Activewear Sales Gain Momentum in Apparel Market

The activewear business is on fire.<p>Consumer demand has been building significantly since 2012 for stylish, dual-purpose activewear separates that can …

The Chicest Gear for Every Workout

A fashionable incentive to keep your fitness resolutions<p>How are those New Year's fitness goals working out? If you're like the rest of us, you've probably resolved to get active or at least to take the stairs more often. (If you feel the burn after walking up five flights that counts as a workout, …

Stella McCartney and Adidas to Debut Younger Athletic Line

It's cool girl activewear for under $100.<p>Author:<p>Publish date:<p>After 10 years of successful collaborations with Adidas, Stella McCartney is releasing a …

Let's Get Physical! 31 Fantastically Cute Gym Looks

Clothing

Athleisure rules: The rise of leggings, yoga togs and anything but pants

Here’s one thing to worry about less in the New Year: changing outfits.<p>Athleisure, the fashion craze that’s transformed activewear from 24 Hour Fitness to 24-hour wear, has women donning sporty SoulCyle designs for the cubicle or cocktails. If conventional sweatpants are a sign of defeat, as Chanel …

Britt's Picks

More reflectivity is on the way, in addition to new colors Dark Cherry, Dark Wren, and Deep Camo.<p>The Let's Get Visible Hoodie is shown with …

Athleisure: Beyoncé + Topshop = surefire style trend

The overspill bag may finally be about to hit the dust. If fashion goes the way experts predict, you will no longer need something to carry that gym kit around with you. Because, get this, you’ll be wearing it all day.<p>Athleisure is the buzzword of the fashion industry – a hybrid of sportswear and …

Monreal London For Hotel Costes

Hotel Costes, the moody, low-lit Parisian hotel, has tapped the British activewear label Monreal London to dress the staff at its gym and spa. The …

For the Activewear Market, There’s No Way But Up

A range of retailers, from H&M to Tory Burch, are following the likes of Lululemon and Nike into the fast-expanding fashion-meets-fitness sweet</b> …

Athletic apparel: Outperforming the competition in 2014

by<p>John Kell<p>Growing demand for activewear, the sporty fashion for both the gym and the streets, has lifted sales for makers of the clothing and the …

Athletic Apparel Is Lapping the Broader Retail Industry

This story originally appeared on Fortune Magazine<p>Growing demand for activewear, the sporty fashion for both the gym and the streets, has lifted sales for makers of the clothing and the retailers that sell it.<p>Athletic gear, you might say, is running laps around the competition – doing even better …

Work It Out: Nail the Athleisure Trend with These 9 Key Looks

Want to nail the athleisure trend? No sweat. Go from a major workout session straight to the streets in these versatile, high-performance pieces.<p>The …

Top 10 Moments in Activewear in 2014

According to the NPD Group, men’s and women’s activewear has grown to a $28.7 billion business in the U.S., up nearly 9 percent in the last 12 …

Retailers rush to tap Millennial 'athleisure' market

<i>CORRECTIONS & CLARIFICATIONS: A previous version of this story had the incorrect number of Athleta stores, the correct number is 92.</i><p>Retailers such as Ann Inc., parent company of Ann Taylor and Loft , once swarming with working women shopping for the ultimate in navy blue skirt suits, are launching …

Cheyney Group Marketing News: Nike Orders Decline

Cheyney Group Marketing News: Nike Orders Decline<p>Nike, the largest provider of sporting gear in the world has slid the most in the last couple of quarters after orders has failed to measure up to analysts' forecasts, mainly because of the slow demand from emerging markets.<p>A primary factor which contributed in the fairly high expectations is the good performance of Nike shares in the previous year. According to Cheyney Group Marketing's statement, orders for Nike gear have previously been on an …

The Activewear Category is Taking Over - MISSBISH - Women's Fashion, Fitness & Lifestyle Magazine

The trend of dressing like you're on the way to the gym or coming from a class is quickly turning into a mainstay. The movement of ath-leisure, a new …

Carrie Underwood

Move It, Shake It: 3 Texas-Based ActiveWear Brands You Need to Know

From office party spreads to large family gatherings, the holidays usher in merriment with tasty cocktails, delectable desserts, and sugary …

Grown-up streetwear – in pictures

There’s sportswear, there’s athleisure and then there’s this – luxe, casual streetwear. Practical, modern, colourful with an added edge. You know, for grownups

On Our Radar: Lucas Hugh Spectra Collection

Luxury activewear brand Lucas Hugh has established itself as a company that provides <b>technical performance pieces with uncompromising style and</b> …

Athletic Apparel