Visual communications

By Richard Binhammer | The visual Web and implications for how we communicate visually

23 Visual Storytelling Tips from Top Content Creators

Your audiences are inundated with content. How do you compete for attention when you have so much competition? Without a doubt, visual storytelling …

Storytelling

82% of Millennials Return to News Sites That Regularly Use Visuals

If you’re trying to get more millennials to click and stick around to read your news, make sure your article has visuals like photos and videos. …

Advertising Industry

Examples of Purpose-Driven Marketing and Social Media Activism Done Right

geralt / Pixabay<p>In the age of social media dominance, many companies are utilizing a tactic known as purpose-driven marketing to go beyond just …

Social Media Marketing

Activism, Brand Safety Key Discussion Points At ANA Masters Of Marketing

ORLANDO, Fla. — Procter & Gamble Chief Marketing Officer Marc Pritchard says brand building can be a force for good along with growth.<p>Pritchard …

16 Visual Storytelling Tips to Give Your Content Marketing a Boost

The numbers are staggering – marketers are investing heavily in visual content:• 74% of marketers use visual assets in their social media marketing – …

Social Media Marketing

Apple Acquires AI Tech That Can See a Photo’s Aethetics

Apple has quietly acquired a new French technology startup, Regaind, which specializes in AI and computer vision for analyzing photos. Apple’s Photos …

11 Tips for Visual Storytelling from the Pros

Visual storytelling is the way of the future. Already, studies show photos and videos increase audience engagement. Marketers are shifting their …

Storytelling

People Are More Drawn to Meaning in Photos Than Parts That Pop Out: Study

People’s eyes are more attracted to areas of photos that have more “meaning” than areas that “stick out.” That’s according to a newly published study …

How AI and image recognition are transforming social media marketing

Contributor Rob Begg discusses the explosion of visual content and how artificial intelligence and image recognition are making it easier for …

A Periodic Table of Visualization Methods