Ricardo Simon Drugovich

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The Top 10 Best Social Media Marketing Books of 2013

We’ve come a long way in the world of social media and marketing. I can remember the days where people just didn’t know what to do with social media. …

Your 'High-Earning Years': Salary Secrets For Your 20s, 30s And 40s

When we’re younger, we probably think that we’ll make more money when we’re older. Job seniority comes with promotions—and raises—right?<p>As it turns out, your money arc is shorter than you think. According to an analysis from PayScale.com, women’s pay peaks at age 39, and, according to their median …

How To Manage Like A Pro When You Have No Idea What You're Doing

But your transition from lowly associate to all-powerful manager didn't happen overnight. Since your first summer internship you've been preparing for this role. Your experience and work ethic have finally been recognized. You've been promoted to a title and paycheck that reflect your real worth. …

Hung Up

10 Small Business Management Books to Read This Year - Small Business Trends

Successful management for small business owners is about identifying the right things to do, building a team, and then pulling them together to …

More Than a Moving Company

Larry O'Toole says Gentle Giant Moving is a people and leadership development company providing high-end customer service.<p><b>Larry O'Toole</b><br>Gentle Giant Moving, Somerville, Massachusetts<p><b>Larry O'Toole</b> understands that when customers are difficult, it's often because they are going through something …

Looking For A New Business Idea in 2014? Steal One Of These

If I only had one of those great TV game show announcer voices, I’d say:<p><i>And now it’s time for America’s new game show: Steal This Idea, where you, the audience, are more than welcome to try to turn any of the three concepts we are about to discuss into a profitable business.</i><p>But since I tend to …

Traveling Around the World with Rich, Saturated Color

When he is not studying medical neuroscience, DeviantArt user Inviv0 travels throughout the world to capture gorgeously vivid photographs. He creates rich, saturated scenes where streets, buildings, rivers, boats, and sunsets are transformed into unusually colorful, surreal compositions.<p>With a bit …

Study Skills

7 Steps To Living Your Dream Life

By Laura Shin In 2008, Betsy and Warren Talbot were happily employed, living in Seattle with a townhouse and car. When health scares among their loved ones made them face their mortality at age 37, they decided to pursue their dream of living out of their backpacks for the rest of their lives.<p>Since …

What To Expect During An HR Interview? -- Five Questions You'll Be Asked During A Screening Interview

Screening interviews with human resources professionals are a crucial step to getting the job. A good or bad interview with HR will determine how far you go in the interviewing process, so it’s best to know what to expect and go in prepared.<p>As a career coach, I have worked with job candidates on …

14 Tips For Improving Your Relationship With Your Boss

Today is National Boss’s Day; a secular holiday celebrated around the world on Oct. 16 each year.<p>It reportedly began in 1958 when a woman named Patricia Bays Haroski registered the holiday with the U.S. Chamber of Commerce because she wanted to designate a day for employees to show appreciation for …

The Two-Minute Game that Reveals How People Perceive You

We often write about B-school research findings in this space. Now we’re going to let you take part. This video, presented by Harvard Business School associate professor Michael Norton, is a game. In fact, it’s the same game Norton used in research he recently conducted, so when you play the game …

U.S. Tax System Ranks 94th Out Of 100 -- Right Below Zimbabwe

Well, is the U.S. tax system competitive? Many global companies say it isn’t. In his recent Senate testimony, Apple CEO Tim Cook distanced Apple from tax gimmicks, but the Senate Permanent Investigation Subcommittee report on Apple paints a grim picture. Many companies are even more aggressive and …

6 Ways To Smash Your Creative Block And Launch Your Dream Project

No more excuses: It’s time to hop on that dream project now. Here’s the roadmap to getting started–and getting it done.<p>You know those moments when your big dreams and creative ideas emerge?<p>Your mind begins racing with possibility of what could be. You imagine what the journey might feel like and …

An MIT Project That Lets You Spy On Yourself

Of all the stuff on metadata I've seen in the past few weeks, this is my favorite:<p>It's my favorite in large part because it's <i>my metadata.</i> It comes from my Gmail account. The relationships it maps are, more or less, my life — orange circles for Planet Money, purple for Brooklyn, brown for college. …

This Awesome Spray Will Waterproof Anything

Rust-Oleum has a new spray product called NeverWet that will waterproof anything, leading the very impressed folks at Buzzfeed to declare that "science is the real witchcraft."<p>Neverwet works on soft porous surfaces as well as hard ones, and even on very soft porous ones like bread or cotton, they …

Witchcraft

Four Career Coaching Books For Your Summer Reading List

I wrote in my last column about how summer is a great time to network. Summer is also a great time to catch up on reading. Here are four books with helpful takeaways for your career. Each of these books has an unexpected twist which makes it an enjoyable surprise for summer:<p><b>You Already Know How To</b> …

Top 10 Marketing Books of All Time

Essential books for entrepreneurs who really want to understand how and why their customers buy.<p>In previous posts, I've identified the best motivational books of all time and the best sales books of all time. Today, I've selected 10 books about marketing that I believe should be in every business …

The Disappearing Chinese Artist That Advertisers Can’t Get Enough Of

Over the years, with his ongoing “Hiding in the City” series, Liu has blended himself seamlessly into the background of places as unlikely as a …

More Effective B2B Content Marketing with Storytelling, Positioning & Personas

Free B2B buyer persona development tool<p>Just as every B2B company stakes a claim to a market position, each of them has a story to share. The …

'70% Disengagement' - 3 Ways To Engage Those Who Aren't

The latest numbers from Gallup’s survey of 150,000 workers are in:<p>Fewer than 1 in 3 (30%) American workers are committed to the success of their organization and are engaged in their work. Over half (52%) are ‘disengaged’ – defined as ‘less emotionally connected’ and not willing to do any more than …

Why Central Bankers Rule The World

What’s been amazing of late hasn’t been the market swings but the extent to which central bankers have contributed to them. Every press conference, statement and newspaper leak of central banks has been pre-empted, interpreted and re-interpreted – all in real time and often within seconds. Investor …

Money Is What Keeps Couples Together — Not Love

This may seem like a very shallow statement. But if you hang in there with me I think you'll see exactly why money is more important than love . First, let me explain what I mean.<p>I'm not saying that money should be the objective of your relationship. Quite the opposite.<p>Financial success results …

Personal Finance