Social Media, SEO und Conversion

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Leading and Learning: How to Feed a Community

When I started this blog in April 2006, little did I understand about how a community works. I would write posts each week only to be read by my …

Leadership

Exclusive: The Number That Explains Snap’s New Strategy

New user data reveals how–and where–people snap.<p>Eighty percent. It’s a high metric for just about any type of user behavior. It’s also the percentage of Snap’s 173 million daily users who have taken snaps at restaurants, the company reveals to <i>Co.Design</i> in a commissioned data set it is sharing for …

Marketing

The Online Wild West Is Over - Facebook Finally Implements Content Moderation

Amid the fallout from the Russia-ad scandal & subsequent congressional investigation, Facebook is exploring ways to revamp content moderation on its …

Advertising

16 Visual Storytelling Tips to Give Your Content Marketing a Boost

The numbers are staggering – marketers are investing heavily in visual content:• 74% of marketers use visual assets in their social media marketing – …

Social Media Marketing

12 Unconventional Content Marketing Tactics You Have to Try

Content marketing is effective. That’s no secret.Blogging, podcasts, videos, and infographics clutter the Internet. And with limited first-page …

Marketing

15 Content Marketing Tools You Can’t Live Without

As many as 88% of B2B marketers use content marketing as part of their marketing strategy.<p>Are you part of that 88%?<p>If you are, you’re probably well …

Digital Marketing

8 Reasons Every Small Business Should Utilize Content Marketing

Paid advertising has long been a reliable tactic for customer acquisition.<p>As retargeting has exploded, ads have even helped growing businesses retain …

Digital Marketing

9 Content Marketing Trends to Look Forward to in 2018

Organizations that have made consistent and sound investments in content marketing in recent years are reporting those investments paying …

News Use Across Social Media Platforms 2017

As of August 2017, two-thirds (67%) of Americans report that they get at least some of their news on social media – with two-in-ten doing so often, …

26 Content Marketing Changes You Need to Make Immediately

Chances are, you’re looking to improve the results from your content marketing.<p>Maybe you want to get more visitors, convert more leads, or make more …

Why I left Medium and moved back to my own domain

When I’ve started writing my stories on Medium it felt really​ good. Medium was the perfect “<i>medium</i>” to share your thoughts with all your followers. …

Why I Think Social Media Is For Branding and Engagement, Not Traffic or Revenue

<b>Social media is changing.</b><p>It used to be a one-to-many channel. Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, …

How to write perfect Facebook headlines

Your content lives or dies on the strength of its headlines, and a new study has revealed what phrases generate the strongest engagement on …

Digital Marketing

How Adidas Creates Moments of Relevance

When we launched the adidas content hub, www.GamePlan-A.com, in May 2016, we put culture at the core of our content marketing strategy. The goal of …

Digital Marketing

The Facebook Algorithm Mom Problem

POSSE<p>For quite a while now, I’ve been publishing most of my content to my personal website first and syndicating copies of it to social media silos …

Top Services to Build an Appealing Website in a Short Time

Inspired Magazine <br>Inspired Magazine - creativity & inspiration dailyWhether you are a business owner willing to establish secure web presence or a …

Web Design

How to use Instagram Stories like a pro

Make the move from Snapchat<p>Let’s face it, Snapchat is facing some serious, constant competition from Instagram. While the company is nowhere near down and out, brands and individuals are increasingly shifting over to Instagram Stories for a variety of reasons. Instagram has been relentless about …

Instagram

The New York Times CEO on state of digital advertising: ‘Nightmarish joke’

Count The New York Times CEO Mark Thompson among those unhappy with the state of the digital ad market, beset by fraud, bots, bad ad placements and …

Advertising Industry

A millennial’s guide to killing it at Instagram

Are you furious that you only have thirty-four Instagram followers? Do you fantasize about becoming the next hottest influencer in comedy? Would you pay real money to know the secret formula of Insta-success? If you answered yes to any of those questions, yikes.<p>Just kidding, who wouldn’t want that? …

DJ Khaled

Stop All Social Media Activity (Organic) | Solve For A Profitable Reality

Life is short.It is time to point out an ugly truth, and to be the brave person that you are, the intelligent rational assessor of reality that you …

Marketing