Social Media, SEO und Conversion

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Why I left Medium and moved back to my own domain

When I’ve started writing my stories on Medium it felt really​ good. Medium was the perfect “<i>medium</i>” to share your thoughts with all your followers. …

John Gruber

Why I Think Social Media Is For Branding and Engagement, Not Traffic or Revenue

<b>Social media is changing.</b><p>It used to be a one-to-many channel. Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, …

Social Media Marketing

How to write perfect Facebook headlines

Your content lives or dies on the strength of its headlines, and a new study has revealed what phrases generate the strongest engagement on …

Digital Marketing

How Adidas Creates Moments of Relevance

When we launched the adidas content hub, www.GamePlan-A.com, in May 2016, we put culture at the core of our content marketing strategy. The goal of …

Digital Marketing

The Facebook Algorithm Mom Problem

POSSE<p>For quite a while now, I’ve been publishing most of my content to my personal website first and syndicating copies of it to social media silos …

Parenting

Top Services to Build an Appealing Website in a Short Time

Whether you are a business owner willing to establish secure web presence or a user aiming at finding co-thinkers on the web, you will hardly go …

Web Design

How to use Instagram Stories like a pro

Make the move from Snapchat<p>Let’s face it, Snapchat is facing some serious, constant competition from Instagram. While the company is nowhere near down and out, brands and individuals are increasingly shifting over to Instagram Stories for a variety of reasons. Instagram has been relentless about …

Social Media

The New York Times CEO on state of digital advertising: ‘Nightmarish joke’

Count The New York Times CEO Mark Thompson among those unhappy with the state of the digital ad market, beset by fraud, bots, bad ad placements and …

A millennial’s guide to killing it at Instagram

Are you furious that you only have thirty-four Instagram followers? Do you fantasize about becoming the next hottest influencer in comedy? Would you pay real money to know the secret formula of Insta-success? If you answered yes to any of those questions, yikes.<p>Just kidding, who wouldn’t want that? …

Gary Vaynerchuk

Stop All Social Media Activity (Organic) | Solve For A Profitable Reality

Life is short.It is time to point out an ugly truth, and to be the brave person that you are, the intelligent rational assessor of reality that you …

Marketing