Richard Hawkins

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The Behavioral Economics Of Stage Fright

A long while ago, I was mentoring a junior faculty member who, despite being a very knowledgeable and engaging speaker, was crippled by stage fright. She detested public speaking because it made her feel terrified. In part due to my urgings, she finally took beta blockers before giving …

Critical Thinking

How Behavioral Economics Helps Entrepreneurs—and March Madness Pickers

When March Madness starts this week, playing the office pool offers a chance to win a year’s worth of bragging rights and extra attention from the …

Psychology

The Three Rules Of Behavioral Economics That Can Lead To Success

Entrepreneurs know there’s little room in the startup process for error, and these three principles can help minimize it.<p>As just about every entrepreneur, business leader, or even ordinary job seeker knows, the success often comes with very thin margins of error. Look back on that big job you …

Employment

Could a tweet or a text increase college enrollment or student achievement?

Can a few text messages, a timely email or a letter increase college enrollment and student achievement? Such “nudges,” designed carefully using …

Why Mistakes Are Often Repeated

Several recent studies show how the brain fails to learn from past experience, dooming us to relive our errors.<p>If there’s anything that stings more than wasting good money on a subpar outing, it’s doing so repeatedly—but still, the depths of TripAdvisor teem with accounts of mistakes that were made …

The Brain

The White House Is Now Using Behavioral Economics to Improve Policy

Last week, President Obama signed an executive order officially codifying a new group called the Social and Behavioral Sciences Team.<p>The team has …

The White House

Behavioral Economist Richard Thaler on the Key to Retirement Savings

Getting people to build a nest egg is simple, Prof. Thaler says: Make it easier<p>If an economist can give us 10 reasons why it’s crucial to save for our retirement, a behavioral economist can give us 100 reasons why we still don’t.<p>Richard Thaler, a professor at the University of Chicago Booth School …

Retirement

What Makes Us Cheat? Three Classic Experiments from Behavioral Economics.

Watch entertaining reconstructions of classic experiments demonstrating our predisposition toward dishonesty.<br>Read More

Critical Thinking
Behavioral Economics

The Restaurant Essential That Beats All Your Tupperware

These rugged containers are the best thing for your leftovers<p>There is, and it’s those big, boxy hard-plastic food service containers with colorful …

Kitchens

Our Favorite Features of 2015

It's been an entertaining, enlightening, and, at times, hilarious year for features here at Serious Eats. From outgoing senior features editor Max Falkowitz's tale of sneaking real maple syrup into his favorite Log Cabin-serving diners via mini Irish whiskey bottles, to managing culinary director …

To This Day

The Best [Any Occasion Whatsoever] Cheesy, Bready Appetizer

When we made caramelized onion and Gruyère-stuffed pull-apart bread in the office (inspired by French onion soup and this jaw-dropping Kitchn tutorial), there was not one person who was <i>not</i> thrilled about it.<p>"I'm making this for Christmas!" said Allison.<br>"I'm making this for New Year's!" said …

15 Make-Ahead Soup Recipes That Will Warm You Up from Head to Toe

There’s nothing like coming home to a steamy bowl of soup after a day spent skiing on the slopes, a snowball fight with your friends or even just a blustery walk home from work. Soup will warm you up from head to toe, but who wants to spend an hour by the stove after a long day in the cold? Try …

Cooking

What Behavioral Science Reveals About the Iran Debate

Of all the findings in behavioral science, the most significant may be "loss aversion," the idea that people dislike losses a lot more than they like …

Before Beane

Somewhere in your favorite sports franchise’s front office, a team of analysts is teasing the truth out of a mess of misleading statistics. …

Die Hard

Press me! The buttons that lie to you

Does it help to push the buttons on pedestrian crossings, train doors and thermostats? Often the answer is “no”, as Chris Baraniuk discovers.<p>The tube pulls in to a busy station along the London Underground’s Central Line. It is early evening on a Thursday. A gaggle of commuters assembles inside and …

Psychology

Kid Rock Vs. StubHub

Ticket scalping is a form of “rent-seeking” in which powerful actors manipulate legislation to get something for nothing. So why is it about to be …

Arbitrator rules that MLB cannot punish Los Angeles Angels outfielder Josh Hamilton

NEW YORK -- Los Angeles Angels outfielder Josh Hamilton cannot be disciplined by Major League Baseball for his latest problems involving alcohol and …

Will Personalised Pricing Take E-Commerce Back to the Bazaar?

Fashion companies routinely tap personal data to tailor promotions and special offers to individual consumers. The same information can now be used …

eCommerce

America's Socialist Sports League: The NFL

Because revenues are spread evenly across franchises, owners don't gain much financially when their teams win.<p>Free agency in the National Football League began this month and a number of stars—Ndamukong Suh, DeMarco Murray, and Darrelle Revis—have found new employers. NFL fans everywhere love …

NFL

Isolation Play

It isn't Kobe's taunts or humiliating viral videos that have made this the toughest year of Jeremy Lin's life. It's the feeling that, as hard as he …