Rodolfo Amaya

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How to Write a Great Business Plan

Few areas of business attract as much attention as new ventures, and few aspects of new-venture creation attract as much attention as the business plan. Countless books and articles in the popular press dissect the topic. A growing number of annual business-plan contests are springing up across the …

The Essential Guide to Crafting a Work Email

You, like me, probably rattle off emails quickly, all day (and sometimes all night) long. And that means the people receiving your emails are doing exactly the same thing. Whether this is good or bad for us, generally speaking, is an open question. But until we all get better at dealing with email …

Campaign

14 Short Videos That Will Make You Unstoppable

Watch these videos and you'll become more motivated and inspired than you ever thought possible.<p>Sometimes even successful people need some extra juice to keep moving. In my own search for inspiration and motivation, I watched over a hundred videos to find these 15 gems.<p>1. How to stop screwing …

7 Steps To Take For A Social Media Strategy - #infographic

Business Insider estimates that Americans spend more of their time on social media than any other online activity, including email. Because of this …

A Beginner’s Guide to Google Analytics Remarketing from an ex-Googler

Start from these 3 easy and powerful lists<p>In the context of Paid Acquisition, the power of Remarketing is undeniable. Being able to interact with …

Back from the brink: five successful rebrands and why they worked

Photograph: Mark Renders/Getty Images<p>Stella Artois shook off its negative image by launching a range of drinks under the softer brand name Artois.<p>276<p>http://static.guim.co.uk/sys-images/Guardian/Pix/pictures/2015/7/20/1437402439856/88a80868-7753-4684-b3ec-672e2d0f6d19-460x276.jpeg<p>460<p>Photograph: Mark …

Your Team Can’t Read Your Mind

Steven Moore for HBR<p>When you live or work with people for a while, it’s easy to assume that they can read your mind and that you can read theirs. Whether it’s a spouse or a long-time team member, you may presume that you know what they’re thinking and that you can save time and effort by not having …

Pilot Payment Program Launches in San Francisco

First, OpenTable made it simple to book a restaurant reservation at any time of day or night with just a few clicks. Now, we’re pleased to announce …

Seeking Safety In Numbers: Do Consumers Think And Choose Differently In Crowded Stores?

<i>This article is by Rob Tanner, assistant professor of marketing for the Wisconsin School of Business at the University of Wisconsin-Madison.</i><p>The last decade has seen a wave of research suggesting consumer behavior can often be determined entirely nonconsciously. For example, salesmen who subtly …

15 #SelfieOlympics Shots Worthy of a Gold Medal

Snapping a photo of yourself is now a competitive activity.<p>We're not sure just which Internet wormhole it crawled out of or how its weird momentum …

Where's the Best Place to Launch Your Startup?

SaaS and app startups can literally be anywhere in the world. With the cloud, both sales and support functions are virtual — a top-notch software …

The 21 Best Infographics Of 2013

One of the basic laws of quantum mechanics is that information can never entirely be lost, only assume other forms. One of the most exciting forms information can take is that of the infographic, and over the past 12 months, Co.Design has covered some of the prettiest, most innovative design …

The 16 Best Photo Essays Of 2013

One of the best things about writing for a website dedicated to art and design is you’re never short of great pictures to look at. Even by that standard, though, 2013 was an embarrassment of riches when it came to fantastic photography, and Co.Design was particularly lucky to be able to play host …

To Make Your Management Style Clear, Create a User's Manual

And as a bonus, use it as a conversation starter.<p>Your longtime employees understand your peeves and preferences so acutely that pleasing or annoying you is rarely done by accident. But what about new hires? How can they quickly learn what it's like to work for you and your organization?<p>One …

The most photographed places in the world

These are the most photographed places in the world according to Google Maps' Panoramio service, which collects geolocated images uploaded by Google …

The 40 Most Viral YouTube Videos of 2013

This year saw an epic catalogue of YouTube hits. From twerking to shaking to cute kids, 2013 had hundreds of viral trends to remember— some with …

Marketers Are Putting Their Money and Confidence in Social Media

Business to business (B2B) marketers are utilizing content marketing strategies more and more in the digital age to promote their brands. They're …

7 Movember Essentials - Ape to Gentleman

The 1st of Movember – and gentleman around the world, shave their facial hair in honour of this great charity. Essentially the aim is to raise funds …

Men's Fashion

What does your favorite coffee say about your personality?

Motivational Posters: Ernest Hemingway Edition | The Art of Manliness

I admittedly didn’t know much about Ernest Hemingway beyond his fine works of literature until I read Chris Hutcheson’s article, “The Hemingway You …

The Best Places To Eat In Seville

My decision to study abroad in Seville, Spain for five months this past semester was one of the best I've ever made. The College of Arts & Sciences at Cornell University, where I attend school, only gave me the option to live in a home-stay if I wanted to study in Seville. So, one of my best …

How to Make Perfect Coffee

The science of what makes coffee great<p><i>Coffee has become recognized as a human necessity. It is no longer a luxury or an indulgence; it is a corollary of human energy and human efficiency.</i><p><i>-</i> William H. Ukers, <i>All About Coffee</i> (1922)<p>It was November 23, 2010. We were in Surf City, North Carolina, …