Visual communications

By Richard Binhammer | The visual Web and implications for how we communicate visually

How AI and image recognition are transforming social media marketing

Contributor Rob Begg discusses the explosion of visual content and how artificial intelligence and image recognition are making it easier for …

Social Media Marketing

A Periodic Table of Visualization Methods

Periodic Table

Why Blue Is the World’s Favorite Color

Artsy Editorial<p>By Abigail Cain<p>By the 1920s, researchers were just about ready to throw in the towel regarding that straightforward question, “What’s …

Color Wheel

The Planners Guide to Visual Thinking #6

A guide to the art of making creatives and clients ‘feel’ your insights.<p><i>“The truth isn’t the truth until people believe you, and they can’t believe</i> …

Creativity

World's Largest Startup Company Platform

Visualizing Insights: Telling a Story with a Chart

<i></i> <i>Leon Rausch, PRIME Research</i>At a time when everyone has data and everyone owns a “tool,” research-based “Actionable Insights” have emerged as the goal …

Analytics

We’re in the early stages of a visual revolution in journalism

It’s more than a pivot to video — it’s an evolution of text.<p>Reports of the death of the written word are greatly exaggerated. The much-lamented and much-snarked-about phrase “pivot to video" is, if I'm being honest, somewhat warranted — video advertising is becoming central to every digital media …

Journalism

Amazon Spark is a product discovery social network that looks like Instagram | Ars Technica

Amazon makes it easier to shop for desirable products you see in photos.<p>Amazon encourages product discovery in many ways, including all those …

Social Media

Visual Content and Social Media Marketing: New Research

Are you wondering how important visuals are in your social media posts? Do you want to know how other marketers approach visual marketing? In this …

Social Media Marketing

Instagram makes Stories more visual as it looks to keep users engaged

Instagram has made another update to its continually evolving Stories platform, allowing users to reply to their contacts with videos and photos …

How the iPhone transformed visual communication

Last week we celebrated the 10th anniversary of the first iPhone. Now, if Apple sticks to it usual schedule, we will all be anxiously awaiting the …

Mobile

The future of search is visual. This is interesting. From Mary Meeker's report - https://t.co/9r0rgvx6aG

Google's CEO Doesn't Use Bullet Points and Neither Should You

Google's Sundar Pichai gives a master class for creating simple, engaging presentations.<p>Google CEO Sundar Pichai recently announced at the company's 2017 developers conference thatGoogle is "rethinking all our products" as it moves from a mobile-first world to an "A.I.-first" one. His presentation …

Public Speaking

Visual Communication Is Transforming Marketing -- Are You Up To Speed?

Shutterstock<p>It’s official: Planet Earth spends a billion hours on YouTube every day. Cisco estimates that 80% of all consumer internet traffic will be video by 2020, but that’s not the only visual communication that customers are demanding – 91% of buyers prefer interactive and visual content over …

Digital Marketing

The Alchemists: Photographer Blake Jorgenson talks about the new era of digital photography

Blake Jorgenson, longtime photographer for <i>Backcountry Magazine,</i> recently joined forces with videographer Leigh Powis of Second Ave. Films to create a …

Photography

5 Important Visual Lessons From Designers for Content Marketers

I don’t want to write another article explaining the <i>importance</i> of visual content in your content marketing. And Joe Pulizzi already included the …

Digital Marketing

You’re Going to Have to Get Good at Video

I’ve been experimenting with making and editing video lately. I’m not doing it for my jollies or because I think I’m damned good looking (which I …

Writing

9 Amazing Visual Social Media Tools to Boost Your Authority

Are visuals a part of your social media marketing strategy? Would you like some tools to help boost your visual social media marketing?<p>The fastest …

The importance of photography in personal branding

Personal branding is all the rage right now. Everyone has a brand, but some of us are more skilled at realizing its potential than others.<p>Entrepreneurs and online gurus alike (think Richard Branson, Lewis Howes, Gary Vaynerchuk or Neil Patel), actors, writers and public figures work hard to build a …

Branding

Stories are the new News Feed

If the camera is the new keyboard, then the future of social media will look more like a slideshow than a Word document. So while Snapchat invented Stories, we’ll have to get used to using them everywhere.<p>We can still praise Snapchat, or be pissed at Facebook for changing the apps we use every day, …

Facebook

Instagram grows to 1M active advertisers, plans to add more data and direct booking

Instagram’s advertiser base has doubled again.<p>The Facebook-owned photo and video app is announcing that it now has 1 million monthly active advertisers, compared to 500,000 in September and 200,000 just over a year ago.<p>Some of that growth can be attributed to the simple fact that a lot of people …

Instagram

Donald Trump, Hiding in Plain Sight

Last Friday, as President Trump was making another weekend pilgrimage to his private club in Florida, press photographers captured his red necktie flapping in the breeze, revealing on its backside what appeared to be three small pieces of scotch tape. It wasn’t the first time that the American …

Donald Trump

A Case For Beautiful

When it comes to content, marketers first tend to focus on written content—articles, posts, white papers, newsletters, pages, tweets. While I started out as a copywriter, what I’ve learned as a creative director and later as a content strategist is the mega-power of visually-driven forms. Videos. …

Infographics

4 Marketing Experts on Visual Content in a Brands’ Storytelling

By Daria Staverska, Communications Manager at Depositphotos<p>People have been telling stories for at least 20,000 years. Storytelling continues to play …

3 Social Media Experts on The Present and Future of Effective Visual Content For Smm

By Sandra Iakovleva, Content Marketing Manager at Depositphotos<p>Images and video are quickly becoming the main sources of traffic. With such a clear …

Announcing Google Cloud Video Intelligence API, and more Cloud Machine Learning updates | Google Cloud Big Data and Machine Learning Blog | Google Cloud Platform

Wednesday, March 8, 2017<p><i>By Fei-Fei Li, Chief Scientist, Google Cloud AI and Machine Learning</i><p>Artificial intelligence is playing an increasingly …

Snap Makes a Bet on the Cultural Supremacy of the Camera

If you’re watching Snap’s stock ticker, stop. The company that makes Snapchat, the popular photo-messaging app, has been having a volatile few days after its rocket-fueled initial public offering last week.<p>But Snap’s success or failure isn’t going to be determined this week or even this year. This …

Communicate

Pinterest brings its visual search technology to the web

Pinterest has been ramping up its efforts in visual search to make its search and discovery features more useful, but today it’s opening up the technology a bit more with an integration into the company’s Chrome browser extension. With the updated extension, you’ll be able to hover on any image on …

Pinterest