Robert Williger

205 Flips | 19 Magazines | 17 Following | 73 Followers | @robertwilliger | US Army Veteran with interests and experience in customer service, sales, marketing, technology, startups, and writing. Always reading and learning

The Surprisingly Easy Content Curation Framework Used by the Pros

Imagine this:<p>In an event calendar, you come across a Star Wars exhibit at the local art gallery.<p>You arrive expecting to see beautiful, professional …

Color Psychology In Marketing: The Complete Guide [Free Download]

In content marketing, color is an emotional cue.<p>In an ocean of content marketing, color can help yours stand out.<p>It’s what gets your audience to see …

PTSD is not a f***ing expression.

Almost daily, I read in an email, hear in a podcast, or read in a blog post something like, “Wow, I have PTSD from all these emails.” Or,”I think my …

7 Expert Copywriting Tips for Growth Hackers

How did the copy on your website become the copy on your website?<p>Don’t know? That’s the case for a lot of folks, and for many of the websites I’ve …

12 Jaw-Dropping Ways You Can Use Social Proof to Grow Your Business

A lot of your behavior can be explained by an interesting psychological phenomenon that marketers use constantly.<p>It’s called social proof.<p>Social …

Your Guide to Creating & Publishing Evergreen Content (A Key to Great Rankings)

One of the most important rules of content creation is that you should include a strong amount of short, long-form, visual, and, what’s known as</i> …

How to Go Viral (and Not Regret It)

This is an epic superpost. It&rsquo;s taken me six months of blood, sweat, and tears to write. And I&rsquo;m so pumped to share it with you …

How to go from idea to your first dollar.

Whenever I’m testing a new business model or new feature, I always think, “What’s the fastest way for me to get enough information to validate or …

How I Would Growth Hack a Barbershop

“ A friend of mine sent me this video about a salon in west London that attracts customers from all over the world. The trick? They used a picture of …

How to Find 10K Sales Prospects in 10 Minutes

<b>X-Ray Searching</b> for sales prospects is a genius LinkedIn hack, especially for outbound sales development reps (SDRs) that have a limited LinkedIn …

Google Search

How to Steal Killer Sales Copy Straight from Your Prospects’ Mouths

The best copywriters in the world are thieves and frauds.<p>We’re <i>thieves</i> because we steal words from our customers and prospects. We’re <i>frauds</i> because we …

Jared, Author at EmailSalesMachine.com

Have Some Fun With Your Copy

A great question asked on Yes.No (you are using that site I hope) was how do you create a fun user experience with copy. Here is a link to my answer …

Route360° : Open Source JavaScript-API for Location Analysis based on travel times

<b>Make it simple, please! It is time for a new generation of location planning tools</b><p>Web mapping has gone mainstream for a while now. Rather well-known …

Web Cartography: Embedding Custom Icons in Your Leaflet Map

This video is a supplemental component to the textbook “Web Cartography: Map Design for Interactive and Mobile Devices” by Ian Muehlenhaus, CRC …

9 Reasons Why TrueView is a Brilliant Platform for Inbound Marketers

10 Marketing Lessons from the Top 50 B2B Marketing Brands

You can preach best practices left and right, but they don’t mean anything without actual examples to back them up.So when the team at Kapost sat …

30-day trial? 14-day? Freemium? Here’s why it probably doesn’t matter - All others bring data

<i>2/29/2016 update – We’ve had a number of requests to expand on this post and provide examples of behavior-based conversion incentives. We decided to</i> …

Product Management

How to Craft the Perfect Outreach Email

Last week I launched our new email outreach tool called Connector App. What better way than to celebrate than writing a blog post on how to write the …

101 Badass Quotes About Life

<b>If you’d like to add any of your favorite quotes about life, please share ’em in the comment section down below</b><p>From Dr. Seuss to Metallica. Enjoy…<p>1. …

How to Write with Persuasion

• What is the goal? What action do you need the reader to take? It is critical that you identify this before you start to write. If you are not sure …

The Automatic Kickass Headline Generator, by Sumo

You want your articles to get clicked on and read, right? Well the absolute first step to making that happen is <b>having a kickass headline</b>.<p>Every …

Marketing

How to Create Your First Content Upgrade In 10 Minutes

You’ve already read articles about what content upgrades are and about how they can help to increase opt-in rates to your mailing list by up to</b> …

Web Design

Year-End Roundup

Sunday, 2:15pm<br>Reno, NV<br>“<i>I love, I love, I love my calendar girl…</i>” (icky pop song from last century)Howdy…Every December, I like to root through my …

The 3-Second Website Test You Should Try

Click here to read the full article →Another rocking post from Men With Pens! <br>The 3-Second Website Test You Should Try first appeared on Men With …

What Most Marketers Are Missing in Their Drip Emails

Marketing is like gardening or farming. Whether it’s leads, new users, or paying customers — your job is to nurture newbies to develop into great big …