Rosa Melville

32 Flips | 4 Magazines | 2 Likes | 10 Following | 6 Followers | @rmelville | Keep up with Rosa Melville on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Rosa Melville”

How to Nudge Customers Closer to Purchase, 4 Subtle Ways

With digital marketing, there are some direct benefits. The indirect benefits, however, are more. While the advantage of new age marketing methods, …

What is Considered a Good Bandwidth for Today's Businesses?

A simple definition of bandwidth is the speed at which you get access to the Internet.<p>Businesses often find themselves using the same Internet …

4 Killer Sources of Small Business Funding

The funding landscape has changed drastically over the past several years for small businesses. Look at legislation like the Jumpstart Our Business …

Build a Successful Business Team With These 5 Tips

As a solopreneur, you can only do so much. But as your business grows, you’ll need to expand your staff. Finding and hiring the right people will …

Franchise Players: How This Popcorn Franchisee Gets Business Popping

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>Franchise Players</i> <i>is Entrepreneur’s Q&A interview column that puts the spotlight on franchisees. If you're a franchisee with advice and tips to share, email ktaylor@entrepreneur.com.</i><p>After more than 20 years as an executive in the …

My Portfolios - Finance Portfolio

Beware of These 10 Franchise Ownership Myths

This story originally appeared on The Franchise King<p>You owe it to yourself and your family to read my list of <b>the top 10 franchise business ownership myths</b>.<p>If you don’t read them-and understand <i>why</i> they are myths, something bad could come your way and it’s going to involve a very loud sucking</b> …

How Do You Rank More Than 3,000 Franchise Brands?

<i>The following post is by Peter Schwarzer, director of research at FRANdata.</i><p>A best and worst of franchising list is tricky to put together. The methodology is just as important as the objective of the ranking. For the FORBES “best” and “worst” in franchising, FRANdata considered demand for the …

Why You Need to Share Your Finances to Buy a Franchise

This story originally appeared on The Franchise King<p>If the thought of sharing your financial information with others makes you nervous, don’t search for a franchise to own. It will be a complete waste of your time.<p>It will also be a complete waste of time for the franchise development department of …

11 Ways to Successfully Promote Your New Book

Writing a book is hard work. But after the ink has dried, your real work is just beginning. After all, you want people to appreciate and learn from …

Use This Checklist When Changing Your Logo

You finally approved the new company logo and now you can sit back and get back to running your business. Sorry to be the bearer of bad news, but …

Be Great by Learning What Great Brands Do

There are many who think that if they hire a great graphic designer to create their logo and website, that they would have established a great brand; …

55 Email Marketing Tools For Small Businesses To Use

These days, marketing has seen a big shift from email to social media, because of the big opportunities there. To some, the idea of email marketing …

15 Best Marketplaces to Find Skilled Freelance Writers

As more and more business owners turn to content marketing strategies, the demand for talented writers is rising. But finding the cream of the crop …

The Amazing Reason to Include Video in Your Next Email

If you include a video in your next email, there’s a 96 percent greater chance the recipient will click through. Also, when someone looks you up …

Thrive15: Learn About Business In 15 Minute Bursts

A new educational platform launching next month, called Thrive15, aims to educate people about creating a business. And it does so without the need …

Lana Khavinson of LinkedIn: How Small Businesses are Using LinkedIn

Lana Khavinson, Small Business Segment Marketing Lead for LinkedIn, discusses a recent report regarding how small businesses are using social media …

So You Think You Want to Be an Entrepreneur?

You read sites like Entrepreneur, Inc. and VentureBeat religiously. Guys like Seth Godin, Sean Ellis and Andrew Chen are your idols. You’ve got a …

5 Possible Outcomes in Franchise Ownership

It always helps to have a goal or two in mind when pursuing something big, like becoming the owner of a franchise business – any business. Do you …

10 Things to Prepare Before Attending a Conference

I’m starting a time of year when I will be travelling to key conferences that I’m really looking forward to attending. I have learned over the years …

How to Use Email Marketing to Segment Customers and Generate Loyalty

You may have heard the saying “the money is in the list” and I’m willing to bet that the first place your mind went is to thinking that a bigger list …

Market first, code later

How the full-stack marketer breaks the rules to get started<p>Most startup projects fail because they never even get off the ground. Ideas stay in the …

Product Management

How I Went From 0 to $50k on the App Store(s)

I've been meaning to write this post for awhile and I got the push I needed with this 10k Bootstrap Challenge on HN today. It reminded me of my start …

Does Your Logo Meet These Five Brand Rules?

Many small businesses have inherited a logo from "back in the day," when nobody had time to really put together something proper. It stuck around and …

7 Things to Think About Before Creating a Logo for your Startup

It doesn’t matter if you’re working with a top-tier design firm or going at it alone with dusty copy of CS5, creating a logo can be a challenging process for anyone. This is especially true if you’re designing for your own startup — it’s difficult enough to run a company, let alone break its entire …

10 Things I Wish I’d Known Before Starting a Web Design Business — SitePoint

Freelancing on the side to earn extra income is all well and good. But if you want to start a business that generates a full-time income, here are …

10 Creative Examples of Branding & Identity Designs

Brand awareness is key to making your business stand out amongst the competition. If someone can immediately recognize your logo, mascot, or design, …

10 things you should NEVER ask a designer

Clients – you've got to love them. Except when you secretly want to strangle them.<p>Yes, of course, clients are the people who pay our wages, and so …

Responsive One Page Website Designs | Web Design

Beautiful and inspiring examples of responsive, one page website designs. Modern single page web design is perfect for showcasing your work in a …

52 Unique Business Brochure Designs

AD<p>A brochure is one of the most important tools in marketing, especially small business marketing. Here’s are some inspiring <b>business brochure designs</b>.<p>…