The future of Magazine & Newspaper

By Renato | News and insights about the way the contents will reach us.

How Amazon is becoming the third force in advertising, making the duopoly an oligopoly

As Amazon wields a growing power as a search engine, it is also becoming a more compelling advertising platform and, as a result, is posing the first …

Advertising

Are publishers making money on Facebook? “Not really,” a new report finds

For years publishers have held onto the hope that all their investments in Facebook will, at some point, pay dividends when it comes to revenue. But a new report from WAN-IFRA suggests that, for most publishers, that’s still far from the case — and they’re not happy about it.<p>Surveying nearly 50 …

Digital Media

Welcome to a New Era of Media Modesty -- and Realism

The best media-about-media news I've heard in ages came in separate, seemingly unrelated waves.<p>I'll start with the most recent: Henry Blodget, the …

Journalism

More than 600 global brands still feed the fake news ecosystem

<i>by</i> <i>Frederic Filloux</i>“Hello big advertisers, somebody out there? Do you copy?” (Nasa Commons)Storyzy’s business is alerting brands to their presence on …

Journalism

Google reveals sites with 'failing' ads, including Forbes, LA Times - Digiday

Publishers that have fretted about Google’s plans to unleash an ad-blocking version of Chrome in 2018 can now see if their own sites’ ads will be …

Advertising Industry

Google's been running a secret test to detect bogus ads — and its findings should make the industry nervous

Reuters<p><b>The ad industry is trying to root out fraudulent digital ads.</b>• <b><br>Google has quietly been running tests with media companies such as CBS to gauge how bad the problem is.</b>• <b><br>Industry leaders are banking on a new technical solution, ads.txt, to tackle the issue.</b><p>The digital-advertising industry is …

Advertising

Ad fraud estimates doubled

<i>This story was delivered to BI Intelligence "Digital Media Briefing" subscribers. To learn more and subscribe, please click here.</i><p>The amount of global advertising revenue wasted on fraudulent traffic, or clicks automatically generated by bots, could reach $16.4 billion in 2017, according to a new …

Advertising

Newsonomics: For the newspaper industry’s next feat, can it get Donald Trump to give it antitrust protection?

Sounds like a John Oliver segment, doesn’t it? As we all know from checking our favorite news apps, the line between satire and news has all but vanished anyhow.<p>Last week, in the friendly confines of the Wall Street Journal op-ed page, the News Media Alliance initiative to gain an antitrust …

Digital Media

Newspapers’ Stand Against Tech Giants Won’t Save Them

Newspapers’ business models have been taking on water for years thanks to the rise of Google and online advertising, and they’re continuing to …

Journalism

Major Publishers Pool Data To Counter Duopoly

Data is the lifeblood of the digital economy, as collecting more information about users allows technology platforms like Google and Facebook to …

President Trump’s war on the press is dangerous. He’s discrediting a profession he fears

If you can’t handle reporters asking questions, Congress isn’t the place for you, because that happens here every day. Snowflake, you best stay home. …

U.S. House of Representatives

Facebook will let publishers convert Instant Articles to Google AMP and Apple News formats

Facebook said Thursday that it’s making it easier for publishers to export stories formatted for Instant Articles to Google’s AMP and Apple News as well. The announcement comes as Facebook continues to try to woo publishers to the Instant Articles format; many have cooled on it, citing business …

Digital Media

Journalists drink too much, are bad at managing emotions, and operate at a lower level than average, according to a new study

Journalists' brains show a lower-than-average level of executive functioning, according to a new study, which means they have a below-average ability to regulate their emotions, suppress biases, solve complex problems, switch between tasks, and show creative and flexible thinking.<p>The study, led by …

The Brain

Jeff Bezos gives $1 million gift to support press freedom

The Reporters Committee for the Freedom of the Press on Tuesday night announced a $1 million donation from Amazon founder Jeff Bezos, the biggest …

Jeff Bezos

‘The Internet Is Broken’: @ev Is Trying to Salvage It

SAN FRANCISCO — Evan Williams is the guy who opened up Pandora’s box. Until he came along, people had few places to go with their overflowing emotions and wild opinions, other than writing a letter to the newspaper or haranguing the neighbors.<p>Mr. Williams — a Twitter founder, a co-creator of …

Evan Williams

Five US media trends to keep an eye on

US publishers tend to set the agenda for international media markets. The combined benefits of accessibility through the English language and brand …

New York Times will offer buyouts to editors in push to transform editing

The New York Times plans to release "more information by the end of the month" about a buyout program for editors amid a much-anticipated reduction …

New York Times

Drawing lessons from the “ Bezos Way”

Jeff Bezos (right) putting the customer (left) at the center, in a new Amazon pop-up store<i>by</i> <i>Frederic Filloux</i>Amazon’s CEO annual letter to his …

Jeff Bezos

The Platform Press: How Silicon Valley reengineered journalism

The influence of social media platforms and technology companies is having a greater effect on American journalism than even the shift from print to …

Columbia University

Bloomberg Media CEO Justin Smith's publisher survival guide in the duopoly era - Digiday

You couldn’t fault Justin Smith if he feels like taking a victory lap.<p>After warning publishers a year ago about being careful before they rushed …

Google and Facebook Can’t Just Make Fake News Disappear

Fake news is too big and messy to solve with algorithms or editors — because the problem is….us.<p>Increasingly, I’m frustrated <b>by</b> (and often …

From frenemy to friend: How Google won publishers over - Digiday

In February, Facebook hosted dozens of media company executives at its offices to show its content and product plans. Earlier, it had held roundtable …

Quality for news is mostly about solving the reputation issue

Working on a quality score for publishers and authors is an effective way to mine quality from the web — and to fight fake news. To do this, we need …

Fake News

Newspapers remain tried and trusted despite social media revolution

“A newspaper should have no friends,” wrote Joseph Pulitzer, articulating the spirit of editorial independence that won him the admiration of his readers and an indictment from the US government.<p>While any one newspaper should indeed have no friends, the press as a whole needs as many as it can …

Journalism

Sorrell Loves Print -- Heartfelt, Or Leverage Vs Google And Facebook?

Are newspapers about to see their fortunes change? Their circulation and ad revenue figures have fallen off a cliff in recent times, particularly in …

The big journalism void: 'The real crisis is not technological, it’s geographic'

American media has long been distinctly local – but essential newspapers are facing a particular struggle as readers’ attention shifts to the national media<p>Twenty-four years ago, in the summer after my third year of college, I took a barely paid internship at the local newspaper in Missoula, …

Journalism

“Stakeholder-driven journalism” is the real future of watchdog reporting, a new book argues

Here’s an uncomfortable truth for many: The rise of Breitbart, the alt-right news site that helped propel Donald Trump into the White House, can teach journalists a lot about how to build audiences, affect political change, and build news businesses.<p>That’s one of the ideas in <i>Power is Everywhere:</i> …

A leaked report shows how much money publishers make from platforms like Facebook, Google, and Snapchat

Publishers are receiving far less money than might have been expected from placing their content on the third-party distribution platforms owned by companies including Facebook, Google, and Snapchat, according to a new report.<p>The report, from premium publisher trade body Digital Content Next (DCN), …

Digital Media